Zaib tries to rationalize the discourse around the existence, handling, and phenomenon of Babar Azam.

#babarazam #pakistancricket #pakistan #cricket #trentalexanderarnold #englandfootball #liverpool

Zaib tries and unpack the psychological contract between Sports teams (in this instance the Pakistan Cricket team) and their 'fans'.

Do the sports team owe their fans? How deep is that contract between the two? Is this really JUST a sport? Are fans/supporters of the Pakistan Cricket Team even owed anything from the team? Why do fans go around feeling painful or embarrassed every time their team loses to an arch-nemesis?

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#pakistancricket #pcb #icct20worldcup2024 #indvpak #pakvsind #cricket #sports #fans

Zaib draws a comparison between two really interesting and different challenger brands All Elite Wrestling (AEW) & Pakistan Tehreek Insaaf (PTI) under the leadership of their dominant bosses Tony & Imran Khan.

Zaib argues that having a challenger brand comes with its responsibilities and the brand has to walk a really tightrope when it comes to maintaining and sustaining a challenge. Why? Because when the incumbent can afford a misstep, the challenger cannot as their missteps only make the status quo more powerful and credible

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#tonykhan #aew #imrankhan #pti #challengerbrand #statusquo #change #wrestling #politics #pakistan