In this episode of Small Biz Florida, host Tom Kindred interviews keynote speaker David Avrin at the 2024 Small Business Success Summit in Ponte Vedra, Florida. David, a renowned expert in customer experience, shares key insights from his book Ridiculously Easy to Do Business With, focusing on the critical need to reduce friction points and streamline customer interactions. The conversation delves into how small businesses can compete with industry giants like Amazon by prioritizing convenience and immediate access. David also distinguishes between customer service and customer experience and introduces the Platinum Rule: treating customers the way they want to be treated. This episode is packed with actionable strategies for enhancing customer satisfaction and loyalty.

This podcast episode was recorded live at the Small Business Success Summit hosted at the Sawgrass Marriott Golf Resort & Spa in Ponte Vedra Beach, FL. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital.

Connect with Our Guest:

• David Avrin's Website

In this episode of Small Biz Florida, host Tom Kindred, Regional Director of the Small Business Development Center at Indian River State College, engages in a compelling conversation with Adrienne Johnston, President and CEO of CareerSource Florida. Adrienne shares her background and discusses the essential resources CareerSource Florida offers to both job seekers and employers, including apprenticeships, On-the-Job Training (OJT), and more. The episode also touches on CareerSource's initiatives in digital literacy and how the organization is adapting to the rise of AI in the workforce. Tune in to discover how CareerSource Florida can support your small business's growth and success.

This podcast episode was recorded live at the Small Business Success Summit hosted at the Sawgrass Marriott Golf Resort & Spa in Ponte Vedra Beach, FL. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital.

Connect with Our Guest:

• CareerSource Florida - Website

In this episode of Small Biz Florida, host Tom Kindred sits down with Alexis Quintal, founder and owner of Rosarium PR and Marketing, to explore the transformative impact of AI on the marketing landscape. Alexis shares valuable insights on how small businesses can leverage AI tools to boost efficiency while maintaining the essential human touch in their branding and outreach. The discussion covers the ethical considerations of using AI, practical applications in tasks like writing and advertising, and how to strike the right balance between technology and creativity. Alexis also shares her personal journey in blending her passions for marketing and education to empower small business owners.

This podcast episode was recorded live at the Small Business Success Summit hosted at the Sawgrass Marriott Golf Resort & Spa in Ponte Vedra Beach, FL. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital.

Connect with Our Guest:

• Rosarium PR and Marketing - Website