• Successfully Scaling Your Journey Orchestration

  • Aug 21 2024
  • Duración: 46 m
  • Podcast

Successfully Scaling Your Journey Orchestration

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • In this episode, Gartner analyst Audrey Brosnan shares how to build a clear vision for journey orchestration, highlighting key differences between campaign management and journey orchestration. The discussion offers practical advice on achieving results, using agile strategies, and overcoming challenges to position CMOs for success.

    Audrey Brosnan helps marketing leaders and digital marketers understand, evaluate, and optimize first-party marketing technologies to deliver results. She analyzes how capabilities like multichannel marketing, customer journey orchestration, personalization, and customer data management contribute to successful digital marketing programs.
    Más Menos
activate_WEBCRO358_DT_T2
Gestión Marketing Exito Profesional Economía
Más Menos

Lo que los oyentes dicen sobre Successfully Scaling Your Journey Orchestration

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles