• 189: Special Series: Is My Podcast Working? How to Measure Success This Fall
    Jul 29 2024

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    As we close our series on getting your podcast fall-ready, today's episode delves into the critical task of measuring success and planning for growth. Understanding how to evaluate the impact of your podcast refresh or changes is more than essential—it's transformative. And you might be surprised to find how closely it all connects back to the intentions we set at the start of this journey.

    In this episode, I’ll guide you through the process of identifying which metrics genuinely reflect your podcast's success and how they can sync beautifully with your business goals. We're moving beyond mere download counts to embrace a holistic view of listener engagement, conversion rates, and the real influence your podcast holds over your business’s trajectory. Join me as we uncover practical steps to analyze your podcast’s data, ensuring the hard work you've put in this summer sets you up for a thriving fall season.

    Grab the FREE Strategic Podcast Performance Review Checklist here: http://wildhomepodcasting.com/audit


    Episode Highlights:

    • [00:01:00] - Reflecting on the rapid pace of summer and setting the stage for strategic planning.
    • [00:03:18] - Overview of how to determine if the summer's podcast adjustments have been effective.
    • [00:06:18] - Detailed discussion on defining and tracking the right metrics for podcast success.
    • [00:10:33] - Advice on when and how to tweak podcast strategies based on performance metrics.


    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/189

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    17 m
  • 188: Special Series: The Power of a Podcast Refresh and Audit
    Jul 22 2024

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    If you've been podcasting for a while, you might feel that your podcast could use a little makeover to realign with your evolving business goals. Today, I'll share insights into why and when a refresh might be necessary, along with a behind-the-scenes look at a successful refresh and audit and the amazing results that followed.

    Refreshing your podcast isn't just about aesthetics; it's about ensuring your content continues to engage and convert your audience effectively as your business grows. Whether it’s tweaking your intro music, revamping your cover art, or overhauling your content strategy, every element should resonate with your brand and the goals you aim to achieve. Join me as we dive deep into the process of giving your podcast a facelift, ensuring it remains a vital part of your business strategy.


    Grab the FREE Strategic Podcast Performance Review Checklist here: http://wildhomepodcasting.com/audit


    Episode Highlights:

    • [01:33] Caroline's personal summer updates and the importance of work-life integration.
    • [06:20] Discussing the strategic benefits of aligning your podcast with business goals.
    • [10:09] Detailed case study of a complete podcast makeover and its benefits to business.
    • [16:28] Encouragement to audit your podcast and consider refreshing it for the fall season.


    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/188

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    18 m
  • 187: Special Series: Setting Goals for Podcast and Business Success
    Jun 24 2024

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    If your podcast feels out of sync with your broader business objectives, you might not be maximizing its potential and that’s where part 2 of our series all about getting your podcast ready for the fall comes in.

    In this episode, I’m guiding you through aligning your podcast with your business goals—a critical step if you're aiming to see real conversion and impactful results. Whether you're aiming to increase email sign-ups, boost membership numbers, or support a new offer, it's crucial to align every episode with these goals. Listen in and take notes for insights on updating your content strategy to make your podcast a robust tool for your business growth.

    Grab the FREE Strategic Podcast Performance Review Checklist here: http://wildhomepodcasting.com/audit


    Episode Highlights:

    • [03:07] The vital role of setting measurable, specific goals for your podcast.
    • [06:28] A case study on adjusting content to improve membership conversions.
    • [13:01] Importance of conducting a podcast audit
    • [13:49] Preview of what a successful podcast refresh looks like.


    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/187


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    15 m
  • 186: Managing Time and Delegation for Mompreneurs with Sierra Scacco
    Jun 20 2024

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    Today's conversation couldn't be more timely as many of us are feeling the squeeze of summer activities mixed with business responsibilities. Whether you're struggling with time management or looking for tips on how to delegate effectively, this episode has something for every mompreneur out there.

    In this episode, I’m chatting about the balancing act of entrepreneurship and motherhood with Sierra Scacco, a productivity coach and virtual assistant matchmaker. Sierra breaks down practical steps to achieve work-life balance, optimize business processes, and ensure you can be fully present with your children without compromising your entrepreneurial spirit. This episode is packed with actionable advice on managing time, delegating tasks, and making room for what truly matters—both in business and personal life. Sierra shares her journey and offers tools for mompreneurs who feel overwhelmed by their daily demands and are seeking effective strategies to streamline their operations. Be sure to take notes!


    Episode Highlights:

    • [00:04:13] Why time management is particularly challenging for business owners who are also moms.
    • [00:12:14] Effective strategies for managing time and setting realistic expectations for productivity.
    • [00:16:27] The importance of delegation in scaling your business and maintaining sanity.
    • [00:26:04] Tips on identifying tasks to outsource and optimizing your business operations with the right support.


