Episodios

  • Transformative Power of Video in the Speaking Business with Matt Bauer

    Transformative Power of Video in the Speaking Business with Matt Bauer
    Jul 30 2024
    In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Matt Bauer, founder of Motivational Media, delving into the transformative power of video in the speaking business. In this session, Matt will: Explain the importance of capturing a speaker's authentic experience through various filming techniques, rather than just documenting the event. Discuss the strategic use of video editing for different platforms, highlighting the need for short, jump-cut content on social media and longer, more detailed videos for professional audiences. Encourage use of color grading and audio optimization in videos to uphold brand standards and enhance viewer engagement. Reflect on the potential and limitations of AI in video content creation, emphasizing the distinction between technical efficiency and maintaining authentic human connection. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    30 m
  • Navigating Association Speaking with Ed Rigsbee, CAE, CSP

    Navigating Association Speaking with Ed Rigsbee, CAE, CSP
    Jul 23 2024
    In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Association Expert, and co-founder of Cigar PEG, Ed Rigsbee, CAE, CSP. Ed shares his expert strategies for speakers aiming to connect with associations and leverage those connections to grow their businesses. In this session, Ed will: Illustrate the significance of positioning oneself as a thought leader within a specific industry using a parachute analogy to determine the core topic. Advise on the importance of building relationships with editors by offering valuable articles, which can lead to introductions to key decision makers. Emphasize the need for speakers to have different fee structures for corporate and nonprofit events and discuss the pros and cons of each. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 m
  • The Speaker's Guide to Authenticity, Storytelling & Impactful Delivery with Mike Domitrz, CSP, CAPE

    The Speaker's Guide to Authenticity, Storytelling & Impactful Delivery with Mike Domitrz, CSP, CAPE
    Jul 16 2024
    In this episode of Speakernomics, host Kenneth "Shark" Kinney sits down with Hall of Fame Speaker & coach, Mike Domitrz, CSP, CPAE, who shares his expertise on thriving and growing a speaking career. In this session, Mike will: Challenge speakers to differentiate their approach to scripting by finding a balance that allows their authentic personality to shine through, rather than adhering strictly to a fully scripted talk. Guide speakers to evaluate their content and delivery to ensure they are subject matter experts, trusting their knowledge to speak confidently without the crutch of a script. Encourage speakers to apply techniques in selling from the stage tactfully, ensuring that any sales pitch offers genuine value and doesn't detract from the primary content of the presentation. Additional Links & Resources: Learn more about Mike's October Speaker Retreat in Costa Rica! 2024 Influence Aug 3-6th Denver, CO Learn more about your ad choices. Visit megaphone.fm/adchoices
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    20 m
  • Expert Advice: How to Create Captivating Speaker Demo Reels

    Expert Advice: How to Create Captivating Speaker Demo Reels
    Jul 9 2024
    In this special edition of Speakernomics, host Kenneth "Shark" Kinney sits down with 14 individuals ranging from Hall of Fame Speakers, Coaches to Speaker Bureaus and Meeting Planners to talk about what, in their opinion, makes a killer Speaker Reel. By the end of this episode*, you will: Evaluate the importance of capturing audience engagement and presenting a clear problem-solution narrative within your demo reel. Demonstrate techniques to quickly and effectively grab the viewer's attention, ensuring your video is tailored to the client's needs. Explore the significance of authenticity, storytelling, and audience interaction in building a compelling and credible speaker video. Identify best practices for maintaining a dynamic and fast-paced reel that highlights your speaking style and expertise. In this all-star session, you will hear from: Meridith Elliott-Powell, CSP, CPAE Lois Creamer Tim Mathy Robert Kennedy, III, CSP Michelle Joyce Sylvie di Giusto, CSP Dejah Urbanovitch Clint Pulver, CSP Richard Schlep James Bauchum Shannon Jones Grant Baldwin Matt Bauer Chris West *Watch this episode on YouTube! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 m
  • Elevate Your Speaking Game: Lessons from a Keynote Director with Mike Ganino

