Lysi Bishop has a self-described “servant’s drive.” She makes sure her clients enjoy a luxury experience when buying and selling their homes, no matter the price point. Her approach is clearly effective: She is doing over $250 million in volume in Boise, Idaho. We are excited to have her on the show today to explain her strategy.

Lysi walks us through her open house-based system. Every Sunday except Mother’s Day, Easter, and Christmas, her team puts on six open houses. Her agents are fully prepped and have gorgeous collateral to give attendees. Sometimes, they receive up to 200 attendees because of her marketing team’s excellence in video, social media, and SEO. Then, during the early part of the week, they close deals and identify the open houses for the following weekend.

With this kind of organized, efficient system in place, Lysi and her agents can focus on putting their best foot forward for every single client, no matter their price range.

Lysi Bishop and her team are pros. Take a listen and learn from the best.

Resources:

• Read “The Go-Giver”
• Follow Lysi Bishop Real Estate on Instagram: @LysiBishopRealEstate
• Sign up for Lysi’s Open Houses email list
• Listen to Episode 05. From Daughter of Tenant Farmer to CEO of Keller Williams With Mo Anderson
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

This time, we have two very special guests on the show: Gary Keller and Jay Papasan. Yes, they are the authors of the book this podcast is named after, “The Millionaire Real Estate Agent.” And yes, they have built big, beautiful personal, professional, and financial lives. Today, they break down how they have done it: Motivation + Education + Management.

Gary and Jay explain why so many people are experiencing burnout (the opposite of motivation) and how to overcome it. We talk about thinking big, knowing your “why” and your definition of success, and building constraints around your goals.

Because we just could not cut our incredible conversation short, we hit the pause button and will cover management in the next episode. But we fit in one very important announcement: We are all going to be at Mega Agent Camp in Austin, TX, August, August 12-15, and we want to meet you there!

Resources:

• Register now for Mega Agent Camp in Austin, TX, August 12-15
• Read “The ONE Thing” by Gary Keller and Jay Papasan
• Read “10x Is Easier Than 2x” by Dan Sullivan and Dr. Benjamin Hardy
• Read “The Top Five Regrets of the Dying” by Bronnie Ware
• Read “Authentic Happiness” by Martin Seligman
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

What in the world are MOFIRs, and how has Jose Medina leveraged them to generate over $ 1 billion in sales annually in Ohio? Buckle up because that’s exactly what we get into on today’s episode.

MOFIR stands for “Making Offers for Immediate Response.” Gary Keller writes about it in his book, “Shift.” The key aspect of a MOFIR is you are calling someone to immediate action. The exact details of your MOFIR should be shaped by your market.

Jose explains how he creates his MOFIRs through his Four O’s process: Find the Obstacle, Originate the Solution, Offer it to the Masses, and Open to Change. Then he talks us through some of his current MOFIRs: Easy Exit Listing, Homeownership Enhancement Loan Program, and Hero Benefit Program.

This episode is packed with tactical information you don’t want to miss.

Resources:

• Read “Shift” by Gary Keller
• Read “Purple Cow” by Seth Godin
• Read “How to Win Friends and Influence People” by Dale Carnegie
• Listen to “The Andy Stanley Leadership Podcast”
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

With a team of only three other agents, Haley Garcia does over $100 million in business every year. Today she joins the podcast to explain her secret to success: creating a VIP program.

Haley has developed a VIP program of 50 influential local community members ranging from business executives, nonprofit leaders, and even folks from the political world. She focuses on building high-quality relationships with them by sending them texts, inviting them to events, helping them solve their problems, etc. She gets an average of two deals per year from each VIP, resulting in about $100 million in business.

In today’s episode, Haley walks us through each step of building a VIP program. Every real estate agent can start building one of their own today.

Resources:

• Listen to Episode 14. Building a Successful Real Estate Business: Caroline’s Four Pillars to an Elevated Approach
• Listen to Episode 09. Brewing Hope: Damon West's Inspirational Journey of the Coffee Bean
• Read The E Myth: Why Most Businesses Don't Work and What to Do About It
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

A lot of people mistakenly think that being a buyer’s agent is somehow not as good as being a seller’s agent. One of the top buyer’s agents in the industry, Jen Davis, joins us today to talk about the power of the buyer’s agent.

