The Cutting Edge Japan Business Show  Por  arte de portada

The Cutting Edge Japan Business Show

De: Dr. Greg Story
  • Resumen

  • For succeeding in business in Japan you need to know how to lead, sell and persuade. This is what we cover in the show. No matter what the issue you will get hints, information, experience and insights into securing the necessary solutions required. Everything in the show is based on real world perspectives, with a strong emphasis on offering practical steps you can take to succeed.
    copyright 2022
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Episodios
  • 318 Be Both Busy and Organised In Japan
    Jul 7 2024

    Focus is under constant attack. The speed of business makes longer term planning a dubious endeavor. Projecting 5 years forward sounds reasonable. That is until you go back 5 years and look at all the changes that have taken place through technology, societal attitudinal changes, business realities and logistics. The leader is supposed to be defining the way forward for the team. The vision of the future is the guiding light on the hill toward which the troops are pointed. The relevancy of that vision is constantly being challenged by the market and by clients.

    The leader can no longer easily keep up with all of the demands on their time. Social media has become a major source of information and we are all drinking from the firehouse. Meetings are numerous and suck up time at a prodigious rate. Email comes gushing forth in relentless fashion and inboxes become archives. "I will get to that email" is a plaintive cry from the oppressed masses. If we are traveling across time zones, then sleep patterns are shattered and we enter a zombie like twilight zone but still have to function anyway. When we get finally back home we are still trying to assimilate with our usual everyday challenges, but in a jet lag induced vegetative state.

    We are not delegating enough. We know we should do more of it but we don't. We are holding on to too much control and this is ramping up our workload. In tougher times we had to jump in and keep things afloat. After the refloat though, we haven't eased off on the controls and are still doing too much ourselves. Where is the time to work on those things that only we can do?

    Projects are bright shiny objects that fascinate our minds. We already have a big bag of them to carry around, but we keep stuffing more into the same bag. Our intellect and our imagination make us constantly hungry to do more and more interesting things and we do. The hours of the day don't grow to match our hunger, so things start well and then drift. We pull back the edge of the carpet and there they all are - projects started but never finished. Stacked up there out of sight and out of mind because they have been replaced by a newer sexier beau.

    We never get to any perfect harmony with our team. The ones we want to keep, move on to greener fields, the ones we want to move on, we wind up keeping by default. The turnover means time and expertise is lost and we are in a state of constant starting again. This kills progress. The current candidate friendly market in Japan means that we are in a permanent recruit and retain mode. We have to put a higher value on continuity, than in the past, because the lag between losing people and hiring new staff gets longer. Hiring gets harder and more expensive.

    None of this looks like it is going to improve any time soon. The ability to deal with this level of complexity becomes more important. The agile yet focused will win in this game. A good leverage point is heightened self-awareness. Knowing what is important and then giving that time is a differentiator. We need to have a “true north” in mind, against which to align ourselves, or we will find ourselves adrift in a sea of confusion.

    The fog of busyness needs a clear counterpoint. We need to reestablish who we are, what we want and where we are going. This sounds simple. But if I ask you right now, can you pull out your written down game plan for your future? Can you articulate the steps needed to keep moving forward? Have you clearly nominated what success actually looks like.

    “I want 10 million dollars”, is too vague. What do you want it for, how are you going to use it, how does this translate into your personal happiness or satisfaction?

    The manic pace of the everyday can distract us and we forget about working on our personal alignment. Ironically, we need to slow down in order to speed up and get more done. We need to re-establish the point of what we are doing. We need to re-set the starting point and to fix a clear image of the finish line in our minds. We can then swim hard against the pull of busyness with a firm plan in place. The alternative is often being drawn along in the froth and fury of the storm tide.

    So stop what we are doing. Intervene in our busyness. Re-connect with who we really are. Reaffirm our direction. Define true north. Make a new plan and follow it.