    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/186


    Join Sierra’s Facebook group and free 3 day challenge: https://www.facebook.com/groups/productiveandpresentmompreneurs/?ref=share_group_link

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    31 m
  • 185: Special Series: It’s Time to Refresh Your Podcast
    Jun 17 2024

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    I’m so excited to kick off this special series all about refreshing your podcast and setting yourself up for podcast and business success in Q3, Q4, and beyond. We'll explore practical steps to ensure your podcast is not just ready for the surge in downloads typically seen in the Fall months but also optimized to drive significant revenue.

    Don’t overlook the summer slowdown. Instead, use this time to revitalize your podcast approach and prepare for the busy months ahead. Whether you're considering a slight tweak or a major overhaul, now is the time to inject new energy and focus into your podcast, setting the stage for impactful connections and success in the upcoming quarters.

    Grab the FREE Strategic Podcast Performance Review Checklist here: http://wildhomepodcasting.com/audit


    Episode Highlights:

    • [00:01:13] The benefits of working on your podcast in the slower months
    • [03:00] How to optimize and refresh your podcast for increased Q3 and Q4 revenue.
    • [04:16] The strategic podcast performance review checklist.
    • [09:14] Why you need a podcast Audit

    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/185


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    11 m
  • 184: Beyond the Numbers: Human-Centered Marketing & Offers with Brooke Monaghan
    Jun 6 2024

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    If you feel like online business and marketing has changed, you are not alone! It’s something I’ve been talking a lot about behind the scenes but when I met Brooke, I knew it was time to talk about it on the podcast.

    In this episode, I’m chatting with Brooke Monaghan a business coach, podcaster, and founder of Fruition Growth Network. She shares her approach to fostering a business that honors both wellbeing and the bottom line. This conversation is essential for anyone looking to navigate the delicate balance of profitability and personal values in today’s competitive marketplace. We chat all things podcasting, marketing and creating offers. It’s a must listen!


    Episode Highlights:

    • [00:03:41] Why traditional business growth strategies may not align with the goals of lifestyle entrepreneurs.
    • [00:04:09] Building a business foundation that captures and retains attention effectively.
    • [00:07:25] The shift in marketing dynamics in 2024, emphasizing authenticity and human connection
    • [00:21:36] the importance of clear, impactful offers and how they can be tailored to meet the diverse needs of different client segments.


    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/184


    Join Brooke’s Summer Biz Camp. Dive deeper into basic strategy considerations like positioning, positionality, business modeling, pricing, offers, content, and marketing strategy all through a values-first lens: https://www.reimaginingonlinebusiness.com/camp


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    35 m
  • 183: Behind the Scenes: The Power of Coaching in Times of Change
    May 27 2024

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    Have you ever had a moment in your business where you think, “I might need a business coach to help me with this?” I know I have! I’m sharing my own experiences of seeking help to navigate the challenges and changes in both my personal life and business.

    In this episode, I go behind the scenes and offer you an inside look into my business from overcoming technical glitches to strategic decisions. It's a reminder to all of us that asking for help isn't just okay—it's essential for growth and impact. I discuss how embracing vulnerability and seeking expertise from others has not only saved my business from potential setbacks but has propelled it towards a path of meaningful growth. Whether it's rethinking my email strategies or making hard decisions about business direction, this episode is packed with insights on resilience and adaptability in the ever-evolving landscape of online business.

    Episode Highlights:

    • [00:00:24] Behind the Scenes: Opening up about personal and business growth this year.
    • [00:06:00] How I contemplated major changes and sought the right help.
    • [00:10:00] Rediscovering my purpose and my path in podcasting
    • [00:16:00] Leveraging new learning to reshape my business offerings through workshops
    • [00:20:58] Launching the Launch Accelerator: An exciting new group program to help you launch your podcast effectively.

    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/183

    Join the podcast launch accelerator: wildhomepodcasting.com/launch


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    23 m
  • 182: Is Your Podcast Ready for Summer? Tips for a Successful Content Schedule
    May 20 2024

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    Is your podcast ready for summer? Whether it's poolside relaxation or vacation adventures, maintaining your podcast through these leisurely times can be a challenge, but it's certainly not impossible. I'll share some heartfelt insights and strategic advice on keeping your content fresh and your audience engaged even as you take that well-deserved break.

    Summer typically sees a dip in podcast downloads, but don’t let that discourage you. Instead, consider this an opportunity to rethink your recording schedule and content strategy to fit your summer plans. We discuss a variety of approaches, from batch recording to leveraging popular replays, ensuring that your podcast continues to thrive during the vacation season. In this episode, we explore practical tips and personal experiences to help you stay connected with your audience while enjoying your summer to the fullest.


    Episode Highlights:

    • [00:06:57] The importance of scheduling summer breaks without disappearing from your audience’s radar.
    • [00:09:18] How to inform your podcast listeners about upcoming breaks and maintain their interest.
    • [00:10:25] Batch Recording and Pre-Scheduling to stay ahead of your podcast schedule during busy summer months.
    • [00:11:36] Strategies for re-engaging listeners with popular episodes from the past.
    • [00:14:04] Leveraging emails, social media, and playlists to keep connected with your audience even when you’re off the air.

    For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/182

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    21 m