Organizational culture has become a buzzword like AI, NFT or Bitcoin—everyone is talking about it but very few people know how it actually works. In this episode, we explain what organizational culture really is, and how it shapes the success of individual employees and your company as a whole.

We’ll take a look at real world examples of excellent organizational culture at work, hear expert opinions on the science of employee motivation, how to shape a strong company culture and actionable steps you can take to start transforming yours.

Featured in this episode are Neel Doshi, Margaret Heffernan, Dr. Curtis Jones and Karen Borchert.

Visit SchoolCEO’s website for more information about our research What Do Millennial Teachers Want and 2023 Teacher Satisfaction Survey.

To read more of Neel Doshi’s research on the science of motivation, visit https://www.factor.ai/about and read his book, “Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation.”

Read Margaret Heffernan’s book, “Beyond Measure: The Big Impact of Small Changes.”

To learn about Alpaca’s work to change school culture and measure how teachers and staff experience it, check out https://www.alpacapacks.com/.

Toyota/NUUMI story excerpts taken from This American Life episode 561.

Follow SchoolCEO on LinkedIn or X/Twitter @school_ceo.

Subscribe to SchoolCEO at SchoolCEO.com for research, stories, and strategies for leading your schools. And if you have a story you’d like to share, email us at editor@schoolceo.com.

Learn more about SchoolCEO and all of our resources on our About page. SchoolCEO is powered by Apptegy, the maker of the leading K-12 communications and brand management platform.

How does effective communication shape your schools? What are the best practices to keep your community informed & to allow them to know that you’re listening to their concerns? Schools communicate all the time which means families are inundated with information, but schools need to listen to know what’s actually important to their families.

In this episode, we’ll explore exactly how to engage with effective communication and the importance of listening to your community. Listen to hear from experts who provide insights into communication strategies, how to listen to your community, and the tools to shape a community's perceptions and expectations of a school.

Featured in this episode are Jeff Horton, Lesley Bruinton, Greg Turchetta, and others.

Follow SchoolCEO on LinkedIn or X/Twitter @school_ceo.

Subscribe to SchoolCEO at SchoolCEO.com for research, stories, and strategies for leading your schools. And if you have a story you’d like to share, email us at editor@schoolceo.com.

Learn more about SchoolCEO and all of our resources on our About page. SchoolCEO is powered by Apptegy, the maker of the leading K-12 communications and brand management platform.

What is marketing? How can you take the best marketing ideas from the private sector and implement them in your schools? Marketing has evolved over time to become more brand & identity focused. Having a strong set of values & consistent core messaging is the pathway to developing a strong marketing strategy.

In this episode, we’ll explore exactly how marketing has changed and what you can do to strengthen your school’s identity. Listen to hear from experts who provide insights into marketing, branding, positioning, and storytelling to shape a community's perceptions and expectations of a school.

Featured in this episode are Jack Trout, Dr. Carmen Simon, Dr. Jonah Berger, Neal Foard, and others.

Follow SchoolCEO on LinkedIn or X/Twitter @school_ceo.

Subscribe to SchoolCEO at SchoolCEO.com for research, stories, and strategies for leading your schools. And if you have a story you’d like to share, email us at editor@schoolceo.com.

Learn more about SchoolCEO and all of our resources on our About page. SchoolCEO is powered by Apptegy, the maker of the leading K-12 communications and brand management platform.