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Girl, if there is something weighing heavily on your heart that you want to do or start- DO IT! Best to start and fail rather than never start at all. Maybe it's learning a new skill, learn a new hobby, start a side hustle... I'm here cheering you on!

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

As we head into 2026, I've been thinking a lot about advice I would have given my 20 something year old self. In this episode I lean into 5 things I wish my 20 year old self knew. Not with any regrets, but just things I wish I would have done differently.

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

In this conversation, Melanie Borden and I discuss the evolution of personal branding, particularly through LinkedIn, and the importance of visibility in today's digital landscape. Melanie shares her journey of building her brand, overcoming fears, and the significance of influence and virality in content creation. They explore strategies for effective content, the balance between personal and private sharing, and the mindset needed to combat imposter syndrome. The discussion emphasizes the need for authenticity and connection in a world increasingly dominated by AI and algorithms.

takeaways

• You have a personal brand whether you realize it or not.
• LinkedIn is the new water cooler for professionals.
• Fear often holds people back from visibility.
• 3% of LinkedIn users post content, indicating vast opportunity.
• Virality does not always equate to revenue.
• Growth, impact, strategy, and trust are key components of personal branding.
• A successful content strategy includes educational, personal, promotional, and user-generated content.
• Personal stories resonate more than purely professional content.
• It's important to disconnect from digital platforms to foster creativity.
• Remind yourself of your accomplishments to combat imposter syndrome.

Connect further with Melanie HERE or on LinkedIn HERE

IG @humantobrand

Purchase her book HERE

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

Friends, you asked and I'm here to deliver. Curious about starting a podcast, but don't know what niche it should be. This one is for you!

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

Friends, A LOT of you have been asking me about best practices around booking a podcast guest spot. 99% of the time, people do it the wrong way. In today's episode, I'm spilling alllll of the tea, so that next time you pitch, you'll be more likely to get that YES.

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

In today's episode, I pop off about best practices when it comes to recruiting. I share my extensive experience in headhunting, discussing the challenges and strategies involved in finding top talent. I reflect on my journey from a novice recruiter during the recession to successfully placing high-level executives. We talk about the importance of emotional intelligence, candidate energy, and professionalism in the recruitment process, while also critiquing popular recruiting platforms.

takeaways

• I transitioned from fundraising to headhunting during the recession.
• The recruitment industry is worth 200 billion dollars due to its challenges.
• Traditional platforms like Indeed are often ineffective for finding quality candidates.
• Paying attention to a candidate's energy can indicate their suitability.
• Professionalism and soft skills are crucial in the hiring process.
• The follow-up process must be handled delicately to avoid appearing desperate.
• TOP TALENT has HIGH EQ
• Temporary staffing solutions can be beneficial during economic downturns.
• Crafting intentional messages to candidates increases response rates.
• Recruiting is about understanding both the candidate and the employer's needs.

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

In today's conversation, I sit down with Jessica Jacobs, a change management expert and entrepreneur, who shares her journey from corporate America to starting her own consulting practice. Jessica reflects on her extensive experience in Fortune 15 companies, highlighting the lessons learned about personal passions and the importance of adaptability in the workplace. She emphasizes that the transition to entrepreneurship was driven by a desire to make a more significant impact in the realm of change management, where she and her partner, Alison, could implement innovative strategies to facilitate transformations in organizations.

The discussion delves into the nature of change, both on an individual and organizational level. Jessica explains that while change can be uncomfortable, it is essential for growth. She offers practical advice for navigating change, such as embracing micro-experiments to ease into new habits. The conversation also touches on leadership qualities, emphasizing kindness, transparency, and the importance of emotional intelligence. Jessica concludes by encouraging listeners to focus on small, consistent steps toward their goals, reinforcing that everyone starts somewhere and improvement comes with practice.

takeaways

• It's all about the pivot
• Everybody sucks at first
• You can't grow without feedback
• Focus on micro-experiments to ease into change
• Kindness is a powerful leadership skill
• Small steps compound into big changes
• Emotional intelligence sets great leaders apart
• Change is uncomfortable but necessary for growth
• Trust your team and delegate effectively
• Be open to feedback from all directions

Learn more about 3 Keys Consulting HERE or connect further with Jessica on LinkedIn HERE

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE

Text me!

Interested in how to leverage social media marketing to help grow and scale your business? This episode is for you! I'm talking through exactly how to start, what you should and should not be doing. And how consistency is truly king.

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM

ABOUT THE HOST:

Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.

This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.

Let's connect further!!

LinkedIn HERE

IG @cpennington55

FB HERE

ChilledVino HERE