On today's episode, we're bringing you a dynamic breakout session from the Dental Success Summit 2025, where Sydney Robinson takes the stage with her signature energy and unfiltered honesty. In "Leading Without the Sh*t Show," Sydney shares her personal evolution from a chaotic, free-spirited front office worker to a powerhouse executive director of operations. She dives into the hard truths about leadership, micromanagement, burnout, and the difference between managing and truly leading a team.

With humor and wisdom, Sydney walks through the role of the office manager, the importance of mastering financials, hiring slow and firing fast, and how to build a culture of empowerment, not dependency. This episode is a masterclass in operational leadership for anyone in dentistry who's ever felt overwhelmed or under-equipped—and a must-listen for office managers, team leads, and practice owners alike.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes delivers an eye-opening and deeply personal keynote to a dental school audience, sharing the raw truth behind his journey—from 20 dental school rejections to building a multimillion-dollar dental empire. He breaks down the realities of burnout, financial pressure, and physical strain in dentistry while laying out a roadmap to achieving true professional freedom.

With insights from owning 29 practices, launching a thriving consulting network, and establishing a global outreach nonprofit, Dr. Costes outlines the keys to running a high-profit, low-stress practice. Through real-life case studies, the "Four Futures" framework, and his Elite Practice Blueprint, he offers invaluable lessons in leadership, systemization, and mindset that every aspiring dentist needs before entering the real world.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, we drop into a breakout session from the Dental Success Summit 2025 featuring Dr. Cody Boals and Dr. Beau Sparkman. In this high-energy talk, Cody and Beau unpack how storytelling, intentional culture, and community-driven marketing can help you build a truly magnetic dental practice. They explore real-world strategies for creating patient loyalty, empowering your team, and building brand equity that goes beyond discounts and Google ads.

With insights from Donald Miller's StoryBrand framework, tactical tips on media days, nonprofit partnerships, and even organizing internal committees, this session is filled with practical gems to implement Monday morning. If you're looking to build a practice that stands for something—and stands out—this is your blueprint.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by Dr. Daniel Briskie of the Colorado Surgical Institute, along with industry experts Kim Middleton and Chemenn DeBono, for a masterclass on increasing implant case acceptance—without high-pressure sales tactics. With decades of experience in implant consulting, DSO operations, and Clear Choice leadership, Kim and Chemenn share proven frameworks that transform treatment coordinators into patient advocates.

The trio dives into how to optimize your consult process, reduce patient anxiety, and present treatment in a way that builds trust and emotional value. They also unpack creative financing strategies—including how "waterfall" lending solutions can dramatically increase approval rates and make full-arch treatment more accessible. This episode is packed with real-world scripts, team training tips, and simple process shifts that can lead to a major boost in case acceptance and revenue.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• Kim Middleton
  (330) 696-3802
• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by DSI Black Belt coach and multi-practice owner Dr. Summer Kassmel for a timely conversation on one of the most persistent challenges in dentistry today: hiring and retaining great team members. They dive into practical strategies for thriving in today's unpredictable labor market—including how to attract high-quality applicants, train non-dental hires effectively using Dental Career Academy, and restructure front office roles for maximum efficiency.

Dr. Kassmel shares how she's reduced staffing stress in her own practices through strategic outsourcing, automation, and AI-powered tools, all while keeping high-touch human interaction where it matters most. Whether you're struggling to fill roles or simply want to future-proof your practice, this quick-hit episode is packed with real-world solutions and high-level insights.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, we're joined once again by Janet Hagerman, recorded during a timely conversation about the evolving hygiene landscape in group dentistry. As a fractional Chief Hygiene Officer (CHO), Janet partners with emerging DSOs to build hygiene departments that are not just profitable, but also patient-centered and scalable.

Live from Florida, Janet and Dr. Mark Costes discuss the real-world impact of the hygiene shortage, what it takes to create an effective periodontal program, and how DSOs have matured into more doctor- and patient-centric organizations. Janet also unpacks the strategies behind her books Selling Dentistry and Meetings Make Money, and explains why assisted hygiene, KPIs, and strong practice culture are essential for sustainable growth.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.janethagerman.com
• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, we bring you a powerful keynote from Joshua Scott, delivered live at the 2025 Dental Success Summit. A longtime friend of the show and founder of Studio 8E8—the top-ranked healthcare marketing agency in the country—Josh unpacks how story-driven creativity is the future of dental marketing.

He shares how his agency grew from a side hustle to serving over 500 practices, why connection and trust are more important than ever, and how you can leverage performance marketing for predictable, scalable growth. With real-world case studies, practical branding tips, and a deep dive into what actually works in 2025's ever-changing digital landscape, this talk is a must-listen for practice owners ready to level up.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast

On today's episode, Dr. Mark Costes is joined by systems expert and author David Jenyns for a deep dive into the power of systemization, culture, and AI in modern dental practices. David shares his journey from overworked agency owner to founder of Systemology and creator of the new book Systems Champion, a practical guide for empowering the team member who will drive systems forward.

The two discuss how to eliminate complexity, reduce resistance from long-time staff, and build a systems culture that makes practices more profitable, predictable, and less dependent on the owner. Plus, David shares real-life applications of AI—from process documentation to patient communication—and how small businesses can adapt quickly. This is a must-listen for dentists looking to grow, scale, and reclaim their time without losing operational excellence.

Be sure to check out the full episode from the Dentalpreneur Podcast!

EPISODE RESOURCES

• https://www.systemology.com
• https://www.truedentalsuccess.com
• Dental Success Network
• Subscribe to The Dentalpreneur Podcast