In this episode, Scott McCorvie and Nikki Jo Olsen discuss how to target, attract, and engage, and the new Baby Boomer generation of demand. We discuss what defines Active Adult and how Active Adult is really leading the way in providing the amenities, services and engagement that the Baby Bommer generation wants and desires. Scott McCorvie can be reached at scott@vitaseniorliving.com.

In this episode, show host Scott McCorvie and Debbie Howard, CEO of Senior Living SMART, discuss how critical organic lead generation is in the overall senior living sales and marketing platform. Debbie and I discuss the different types of leads, how to best process and utilize the leads, and some best practices on generating more organic leads at your community. Scott McCorvie can be reached at scott@vitaseniorliving.com and Debbie Howard at dhoward@seniorlivingsmart.com

In this epsiosde, show host Scott McCorvie and Kelly Stranburg & Sara Kyle at LE3 Solutions discuss how important resident engagement and programming is in senior living and really the driver to help maintain product relevency into the future. www.le3solutions.com.

Sara Kyle's LinkedIn Profile: https://www.linkedin.com/in/sara-kyle-phd-0972504/

Kelly Stranburg's LinkedIn Profile: https://www.linkedin.com/in/kelly-stranburg-m-ed-acsm-ep-cscs-cdp-457b204b/

Show Host Scott McCorvie can be reached at scott@vitaseniorliving.com, or by visiting the website, www.vitaseniorliving.com.