• Resumen

  • Sima Vasa has founded several companies and invested in a variety of businesses. She’s ready to share her stories and tips with you. Show topics include basics of social media marketing, taxes, creating a personal brand, hiring practices, performance management, leadership, benefits of setting up 401k, insurance, technology, commission structures for sales people, management styles, creating culture and more! This is the place where people can “trust” the information and also connect with experts in an efficient manner and reliable manner. No sales pitches. We explore honest perspectives, tough choices, the wins and the successes.
    Sima Vasa
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Episodios
  • The Scoop on Market Research
    Aug 22 2017
    Join the conversation this week on everything market research! Sima and Lenny Murphy, a thought leader in the market research space, will be having an in-depth discussion about market research today and what the future might hold.
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    57 m
  • The Basics of Creating Culture
    Aug 15 2017
    According to Forbes, some of the benefits of company culture include contributing to your company’s identity and values, increasing retention, and adding to your brand identity. This week your host, Sima Vasa, dives deep into company culture with two companies from INC.com’s Best Places to Work for in 2016. First we’ll be hearing from Julie Strong, CEO at C1S, where her employees participate in team building events and social gatherings to build camaraderie. Sima also speaks with Leigh Gross, VP Business Development at CommonBond, where they offer a unique program to pay back their employee’s student loan debts. This feature has been effective in retaining and attracting millennials.
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    56 m
  • The Business of Creating Fun
    Aug 8 2017
    Perspectives from Kickstarter and Sharktank experiences.You may recognize special guest Adam Tichauer, Founder and Head Camper at Camp No Counselors, from Shark Tank on ABC. This episode also features Tim and Shannon Swindle, co-creators of Utternonsense, a fun accent card game funded on Kickstarter. Special guests all have something in common; they are both in the business of FUN.
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    54 m

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