Kavindra Patel, a community-centric person at Salesforce, discusses his journey and the importance of community in the tech industry. He emphasizes the need for technical professionals with strong people skills to excel in roles like product evangelism. He also highlights the importance of teamwork and quality over quantity in community events. Kavindra shares his observations on the differences between Indian and Western communities and the key takeaways each can learn from the other. He also discusses the challenges and opportunities presented by the new generation and the impact of AI on the workforce. Salesforce India has experienced significant growth in recent years, with a focus on expanding its workforce and establishing talent hubs across the country. The company is strategically focused on roles in technology, R&D, sales, business support, and customer success. Salesforce India is positioning itself as a technology hub, strongly emphasizing AI and innovation. The country's trailblazer community is the largest in the world, and the sales economy in India is projected to create 1.8 million jobs and generate 88 billion in revenue by 2028. Developers in the Salesforce ecosystem need to adapt to the shift towards low-code development and AI, focusing on prompt engineering and skilling up in new technologies. Dreamforce is expected to highlight the importance of AI and data, and provide opportunities for developers to deepen their skills through hands-on experiences. Love and balance are key life lessons that can guide individuals personally and professionally.

Summary

This conversation is about Salesforce startups and ISVs. The guest, Shailendra Singh, shares his journey as an ISV partner with Salesforce and the success of his app, Astonous, on the Salesforce AppExchange. He discusses the importance of gardening and how it relates to building a startup. Shailendra explains the challenges he faced in building his app, including outdated technology and lack of flexibility in existing apps on the AppExchange. He also shares tips for ISVs, such as visualizing success, being transparent with employers, and continuously reviewing and providing feedback to freelancers. In this conversation, Shailendra Singh and Abhinav discuss various strategies and challenges for ISVs in the Salesforce ecosystem. They emphasize the importance of putting the right keywords and customer reviews on the AppExchange to attract leads. They also discuss the role of graphic designers and content writers in creating attractive listings. Shailendra shares his experience with co-marketing programs and the importance of scalability. They also touch on the challenges of providing support and the benefits of using Salesforce for documentation and knowledge base. The conversation concludes with tips for ISVs, including focusing on building a sustainable business and finding niche markets.

Takeaways

Building a startup is like gardening - it requires nurturing and care.

ISVs should focus on building dynamic apps that can be easily configured for different use cases.

Transparency with employers about building an app can lead to support and a smooth transition to full-time entrepreneurship.

Manifesting success through visualization and setting goals is important for ISVs.

Hiring freelancers requires regular feedback and prompt reviews.

The first customer can validate the app's functionality and boost morale.

AppExchange is a valuable channel for finding customers, so it's important to optimize the app listing and keep it updated. Put the right keywords and customer reviews on the AppExchange to attract leads

Consider hiring graphic designers and content writers to create attractive listings

Explore co-marketing programs and partnerships with Salesforce account executives and SI partners

Focus on scalability and finding niche markets to grow your business

Provide support by documenting customer implementations and using Salesforce for knowledge base

Submit your app for business approval and be transparent with Salesforce about your idea and strategy

Chapters

00:00 Introduction and Background

01:40 Gardening as a Metaphor for business

03:31 Journey of Building an App on AppExchange

06:19 Making application dynamic, saving implementation time.

10:34 Acquiring non-tech skills to be an ISV

12:49 Moonlighting and working part-time as an employee

17:16 Setting own office

18:56 Power of Manifestation

20:48 Initial Challenges as an ISV

25:45 Getting the First Customer

28:03 AppExchange, Listing and it's Impact

30:11 Outsourcing Graphic Design and Content

33:10 Co-Marketing with Salesforce

36:20 Challenges and Scalability after 2 years of launch

39:15 Support and Documentation

42:04 Handling Different Time Zones in Customer Support

45:17 Utilizing Salesforce to the Max

48:06 Book Recommendation: Rework

50:30 Finding Gaps and Building a Sustainable Business

54:13 Submitting for Business Approval

56:30 Intro Banner.mp4

Summary

QA Automation uses software tools and scripts to automate repetitive and manual testing tasks in the software development lifecycle. It includes test execution, regression testing, and performance testing. QA Automation helps in the early detection of defects and improves test coverage by executing a more comprehensive range of scenarios. It also enhances test accuracy by reducing the risk of human error. When choosing a QA Automation tool, evaluating project complexity, compatibility across different testing environments, and reporting capabilities is vital. Reporting is crucial in tracking test results, identifying trends, and making data-driven decisions. Various reporting tools and frameworks are available in the market, both open-source and paid. In this conversation, the principal themes discussed were the impact of parallelism on performance, the importance of customizability in test automation tools, the need for cost-benefit analysis when choosing a tool, and the introduction of UTAM and Tricentis as potential tools for Salesforce automation. UTAM is an open-source tool that requires initial training but allows for efficient automation of the Salesforce ecosystem. Tricentis is a comprehensive tool that addresses various challenges faced by Salesforce teams. Overall, the conversation highlighted the importance of choosing the right tool based on specific requirements and considering factors such as performance, customizability, and cost.

Takeaways

QA Automation automates repetitive and manual testing tasks in the software development lifecycle.

QA Automation helps detect defects early and improves test coverage.

QA Automation reduces the risk of human error and improves test accuracy.

When choosing a QA Automation tool, evaluate project complexity, compatibility, and reporting capabilities. Increasing parallelism with the number of browsers can impact performance in test automation.

Test automation tools should have flexibility in customizing test scripts and consider features like scripting language, plugin architecture, and configuration settings.

Performing a cost-benefit analysis is crucial when choosing a test automation tool, considering factors like licensing fees, training costs, and productivity gains.

UTAM is an open-source tool developed by Salesforce that allows for efficient automation of the Salesforce ecosystem.

Tricentis is a comprehensive test automation tool that addresses various challenges faced by Salesforce teams.

Chapters

00:00 Panel Introductions

02:59 What is QA Automation and its Benefits

08:28 Evaluating Requirements

13:24 Key Features to Consider

19:33 Decision Making Process

24:15 QA Automation options in Salesforce-verse

29:10 Conclusion and Next Steps