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    10 m
  • 317 Sales Is A Process In Japan
    Jun 30 2024
    Because the vast majority of people in sales have no idea what they are doing, they are making it up as they go along. Wouldn’t it be better to have a roadmap to progress the making of a sale? This roadmap will keep us on track and not allow the buyer to take us off on a tangent that leads to nowhere. Foundering around with no central direction wastes a lot of key buyer facing time and we don’t want to do that. We can’t expect unlimited access because of their busy schedules, so once we are in front of them we have to get all of the discovery process done in usually around an hour. The sale call roadmap starts even before the call. These days with so much information readily available, especially with the advent of AI tools, we can’t turn up and ask basic questions about the company. We need to have done some research beforehand on media reports, their website, annual report, social media and using LinkedIn where possible, to check on the individuals we will meet, before we meet them. Having done all of that, we are well armed to get the conversation off to a great start. We may have friends or contacts in common; or shared a similar working experience in the same company; or lived in the same town; or went to the same university or studied the same subjects. When we have done our research we will have an opportunity to try and find these little connectors. I was working with an American guy when I was at the Shinsei Bank. He was an absolute master at this. He had just joined the bank and I was supposed to brief him on the work my division was doing. We spent the whole time with him making connections between people we both knew. He did this to break the ice and establish rapport. I never did get to brief him on my division! This rapport building is important with clients. We know if we don’t get a good relationship going at the start of the conversation, then it is unlikely they will buy from us. Even if we don’t have much in common, we can use other techniques like bring some interesting industry data or intelligence to them. We might have seen something work somewhere else and we can introduce this idea to them. In this initial meeting process, we need to make a very important intervention. We need to get permission from the buyer to ask questions. When they are happy to meet us and having established some rapport, they are more likely to say “yes” to our request to ask questions about the inner details of what the company is doing and all the problems they are encountering. In other words, all the firm’s dirty laundry. If there was no rapport or trust created would you be keen to share that detail with strangers? Now in a western business environment, asking questions is no big deal, but with Japanese buyers it is crucial we do this. They are used to being hit with sales pitches, so the concept of them being questioned by the seller is not something they are used to. Having gotten that permission we should ask very intelligent questions, so that we can fully understand their needs. Now buyers sometimes don’t want to tell us their precise situation. We have to ask our questions in a way that gets around that reluctance. We are searching for an entry point where we might become useful to them, to solve a problem they have. If they don’t have a big enough problem or if they think they can fix it themselves, then we will have a lot of difficulty making the sale. We have to show why this issue is best addressed now, rather than after. And why they should leave it to us to fix, rather than trying to do it themselves. Left to their own devices and a hundred year time frame, businesses can solve their own problems and they don’t need us, which is why we have to emphasise speed and the urgency of time to get them moving. If we don’t deal with these issues up front, then no sale. Once we understand their needs, we move along the roadmap to the part when we present the solution. Now in Japan, this will usually take place at the second meeting. There will be a discussion about the technical pieces of what we will do, talking about how this solution will fit their company. We can’t leave it there though, because that is still too abstract. We need to talk about how they can project and apply these benefits inside their company, in order to get better results. This is where word pictures are very powerful. In most cases, we are selling a future that they can’t fully appreciate. So we need to explain how we can add to their business through increasing revenues, reducing costs or grabbing greater market share. If we have been able to uncover what the success of this project will mean for them personally, then we wrap that bit around the benefit too. The client naturally doubts what sales people are telling them, so we need to show evidence for them that this has worked for other companies. Once we have done...
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    13 m
  • 316 Inspire Your Audience
    Jun 23 2024
    At the start of our class on High Impact Presentations, we ask the participants to think about what type of impression they would like to have linger with their audience, after their presentation has been completed. How about you? When people are filing out of the venue, what things would you like to hear about your presentation, if you were able to eavesdrop on their conversation? Being clear is always a favourite and another high ranking popular desire is to be more inspiring. Now “inspiring” can be defined in many ways, but for the purposes of giving presentations, we can think of it as lifting people up, getting them to take action, to challenge new things, to push themselves harder than before. Actually that is a pretty tall order in a forty minute talk. Unless we are a professional motivational speaker, the majority of our talks will probably be focused on dispensing information and offering advice on how to solve business problems. What would a business audience find inspiring? It could be a tale of daring do, where great adversity had been overcome through the human will. Conquering dangerous elements of nature, one’s circumstances or fellow man, often come up in this regard. The problem is business people’s activities usually are far removed from conquering the poles, vertiginous mountain ascents or vast ocean crossing exploits. These are very specialist pursuits, which are out of our purview. The arc of the story of rags to riches is a popular trope. This works in business, because we are looking for hope in the face of tough odds. When we hear that others made it despite all the trials and tribulations, we take it that maybe we can do it too. It can be a personal story or it can the saga of a firm or a division and its imminent elimination, coming from back from the cusp of destruction to rise again and prosper. We are magnets to lessons on survival. We prefer to learn through the near death experience and ultimate triumph of others, than try it on ourselves. You might be thinking your life is rather dull, your industry absolutely dull and your firm perpetually dull. How could you liven up a talk with stories than were inspiring to others? Maybe you can’t. Perhaps you have to draw lessons from other industries or personalities and weave these into the point you are making in your talk. I like to read biographies and autobiographies for this reason. I enjoy interviews with outstanding people, telling how they climbed the greasy pole and got to the top. Strangely, obituaries are also a good source for this type of information. They are usually brief summaries of a person’s life. They often contain snippets of great hardship or success and frequently both. Don’t just skim over these heroic tales, instead collect these rich stories. These can be your go to files for greatness, when you want to introduce an idea that needs some evidence. There may be legendary figures in your industry or your firm. These are stories you can retell for effect, to drive home the insights you want illuminate. Okay it wasn’t you, but the audience doesn’t care that much. They like to learn and they love hearing about disasters, so the train wreck doesn’t have to be your personal catastrophe. Usually the founders of your firm went through tough times. There are bound to be tales in there you can use. Or you can draw on recent recessions, the Lehman Shock, the 2011 triple whammy of earthquake, tsunami, and nuclear power plant meltdown, the pandemic, to find episodes where all looked grim, but a legendary team battled on and survived, while many businesses around them disappeared. You may have some personal experiences that are also relevant. This can be quite hard, because you are sharing something quite personal with the world. As an introvert, it took me a long time before I was comfortable to talk about my own experiences. When I did though, the impact on the audience was immediate. I could sense the feeling of closeness with strangers, as they listened to my tales of error, overreach, miscalculation etc. I still have trouble with this, so I do prefer the woes of others to my own, but definitely my own stories are always so much more powerful. I just need the temerity to tell more of them. So pepper your talk with uplifting examples from others or from your own experiences, that justify the action you want them to take or boost the feeling of confidence you want to instill in your audience. The raw material is all around you. Just start looking for it and begin compiling it. When you hear something, you can use, capture it immediately for later employ. Dig into the vaults of your own experiences and draw out examples that will make you magnetic for your audience. Telling these types of stories is how speakers have inspired audiences down through the ages. The reason we still do it today is because it ...
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    11 m

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