It's been one year since Meta introduced Threads, and there's a lot to unpack. In this solo episode, I dive into the good, the bad, and the ugly of using Threads as a business owner. We'll explore whether you should be on this platform, how to make it work for your business, and what you need to be cautious about. From personal connections to algorithm quirks, this episode covers it all.

In this episode of the podcast, I talk about:

• How Threads fosters personal connections
• The refreshing ad-free experience on Threads
• The charm of unprocessed, real-time content
• The good and bad of Threads’ algorithm
• Challenges with real-time updates and search functionality
• How scheduling posts can impact the platform's charm
• Why Threads might not be suitable for every business
• Success stories and real-world examples of leveraging Threads

…And More!

Sked Social

Ready to elevate your social media game? With Sked Social, seamlessly add Threads into your mix. Auto-post Threads, Instagram Reels and TikToks with custom covers, mixed media carousel posts, and even Instagram Stories with link stickers.

Love batching content? Sked’s got you covered. Upload your media in bulk and customize captions across platforms in one go. Save time and get more done. Plus, Sked is with you every step of the way. Enjoy expert support from a real person you'll come to know well. Your dedicated Customer Success Manager will guide you through onboarding and provide all the training you need to maximize the platform.

Get started with Sked Social today and watch your social strategy soar: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=threads_birthday_episode

2024 Instagram Bootcamp

You don’t need to go ✨Viral✨ on Instagram... you need to get Profitable!

Learn the IG Strategies that focus on profitable engagement, NOT empty attention, at the FREE 4-Day Instagram Bootcamp for Founders, Biz Owners, & Content Creators.

From August 19-22, invest 4-days of rewarding work into setting your business up for a major success shift on Instagram: https://onlinedrea.com/bootcamp

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/318

What if curiosity could be your secret weapon in marketing?

I’m thrilled to have Emily Aborn on the show to explore how sparking curiosity can transform your content and engage your audience like never before. Emily broke down the four types of curious people plus shared some oh so needed practical tips for making your content irresistibly engaging.

The insights you’ll gain in this episode will help you connect more deeply with your audience and drive more meaningful interactions.

Dive in and discover how to make your marketing strategy not just effective but also fun and engaging!

In this episode of the podcast, we talk about:

• The four types of curious people
• How to use curiosity to engage your audience
• Practical tips for infusing curiosity into your marketing content
• Why less detail can sometimes lead to more engagement
• How storytelling can be a powerful tool in curiosity marketing
• Curiosity Marketing beyond social media

…And More!

Sked Social

Are you looking for seamless collaboration on your social media management platform? Don't risk security by sharing seats, or paying extra just to add team members.

With Sked Social, you get unlimited seats at no extra cost. Simplify your workflow by managing all your social media accounts from a single, easy-to-use dashboard, and keep all your stakeholders in one place. Spend less for effective social media management, with flexible, predictable pricing that grows only when your social portfolio grows.

Get started with Sked Social today and take your social strategy to the next level: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=curiosity_episode

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

2024 Instagram Bootcamp

You don’t need to go ✨Viral✨ on Instagram... you need to get Profitable!

Learn the IG Strategies that focus on profitable engagement, NOT empty attention, at the FREE 4-Day Instagram Bootcamp for Founders, Biz Owners, & Content Creators.

From August 19-22, invest 4-days of rewarding work into setting your business up for a major success shift on Instagram: https://onlinedrea.com/bootcamp

Emily Aborn is a Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, she’s owned and operated brick-and-mortar as well as two online businesses. She’s worked with 100+ industries as a copywriter, helping her clients increase their visibility, and build relationship and community-based businesses. She has a knack for unlocking her client’s unique voices and bringing their personality to life.

For fun, she enjoys the nerdiest of word games, reading, listening to podcasts, and hiking with her husband, Jason, and their dog, Clyde.

Website: https://emilyaborn.com/
Instagram: www.instagram.com/emilyaborn
LinkedIn: www.linkedin.com/in/emilyaborn
Facebook: www.facebook.com/emily.catherinegrace/
Content with Character Podcast: https://emilyaborn.com/content-creationpodcast/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/317

Ever feel like your marketing efforts are getting lost in a sea of tech tools and automation jargon? Let's cut through the noise and get back to basics with systems that actually work for you!

In this episode, Nikki McKnight joins me to dive into the often overlooked side of marketing automation—what we need to consider before getting lost in the tech and tools. We'll explore the foundational elements of systems and operations, breaking down the essentials that ensure your business runs smoothly and effectively.

