Today you’ll learn some plug-and-play formulas for creating compelling Instagram reels in under five minutes. These 15-second reels are not only fun but also highly effective in boosting your brand's visibility. Each formula includes a step-by-step guide to scripting and creating your reels, ensuring you capture your audience's attention from the very first second.

This episode is the final part of our four-part mini-series on Instagram Reels.

In this episode, you’ll learn…

[03:27 - 06:52] Formula 1: Quick Tip

• Purpose: Share a quick tip or hack for a common problem
• Script Structure:
  • 0-3 seconds: Hook with a question or statement
  • 4-10 seconds: Demonstrate the tip or hack
  • 11-15 seconds: Call to action
• Example: Productivity hack for busy entrepreneurs

[06:52 - 09:39] Formula 2: Before and After Transformation

• Purpose: Showcase a before and after scenario
• Script Structure:
  • 0-3 seconds: Hook with the before scenario
  • 4-10 seconds: Transition to the after scenario
  • 11-15 seconds: Encouragement or call to action
• Example: Improving posture with a studio membership

[09:39 - 12:56] Formula 3: Mini Storytelling

• Purpose: Tell a mini story that leads to your product or service
• Script Structure:
  • 0-3 seconds: Hook with a relatable problem
  • 4-10 seconds: Introduce the solution
  • 11-15 seconds: Outcome or benefit and call to action
• Example: Home buying success story

[12:56 - 13:24] Final Tips and Homework

• Create a reel using one of the shared formulas
• Experiment with different hooks and calls to action
• Tag me on Instagram (@elizabethmarberry) to share your reels

EPISODE LINKS:

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