• The Direct Farm Marketing Podcast

  • De: Mike Parker
  • Podcast

The Direct Farm Marketing Podcast

De: Mike Parker
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  • Resumen

  • You may be a farmer, rancher, or even a homesteader - this podcast will equip you with skills and insight to earn more profit in your operation. I teach you digital marketing strategies to help you GROW retail sales and chat with other successful direct to consumer farms to give you insight on techniques you can implement today.
    Copyright 2023 All rights reserved.
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Episodios
  • Secrets of Successful Farm Marketing - Interview with Sara English of Wild Roots Farm Marketing

    Secrets of Successful Farm Marketing - Interview with Sara English of Wild Roots Farm Marketing
    May 16 2024
    Welcome to The Direct Farm Marketing Podcast! In this episode of the podcast, join Mike Parker and Sara English of Wild Roots Farm Marketing as they delve into the world of agricultural marketing. Dive deep with this podcast episode as they explore:
    • Transparency, Collaboration & Customer Focus in Agricultural Marketing Success
    • The Value of Authentic Marketing
    • Understanding and Addressing Customer Needs and Building Trust
    • Strong Local Food System and Community Engagement
    • Collaborating with Local Businesses
    • Practical Product Photography Tips
    Tune in now to uncover the secrets to successful and sustainable farm marketing. Book a call with us HERE Get our guide to pre-sale your farm's offerings HERE
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    26 m
  • Marketing vs. Farming

    Marketing vs. Farming
    May 9 2024
    In this episode, Mike Parker talks about the differences between marketing and farming. He discusses the importance of prioritizing direct-to-consumer marketing even before the products are ready for harvest. Mike also shares his insights on:
    • Not waiting until harvest to start marketing
    • Focusing on building customer relationships
    • Breaking down marketing tasks into manageable chunks
    • Pre-selling strategies that can boost sales and reduce stress
    Tune in to gain valuable insights into streamlining your marketing strategies and setting clear customer expectations. Join me at the R-CALF Convention on June 20th in South Dakota via live stream. Book a call with us HERE Get our guide to pre-sale your farm's offerings HERE
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    16 m
  • Revolutionizing Agriculture - Interview with Azuraye Wycoff of Yellow Barn Farm

    Revolutionizing Agriculture - Interview with Azuraye Wycoff of Yellow Barn Farm
    May 2 2024
    In this episode, join Mike Parker as he sits down with Azuraye Wycoff, executive director of Yellow Barn Farm in Longmont, Colorado. Join them on a thought-provoking journey through Yellow Barn's application of principles learned in regenerative agriculture to business and marketing. They chat all things community engagement, the importance of soil health, and the importance of supporting local farms in building a more sustainable and resilient food system. Azuraye shares her insights on:
    • The Evolution of Yellow Barn Farm
    • Regenerative Agriculture
    • Community Engagement and Education
    • Partnerships with Small Businesses
    • Supporting Local Farms
    • Soil Health and Food Quality
    • Community-driven Sustainability
    Use this calculator to ensure you are charging enough to keep your operation profitable HERE Get our guide to pre-sale your farm's offerings HERE
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    32 m
Marketing Economía
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