Nikki shares her journey from a curious kid fascinated by how things work to a seasoned systems and ops expert. We discuss the critical questions to ask before choosing tools, the difference between automated and automatic systems, and how to make decisions that keep your business flexible and resilient.

In this episode of the podcast, we talk about:

• Understanding the difference between systems and operations
• Key questions to ask before choosing project management tools
• Why striving for automatic over automated systems can make a difference
• How to avoid being overly reliant on a single person or platform
• Real-life examples of simplifying processes to improve efficiency
• Insights into selecting the best tech tools to support your business goals

…And More!

Sked Social

Sked Social champions the power of automation to elevate your social media marketing game.

Stop wasting hours posting manually and instead claim back your work/life balance with advanced auto-post tech that even lets you post Instagram stories with link stickers.

Plus, simplify internal approvals and share review links with clients for easy sign-off with Sked’s streamlined approvals process; and harness the power of Sked’s AI to automate reporting and other tedious tasks. Sked gives you the insights you need to supercharge your socials and the freedom to keep your content fresh and creative: https://skedsocial.com/why-sked-social?utm_source=mindful_marketer&utm_medium=podcast&utm_campaign=automation_episode

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Digital Brain PowerPack

Your past content has stories, insights, and value that deserves another day in the spotlight.

The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/

Nikki McKnight is the operations and systems strategist behind the success of founders driven to build businesses beyond themselves.

With over 15 years of experience in operations and logistics, Nikki has honed her craft in optimizing operations, enhancing communication, and nurturing high-performing teams across diverse business landscapes.

Driven by a fascination for the magic behind the scenes of film and TV, Nikki sees herself as the director of the unseen processes. She believes that true admiration for success lies not just in the spotlight but in understanding the backstage mechanics that make it possible.

Outside of ops, Nikki is a speed reader of queer romance novels, a connoisseur of stand-up comedy, a devotee of feminist movie podcasts, and an enthusiastic consumer of all things caffeinated.

Website: https://theopsshop.biz/
Instagram: https://www.instagram.com/iamnikkimck/
LinkedIn: https://www.linkedin.com/in/nikkimcknight/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/316

If you’ve ever felt like a marketing hot mess, you’re in for a treat.

I have the incredible Lucy Reyes from Cheers to Productivity joining us. Lucy’s journey from a burnt-out corporate employee to a productivity expert is both inspiring and full of practical insights.

In this episode, we’ll explore how to automate your marketing tasks efficiently, the power of tools like Trello and Zapier, and the crucial balance between automation and the human touch. Lucy shares her top tips for identifying the small, repetitive tasks you can start automating today, and how to avoid common pitfalls.

Plus, we discuss the importance of rest and mindfulness in maintaining productivity. If you're ready to make your marketing more efficient and less overwhelming, this episode is a must-listen.

In this episode of the podcast, we talk about:

• The surprising journey that led Lucy Reyes to become a productivity expert.
• The key to identifying which marketing tasks to automate first
• How small automations can have a big impact on your daily workflow
• The common mistakes people make when setting up automations
• How Trello can transform your marketing strategy
• Why balancing automation with a personal touch is crucial for business success

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Digital Brain PowerPack

Your past content has stories, insights, and value that deserves another day in the spotlight.

The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/

Lucy Reyes is a wifey, mama of two, a Productivity + Trello Strategist, course creator, podcaster, membership owner and the founder of Cheers to Productivity. (Does having multiple hats sound familiar? LOL). In 2020, she left her corporate career to go all in and use her Business degree and 8+ years of experience in a much more meaningful way. Now, her passion lies in helping online business owners maximize their efficiency and increase profits without doing more. ♥ You don’t need to ‘do it all’ - you need to do it well. ✨

Website: http://cheerstoproductivity.com/
Instagram: https://www.instagram.com/cheerstoproductivity/
LinkedIn: https://www.linkedin.com/in/cheerstoproductivity
Cheerful Productive Chats Podcast: https://cheerstoproductivity.com/podcast/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/314

What would it feel like to spend less time on manual marketing tasks and more time on projects that light you up?

In this episode, we explore how marketing automations can save you time and keep you balanced, even when life gets busy (like when you’re holding a baby who loves to be held by mama and mama alone!).

Join me as I dive deep into the world of marketing automations, sharing the tools I love and use daily for myself and my clients. From the basics to advanced tactics, this episode covers how automations can streamline your business processes, improve customer experience, and allow you to breathe creativity into your work.

