Ever wondered why sales and marketing feel like frenemies? 🤔 In this episode, Andy and Scott break down the love-hate relationship between these two vital business functions. Should marketing just hand leads over to sales? Is it really the sales team’s job to close the deal? Or—wait for it—are they both right?

We talk stories, strategies, and a few cringe-worthy moments in this honest conversation about how these teams can work better together. Grab your tea (or timbits), and give it a listen! 🍵🍩

#salesandmarketing #businessdevelopment #teamwork #b2b #collaboration

🌟 Feeling burnt out? You're not alone! 🌟

In this episode, Scott gets real about his recent bout with burnout at a sales summit—sometimes the best cure is soda water and a moment to breathe! 💡 After some much-needed reflection, Scott and Andy dive into actionable marketing strategies to fuel your account-based selling. From hosting themed networking events to crafting tailored content, they’ve got tips to help you thrive without losing your sanity.

🎧👇

#SalesTips #MarketingStrategies #AccountBasedSelling #Podcast #BusinessDevelopment

🚀 Ready to level up your account-based selling game? In this episode, we tackle everything from video cold calls (yep, those are a thing!) to navigating CRM systems that nobody seems to use. 💻📞

🎙️ Highlights:

• The power of sending personalized video messages (and how not to look like an AI-generated avatar 🤖)
• The struggles of setting up a CRM that people actually use 🙃
• Why brainstorming with your team might be your secret weapon to finding those perfect prospects

Whether you're a seasoned pro or just trying to figure out how to avoid CRM purgatory, there’s something here for you! Listen in and pick up some tactical tips to boost your sales strategy. 👇

#SalesTips #AccountBasedSelling #VideoColdCalls #CRMHacks #SalesTactics