With the World Cup in everyone's minds, we look at the amazing opportunity in Welsh football. From reacting to the 2016 Euros, to developing a complex diplomatic strategy.

We explore:
- The birth of a global brand
- Unexpected celebrity ambassadors
- The opportunity at hand

To find out more about Wales in Canada and the team behind it, visit:
wales.com/canada

As the Welsh Women's rugby team is hosted at a rookie rugby event with Team Canada, the kids of Halifax get to run drills with their heroes. We uncover why paying attention to the grass roots is vital and how the impact it can have should never be underestimated.

We explore:
- The community impact
- The long term effect
- Why this is a strength for Wales

To find out more about Wales in Canada and the team behind it, visit:
wales.com/canada

As the Welsh Women's rugby team clashes against Team Canada in Halifax, we will move between the stands and VIP boxes, to uncover the diplomatic machine in operation. With a strong Welsh showing in the crowd and a bustling atmosphere, we learn about the opportunities around us.

We explore:
- The opportunities at major fixtures
- How an expat community rallies around sport
- How these events deepen important relationships

To find out more about Wales in Canada and the team behind it, visit:
wales.com/canada