Data analytics is way more exciting than it sounds!

Luke Komiskey, founder of Data Drive, explains how start-up entrepreneurs and small and medium-sized businesses can harness the power of data to challenge assumptions and help them make smarter decisions.

Without tech talk, Luke explains complex concepts like data engineering. Data is like detective work. When done right, it often uncovers growth and profit opportunities, like a science museum that found donors by looking at their data.

Whether you're a data newbie or a business owner looking to up your game, the secret to success often lies right under your feet or in your hard drive.


TAKEAWAYS:

✅ Why data analytics is crucial for small and mid-market organizations
✅ What is Data Engineering
✅ Data can challenge assumptions and help scale a business by providing a
common foundation for decision-making.
✅ While numbers don't lie, they still need to be interpreted correctly
✅ What is required to ensure data accuracy
✅ One thing Luke has done and encouraged others to do that inspires
unconventional thinking in life and entrepreneurship.


Takeaways

• Why data analytics is crucial for small and mid-market organizations
• What is Data Engineering
• Data can challenge assumptions and help scale a business by providing a common foundation for decision-making.
• While numbers don't lie, they still need to be interpreted correctly
• What is required to ensure data accuracy
• One thing Luke has done and encouraged others to do that inspires unconventional thinking in life and entrepreneurship.

Connect with Luke:

LinkedIn: linkedin.com/in/komiskey
Website: goDataDrive.com (Company)
Email: luke@godatadrive.com

This quote sums up Vikram Ekambaram's fascinating journey: "I hated computer science, so when I graduated, I got an MBA in Marketing and thought I wanted to be in marketing and sales. I hated sales, too, and a friend approached me and asked if I wanted to come to the US and be a programmer. I figured now was the time to use my computer science degree."

Vikram Ekambaram, the founder of Visceral Solutions, has extensive experience working with American Express, Microsoft, Oracle, Tableau, and Gong. He shares his practical and down-to-earth observations about technology in general and the challenges entrepreneurs, especially in SaaS, face today and in the future. He's also a Gen-AI expert and warns us about jobs in marketing, sales, and customer service that will undergo disruptive changes.

Highlights:

➡️ Why businesses in general and SaaS in particular are having a tough time
differentiating
➡️ The main reason why Saas subscribers churn (cancel or don't renew their
subscription)
➡️ The pivotal shift from a focus on acquisition to prioritizing customer
success.
➡️ How Generative AI disrupts go-to-market strategies, customer success,
and outbound sales.
➡️ Which industries are most vulnerable to Gen AI's impact on present and
future jobs

Connect with Vik:
LinkedIn: https://www.linkedin.com/in/vekambar/
Web: http://vizvik.blogspot.com

Businesses, especially small businesses, rely on online lead generation and transactions. They also recognize (sometimes too late) the impact and opportunity cost of fraudulent leads on their business.

Entrepreneurs: are they born or made? In Rich Kahn's case, he seemed destined for it. From a young age, he was drawn to programming, and with perseverance, risk, and courage, he bootstrapped and built multimillion-dollar web properties.

Rich Kahn has finally found his true calling and dedicates his career to combating online fraud using his proprietary and proven platform, which guarantees minimal or no false positives.

Bonus: The key to successful entrepreneurship is when your spouse is your partner.

Takeaways

☛ 20% of online transactions are fraudulent.
☛ Identifying and eliminating fraudulent interactions is crucial for improving
marketing performance and protecting businesses from legal issues.
☛ Many fraud detection solutions have a high false positive rate, which can
result in missed opportunities and lost revenue.
☛ AI is both a threat and an opportunity in the field of fraud detection
☛ Running a business with your spouse as a partner can be successful when
there is a complementary division of responsibilities and effective
communication.

Chapters
00:00 Introduction and Background
03:00 The Journey of a Serial Entrepreneur
11:07 The Early Days of Coding and the Internet
24:26 The Impact of Fraud on Businesses and Consumers
30:23 The Promise of Clean Traffic and Differentiation
34:33 2nd mortgage on the house
39:07 The Myth of Data Protection and Privacy
53:48 The Disruptive Potential of AI in Fraud Detection

Connect with Rich:
LinkedIn: linkedin.com/in/richkahn
Web: Anura.io