Episodios

  • Your “Go-To Girl” Era: Personal Branding, Sales Strategy, and Threads with Kas Medeiros
    Jun 24 2025

    In this episode of Socially Paid, we’re sitting down with the queen of sustainable personal branding herself.

    Kas Medeiros is a business coach who helps service providers and coaches grow online as powerful personal brands that don’t just look good—they sell out. After starting her business in 2020 with an Etsy shop and no formal background, Kas was working with 7-figure brands within six months. Since then, she’s coached over 275+ women and built a magnetic business model around brand psychology, cross-platform marketing, and offer stacking that makes your biz thrive—even when you step away.

    We talk about everything from selling out offers with under 500 followers, navigating burnout and ADHD as an entrepreneur, to why faceless marketing is dead and personal brands are so back. If you’re building a brand that’s built to last, not just go viral—this one’s for you.

    🎧 Plus, she shares the exact mindset and strategy behind her viral growth on threads, million+ views, and how she keeps her audience obsessed without constantly being online

    Get connected with Kas Medeiros

    Caffeinated with Kas

    Instagram: https://www.instagram.com/kasmedeiross/

    Brand Boss Membership- grow your business as a personal brand https://kasmedeiros.com/brand-boss-membership

    Go-To Girl Starter Kit- FREE 3 day mini email course https://kasmedeiros.com/go-to-girl-starter-kit

    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    39 m
  • Navigating Pregnancy While Running a Business with Rebecca Haydon
    Jun 17 2025

    Get ready for an open and inspiring conversation about navigating pregnancy and entrepreneurship with the incredible Rebecca Haydon! As a business mentor and messaging expert, Rebecca has built a thriving business while preparing for one of life’s biggest transitions—becoming a mom.

    In this episode, Rebecca and I dive deep into what it looks like to juggle business and baby. From the early days of the first trimester (hello, exhaustion!) to planning for maternity leave without losing momentum, we’re sharing our real and raw experiences.

    If you’ve ever wondered how to balance pregnancy with your entrepreneurial journey, you won’t want to miss this. We’re talking about managing energy shifts, prepping your business for time away, and setting yourself up for a smooth transition into motherhood—all while keeping your brand thriving.

    Whether you're expecting, planning for the future, or just curious about how to create a business that works with your life (and not the other way around), this episode is packed with insights, laughs, and plenty of ‘I wish I knew this sooner’ moments.

    So grab your favorite drink, get comfy, and tune in—because balancing business and baby? It’s totally possible. And we’re spilling all the details on how to make it happen!

    Get connected with Rebecca Haydon:
    The Subconscious Expert Podcast: https://www.rebeccahaydon.com/podcast

    The Subconscious Membership: https://www.rebeccahaydon.com/the-subconscious-membership

    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    45 m
  • Brand Collab 3-Part Series: Contracts & Negotiations
    Nov 14 2024

    We’ve made it to the grand finale of our 3-part mini-series! 🎉 Today, we’re diving into Step 5—nailing those negotiations and turning your dream collabs into reality. Whether you're negotiating payment terms, creative control, or timelines, this episode is all about finding that sweet spot where both you and the brand walk away winning. Remember, negotiation is a two-way street, but never forget the value you bring to the table.

    In this final episode of the series, you’ll learn:

    • How to negotiate with confidence and clarity
    • The balance between compromise and standing firm in your worth
    • Pro tips to make sure everyone walks away happy

    And if you want to keep the momentum going, don’t miss out on the Collab Mastery course, where you’ll get even more guidance to land and crush those brand deals.


    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    6 m
  • Brand Collab 3-Part Series: Pitching Brands for Partnerships
    Nov 13 2024

    Day 2, and we’re diving straight into the good stuff – pitching like a pro!

    If you’re ready to craft a pitch with brands swooning, this episode is for you. I’m walking you through Steps 3 and 4 of our mini-course: how to create a killer pitch deck that shows off your audience and engagement like a boss, and how to hit send on that email with all the confidence (because, girl, confidence is everything!). Oh, and don’t forget the secret sauce—following up like the pro you are. Because we’re not just sending emails, we’re building relationships.

    In this episode, you’ll learn:

    • How to build a pitch deck that’ll have brands saying "YES" before you even finish
    • The secret to pitching with personality and professionalism
    • The follow-up magic to keep the convo going (because persistence pays off!)

    Let’s level up your pitch game, shall we?

    Looking to work with more brands and increase your earnings through affiliate marketing? Snag the Collab Mastery course for a step-by-step roadmap to success!


    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    6 m
  • Brand Collab 3-Part Series Leveraging Your Content
    Nov 12 2024

    Welcome to Part 1 of the Brand Collab: 3-Part Series! 🎉

    We’re diving into a 3 part series to help you land your next brand collaboration. You can easily binge all of these episodes or take them piece by piece. In this episode, we focused on how to leverage your content to attract your dream brand partners. I’ll walk you through defining your niche, showcasing your value, and researching the perfect brands to partner with.

