Storytelling in B2B is a game-changer, and here's why. In this electrifying episode, Aadil sits down with the powerhouse behind IBM India & South Asia’s marketing magic, Tuhina Pandey, to unveil the art and science of B2B storytelling that truly resonates.

Together, they explore:

• Mastering the Marketing Ladder: Insights on how to ascend with grace and soak in the success.
• Building Brands That Matter: Strategies to create brands that don't just exist, but thrive in the hearts of people.
• Harnessing AI with Integrity: A deep dive into the responsible use of AI in today’s marketing landscape.

Whether you're a seasoned marketing maestro or just beginning your journey, this conversation is bursting with revelations that will ignite your creativity and elevate your marketing game to new heights. Don't miss out on the wisdom, the wit, and those all-important 'aha' moments!

4o

Ever met a coder who transformed into one of the industry's most revered CMOs? Enter Debur S Balamurali.

In this riveting episode of The Great Indian Marketing Show, we unravel Bala's extraordinary odyssey from the world of tech to the heights of advertising and SaaS.

Tune in as we dive into:

• From Code to C-Suite: Bala’s incredible journey from tech roles to marketing leadership.
• Navigating India's Ad Jungle: A look inside the wild, dynamic world of Indian advertising.
• Lessons from a Unique Career: Key insights and wisdom gleaned from Bala’s unconventional path.

Get ready for a masterclass in career evolution, industry insights, and the art of staying ahead of the curve.

Discover the magic behind B2B brand marketing with none other than Praval Singh, VP of Marketing at Zoho, as we uncover what truly puts the 'Oho' in Zoho. Aadil Bandukwala dives deep into Praval's inspiring journey from agency founder to tech marketing maestro.

In this episode, we explore:

• Mastering B2B Branding: Praval’s strategies for building a brand that resonates.
• GTM Secrets: Proven strategies for launching tech products with impact.
• Social Media Savvy: How to harness the power of social media for business success.
• AI's Marketing Revolution: Insights into how AI is transforming the marketing landscape.

Gain priceless wisdom on building a founder brand and steering through the ever-changing world of B2B marketing. This episode is a treasure trove of insights for anyone looking to elevate their marketing game.