Jen did over 225 buyer-side deals three years in a row. She breaks down exactly how she did it and how you can do it, too. Her client strategy sessions are at the heart of her model—she walks us through every step, including how to approach getting paid.

The other key to Jen’s success is how she selects and develops her showing agents. As she puts it, “My number one client is my showing partner.” She attracts and retains excellent talent, even though they may be completely new to the industry.

If you’ve ever thought about spending more time on the buyer side of things, take a listen, and you just might get hooked!

Resources:

• Listen to Episode 34. Living a Life by Design With Tiffany Fykes
• Listen to Episode 4. From Social Work to Real Estate Royalty With Kymber Lovett-Menkiti
• Read Chase the Lion
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

In Tuscaloosa, Alabama, college football is a way of life. Tricia Gray knows this well and fully taps into it for her real estate business. Today, Tricia joins us on the show to share the strategies that help her team consistently achieve their goal of 500+ units year after year.

Tricia’s team taps into their community’s natural source of energy: College football. They host tailgates, send out season schedule magnets, and bring on college interns to help funnel those touches into leads.

But she doesn’t rely on energy alone. Tricia walks us through how she and her business partner-husband enforce high standards for their team: Everyone must hit 30 deals per year. We talk about the importance of internal drive, thorough hiring processes, and “speed to lead.”

Even if the phrase “Roll Tide” isn’t your cup of tea, take a listen, and you’ll learn a ton.

Resources:

• Listen to Episode 25. Ben Kinney’s Three Real Estate Success Principles
• Read Option B: Facing Adversity, Building Resilience, and Finding Joy
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

Friends, you are in for it today. Today, I am joined by Tiffany Fikes. Now, if you don't know who Tiffany is, get ready because, in a moment, you won't be able to ever forget her. I know that's saying a lot, but here's the thing—it only took Tiffany four years to become a Millionaire Real Estate Agent. She got into it and started crushing it right out of the gate.

Tiffany shares with us her steps to success, telling her personal stories to illuminate each one. First, learn how to quiet your mind. Second, define your success. Third, believe your success is possible to achieve. Fourth, set and hold boundaries.

Because of these steps and because of her commitment to building her farm, Tiffany can now live the life she has always wanted. She travels the world with her husband and homeschooled kids, splitting time between New York City and Nashville, Tennessee.

Listening to Tiffany changed the trajectory of my day. I think you’ll feel the same!

Resources:

• Learn more at herbestlife.com
• Check out FYKES Realty Group
• Follow Tiffany on Instagram: @tiffanyfykes
• Listen to the Empire Building podcast
• Read “Integrity” by Henry Cloud
• Listen to the Rule of Life podcast
• Listen to Episode 31. Knocking on Doors with Richard Stone
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

Great Britain’s real estate system is a bit different than ours here in the US. For example, they don’t have MLS—to them, MLS means Major League Soccer, which, according to them, should be called football.

Sometimes, looking at a different country’s system helps us identify what fundamentals really matter. That’s why our guest on the show today is Dominic Marcel, leader of Keller Williams #1 ranked teams for properties listed and sold in the UK. Dominic walks us through how real estate works in the UK and the lessons we all can learn from it.

We talk about the importance of strategy and clearly communicating that strategy to your client. We dig into Dominic’s process of starting with the future the client wants and then reverse engineering from there. He also shares how he researches the type of buyer likely to buy the home and then develops a marketing strategy to talk specifically to that buyer.

This episode is going to help you think more creatively about how to build an individualized strategy for your client and how to market your offerings. Plus, you’ll catch a little bit of British slang in the process.

Resources:

• Read “Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World” by Gary Vaynerchuk
• Check out Experian’s Mosaic Portrait
• Listen to MREA Episode 14. Building a Successful Real Estate Business: Caroline’s Four Pillars to an Elevated Approach
• Check out the Millionaire Real Estate Agent Playbook

Connect with Jason:

• Linkedin

Produced by NOVA Media

This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.