    Elevate Your Speaking Game: Lessons from a Keynote Director with Mike Ganino
    Jul 2 2024
    In this episode of Speakernomics, host Kenneth "Shark" Kinney delves into the intricacies of transforming your relationship with your audience with Keynote Director, Mike Ganino. In this session, Mike will: Differentiate between public speaking coaching and keynote directing, emphasizing the need for professional speakers to elevate their performance beyond basic stage comfort and into transformative experiences. Demonstrate how specificity and heightened sensory details in storytelling, such as using vivid imagery and physical actions, can significantly enhance audience connection and engagement. Encourage speakers to critically analyze their stage movements and vocal choices, ensuring they add clarity and contrast to keep the audience engaged and on edge. Additional Links: About Mike Ganino 2024 Influence Conference NSA Membership Learn more about your ad choices. Visit megaphone.fm/adchoices
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    30 m
  • Navigating Modern Book Publishing and Marketing Strategies with Mike Stickler

    Navigating Modern Book Publishing and Marketing Strategies with Mike Stickler
    Jun 25 2024
    In this episode of Speakernomics, host Kenneth "Shark" Kinney and special guest Mike Stickler, delve into the evolving landscape of book publishing and marketing for professional speakers. As the founder of Leadership Books and an experienced author, Mike shares invaluable insights tailored for today's dynamic market. In this session, Mike will: Analyze the importance of a multi-faceted marketing strategy including social media testing, continual audience engagement, and leveraging influential endorsers to improve book visibility and sales. Distinguish between traditional and online book selling, recognizing the necessity of collecting buyer data and adapting to changing consumer behaviors in bookstores. Explore the benefits of converting books into engaging online courses, incorporating elements like video, music, and graphics to reach broader audiences and boost marketing efforts. Join this informative session to modernize your approach to book publishing and enhance your speaking business with actionable marketing strategies. Additional Links Leadership Books NSA Influence Conference Learn more about your ad choices. Visit megaphone.fm/adchoices
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    31 m
  • Mastering Networking and Customer Insights with Harvey Mackay, CPAE

    Mastering Networking and Customer Insights with Harvey Mackay, CPAE
    Jun 18 2024
    In this special episode of Speakernomics, host Kenneth "Shark" Kinney sits down with the legendary author and hall of fame speaker, Harvey Mackay, CPAE to delve into the intricacies of networking, effective customer engagement, and the art of staying unpredictable in sales and persuasion. In this session, Harvey will: Emphasize the necessity of maintaining and nurturing an extensive professional network over time by regularly connecting through personalized outreach, such as calling on birthdays or sending relevant articles. Introduce the Mackay 66, a comprehensive 66-question customer profile designed to help speakers understand and tailor their interactions with their audience on a more personal level. Advocate the critical role of practice in honing one’s speaking abilities, stressing that "perfect practice makes perfect" and suggesting the use of coaches to unlock one's full potential. Don’t miss this enlightening episode, where mastering the subtle nuances of customer engagement and networking is explored with insights that will elevate your professional speaking journey. **Take Advantage of Harvey's Offer!*** Harvey is offering listeners of Speakernomics FREE access to his Harvey Mackay Academy! Get access by emailing gbailey@mackay.com and let them know you listened to Harvey's episode! Special thanks to our sponsor, Leadership Books! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    58 m
  • Creating Audience Connection through Storytelling with Andy Henriquez

    Creating Audience Connection through Storytelling with Andy Henriquez
    Jun 11 2024
    This week on Speakernomics, host Kenneth "Shark" Kinney speaks with strategic storytelling expert Andy Henriquez, sharing his insights on crafting compelling narratives that resonate with audiences. In this session, Andy will: Illustrate the necessity of using peaks and valleys in storytelling to emotionally connect with the audience and reflect their own experiences. Share strategies for investing in oneself and in storytelling craft to achieve business success and impactful speaking engagements. Explain the difference between keynote and offer stories, focusing on the importance of creating a sense of urgency to move the audience to action. Emphasize the need for early buy-in from the audience before delving into storytelling to ensure alignment and receptiveness to the message being conveyed. Additional Links & Sponsor: Leadership Books Influence '24 Learn more about your ad choices. Visit megaphone.fm/adchoices
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    40 m