In this episode of the podcast, I talk about:

• What Crocs and abandoned carts have in common
• Some of my favorite marketing tools
• A more mindful approach to automation
• AI-powered chatbots and social listening tools
• The end of “link in bio” thanks to automation
• The best email marketing tool for beginners

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Digital Brain PowerPack

Your past content has stories, insights, and value that deserves another day in the spotlight.

The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/313

What's the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community?

I’m chatting with Facebook groups with expert Christina Jandali and she's giving us a masterclass for building community online.

We explore practical strategies for growing and engaging with Facebook groups, discussing the nuances of maintaining active communities and reviving inactive ones.

Christina shares her insights on balancing engagement with authentic connections and offers tips for creating purposeful, conversational content that resonates with your audience.

In this episode of the podcast, we talk about:

• Christina's transition from finance to online business
• The impact of community and connection in Facebook groups
• How to ask better pre-join questions
• Using mindless questions to set up your community for real connections
• If it’s worth reviving an inactive Facebook group
• How to make money using Facebook groups

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

The Feed Private Podcast

The Feed Private Podcast is for business owners who want to go deep into the weeds of social media without feeling (or getting) lost.

Social Media is constantly evolving, so it’s super easy to get left behind, but with The Feed Private Podcast, not only will you stay informed, you will come away from each episode with actionable insights on what your business can to do stay ahead of the social media game: https://onlinedrea.com/the-feed/

Christina Jandali is a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group.

She is a self-made millionaire who started her business from ground zero during maternity leave from her corporate job when she decided it was time to build her own dreams, not someone else's. She's since sold thousands of digital products and programs in more than 68 countries.

Website: http://deliveryourgenius.com/
Facebook: https://www.facebook.com/DeliverYourGenius
Instagram: https://www.instagram.com/christina.jandali

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/312

I’m diving into the evolving world of social media with three incredible guests who are making waves on Substack. Kathleen Oh, Becky Mollenkamp, and Tara McMullin share their unique journeys and insights into why they left traditional social media platforms behind and found success on Substack.

In this episode, Kathleen discusses her journey from being banned on Instagram to thriving on Substack by discussing safe psychedelic use. Becky shares how she transitioned from traditional email marketing to Substack, finding a sense of relief and community. Tara talks about her experience in leaving ConvertKit and focusing on Substack to explore the future of work and online business.

This episode is packed with valuable insights for anyone looking to redefine their online presence and build authentic connections.

In this episode of the podcast, we talk about:

• Using Substack to foster a genuine community
• Ways to monetize content on Substack
• How to leverage Substack’s features for better engagement
• Key tips for maintaining authenticity in your online presence
• Rebuilding your audience after being banned
• The collaborative writing community that lives on Substack
• Concerns about the future of Substack

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

Social Media Day Summit

Social media is not dead. It is simply evolving. And that's what we're exploring at the Social Media Day Summit. Join me and my fellow experts on June 30th as we dive into innovative strategies and timeless tactics designed to empower social media marketers, freelancers, agency owners, and anyone else ready to take their social media strategy to the next level.

Grab your ticket today for $10: https://onlinedrea.com/smd/

Becky Mollenkamp is a business accountability coach who guides entrepreneurs through the transition from small business owner to agency CEO (without selling their soul).

Website: https://feministfounders.co/
Feminist Founders Podcast: https://feministfounders.co/episodes/
Instagram: https://www.instagram.com/beckymollenkamp/

Tara McMullin is a writer, podcaster, and critic. She's the creator of What Works, a podcast and newsletter that rethinks work, business, and leadership for the 21st-century economy. Tara uses critical theory, philosophy, and economics to make sense of both systemic challenges and everyday practice. She's also the co-founder of YellowHouse.Media, a boutique audio and video production agency that helps changemakers create remarkable media. Her work has been featured in Fast Company, Quartz, and The Muse.

Website: http://yellowhouse.media/
What Works Podcast: http://whatworkspodcast.com/
Newsletter: http://whatworks.fyi/

Kathleen Oh (she/her) is an Integration Coach, writer, and advocate for safe drug use, specializing in psychedelics. With over 25 years of experience in mental health, she's been in private practice since 2007. Kathleen's coaching services are tailored to support individuals navigating high-stress, high-performance careers, prioritizing their personal growth and well-being.

Website: http://coachkathleenoh.com/
Substack: http://ohmyheart.substack.com/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/311