    In this episode, you'll learn:

    How to identify your unique value and use your content to attract brands that align with your audience

    Proven tips for researching and finding the right brand partners

    What brands really look for in creators when choosing collaborators

    Ready to leverage your content and land that next collab? Let’s get started!

    Want a step-by-step course to help you land more brand partnerships and make more money with affiliate marketing? You can binge Collab Mastery here

    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    10 m
  • Building Connections on Instagram Stories
    Nov 5 2024

    Are your Instagram Stories falling flat when it comes to engagement? It’s time to turn things around! In this episode, I’m breaking down how to build real, meaningful connections on Instagram Stories to not only boost engagement but also drive more sales for your business. Learn the power of showing up authentically, creating interactive content, and using stories to nurture your audience. These tips will have your followers feeling seen, heard, and ready to hit "buy."

    In this episode, you'll learn:

    • Proven strategies to build trust and rapport through Instagram Stories
    • How to create interactive content that your audience actually wants to engage with
    • The must-have elements for storytelling that drives sales
    • Tips for using polls, Q&As, and DMs to increase engagement
    • How to seamlessly transition from connection to conversion

    Say goodbye to the passive scroll and hello to stories that convert!

    Ready to start converting your Instagram Stories? Grab the Instagram Story Vault here for $33 which includes 90 days of content ideas.


    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    15 m
  • SUITE SUCCESS: Building a Bakery Business Beyond Baking: Affiliates, Content & Digital Products with Kabila
    Oct 29 2024

    Can you bake a thriving online business while juggling a full-time job and two kids? This week's Socially Paid episode is proof that YES, you can!

    Meet Kabila, the inspiring baker and entrepreneur behind Kabsykreations. Kabila shares her journey of transforming her love for baking into a flourishing online business, all while using the powerful tools of the Socially Paid Suite.

    Get ready for a recipe for success that includes:

    • From Scratch to Socially Savvy: Discover how Kabila leveraged the Socially Paid Suite to master content creation, marketing strategies, and online growth.
    • Beyond the Bakery: Learn how Kabila expanded her income streams beyond baking, incorporating affiliates, content creation, and digital products into her business model - all with the help of the Suite's tools.
    • Time Management Magic: Kabila unveils her secrets to juggling her entrepreneurial dreams with a demanding job and family life. Hear how the Suite helped her make the most of her time.
    • Ingredients for Success: Uncover the specific Socially Paid Suite features that Kabila utilized to achieve her business goals, like scheduling tools, analytics dashboards, and community support.

    This episode is a goldmine for anyone who wants to:

    • Turn their passion into a profitable online business.
    • Learn how the Socially Paid Suite can accelerate your online growth.
    • Master time management strategies as a busy entrepreneur.


    Kabila's story is proof that delicious success is within reach! Tune in, get inspired, and learn how the Socially Paid Suite can help you bake up your own online business empire!

    More about Kabila:

    Meet Kabila, the visionary founder behind Kabsykreations, a local bakery with a passion for adding a personal touch to life's most special moments. With an unwavering belief in the power of unique and personalized treats, Kabila set out to create a bakery that could cater to every life event and milestone, no matter how big or small.

    ​Drawing inspiration from her own love for celebrating life with delectable treats, Kabila embarked on a journey to curate personalized delights for various occasions, ranging from joyous baby showers and spontaneous 'just because' moments to momentous graduations and heartwarming weddings. At Kabs

    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    12 m
  • TikTok Content Prompts to Help You Grow [psst. I've grown 60+ per week using these]
    Oct 22 2024

    Struggle with coming up with fresh ideas for your TikTok? You're not alone! But what if I told you there's a secret weapon to overcome creative blocks and explode your follower count?

    In this episode, I reveal the power of TikTok Content Prompts - the secret sauce behind my own 60+ follower growth per week!

    In this episode, you'll learn:

    • How prompts can unlock a treasure trove of engaging content ideas
    • Different types of prompts to cater to every niche and audience (storytelling, daily life, goals & more!)
    • The secret to crafting your own personalized prompts for maximum impact
    • Real-life examples of prompts used to create viral TikTok videos virality incoming!
    • Bonus case studies showing how creators skyrocketed their accounts with prompts

    Stop staring at a blank screen and get ready to be in the TikTok flow of ideas

    Mentioned in the episode:

    TikTok Marketing 101


    Support the show

    FREE 30-Day Content Calendar

    SHOP CREATOR ESSENTIALS

    WORK WITH ATTALIAH:

    Socially Paid Suite: ​Join my monthly content monetization membership for $57/month

    5 Steps to Landing Your Next Brand Collab: Say goodbye to the guesswork and hello to your dream brands with this free email course.

    The Profitable Creator: Join my 3-month group coaching experience that takes you from personal brand to full-time business.

    CONNECT WITH ATTALIAH:
    Instagram: www.instagram.com/attaliahstrubel
    • TikTok: www.tiktok.com/@thestrubelfamily
    • Read the blog www.attaliahstrubel.com
    • Resource Library www.attaliahstrubel.com/resources


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    12 m