In this episode, Liana is joined by The Sydney Morning Herald's Editor, Bevan Shields, and Director of Audience Growth for Nine Publishing, Aimie Rigas, as they delve into the transformative power of data in modern journalism, navigating how Nine integrates cutting-edge data tools to inform editorial decisions, enhance audience engagement, and uphold journalistic integrity. The delicate balance between instinct and insight, the ethical considerations of data use, and the future trends shaping the industry, all converge to define the dynamic landscape of news.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by Magic Numbers CEO & Founder, Dr Grace Kite, and Previously Unavailable's Founding Partner, James Hurman, as they delve into the dynamic interplay between strategy, data and creativity, exploring how these seemingly distinct fields are increasingly intertwined. Unpacking how data-driven insights, strategic craft and creative innovation can together propel the marketing forward, challenging traditional approaches and reshaping marketing strategies.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by BeenThereDoneThat's Co-Founder and Chief Vision Officer, David Alberts, and MFA Hall of Famer, Media Change Maker and Diversity Advocate, Belinda Rowe, as they share their outside in perspectives on the differentiating media and cultural landscapes between Australia and abroad, and the growing need to stay curious and relevant, and whether Australia's island geography is matched with an island mentality.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by Nine's Head of Content Production & Development, Adrian Swift, and Telstra's CMO, Brent Smart, as they explore the enduring influence of content in uniting audiences, shaping cultural narratives, and sparking conversations amidst a fragmented media landscape.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by Gemba's Head of Marketing Strategy, Adam Hodge, and CEO of Paralympics Australia, Catherine Clark, as they explore the fascinating world of sports fandom and its role in creating inclusive communities. From diverse backgrounds to shared passions, they delve into how sports bridges social divides and fosters opportunities for brand connections.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by Nine’s Commercial Director of Digital, Nick Young, and Chairman of Connected TV Marketing Association, James Grant Hay, as they discuss the ever-changing TV landscape including divergence and convergence, the role of broadcast linear, BVOD, SVOD and FAST channels that are all key elements in the Future of TV and opportunities for marketers as a result.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

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In this episode, Liana is joined by Nine’s Chief Data Officer, Suzie Cardwell, and ADMA’s CEO, Andrea Martens, as they discuss the recent changes to data privacy regulations, Google finally killing off third-party cookies and the concurrent rise of AI, and the pitfalls and opportunities for marketers as a result.

For questions or feedback about this episode, visit www.nineforbrands.com.au/talking-media

See omnystudio.com/listener for privacy information.