Episodios

  • Navigating Work-Life Balance: A Candid Conversation on Stress in the Workplace with Joey Kinney

    Navigating Work-Life Balance: A Candid Conversation on Stress in the Workplace with Joey Kinney
    Jul 8 2024

    “In the American workplace, 80% of workers feel stress on the job, and nearly half say they need help in learning how to manage stress. If your people are stressed and they're not talking to you about it, that's a clue that you need to change something in your organization.” – Joey Kinney

    The finer details of this episode:

    ●Stress management in the workplace and at home

    ●Challenges of setting boundaries and prioritizing tasks in work-life balance

    ●Impact of stress on personal lives and managing competing interests

    ●Role of leaders in addressing recurring structural problems contributing to stress

    Episode resources:

    • Summit Virtual CFO by Anders website: https://www.summitcpa.net/
    • If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.com
    • Check out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/
    • For more on David Allen’s Getting Things Done® approach mentioned in the episode, check out the Modern CPA Success Show’s episode with Tom and David Allen: https://podcasts.apple.com/us/podcast/getting-things-done-with-david-allen/id1485035727?i=1000595997191

    Timestamps:

    The podcast introduction (00:00:00)

    Introduction to the podcast and its purpose.

    Discussing the intention of merging podcasts (00:00:33)

    Exploring the idea of merging podcasts to create intentional opportunities for audiences to interact.

    The impact of stress in the workplace (00:01:04)

    Exploring the impact of stress on individuals in the workplace and the need for stress management.

    Challenges in managing work-life balance (00:03:07)

    Challenges in compartmentalizing work and home life, and the evolving understanding of work-life balance.

    Statistics on workplace stress (00:04:52)

    Statistics on workplace stress, including the percentage of workers feeling stress and the need for stress management.

    Personal experience with stress and its impact on health (00:06:00)

    Personal experience with stress-related health issues and the impact on blood pressure.

    Impact of stress on decision-making and anxiety (00:09:20)

    The impact of stress on decision-making, anxiety triggers, and external locus of control.

    Managing conflicting priorities and setting boundaries (00:14:31)

    Strategies for managing conflicting priorities, setting boundaries, and learning to say no.

    Practical tips for stress management (00:16:02)

    Practical tips for stress management, including exercise, meditation, and acknowledging anxiety.

    Defining Boundaries (00:18:01)

    Discusses setting clear limits and commitments to avoid stress and exploding on others.

    Making Decisions to Reduce Stress (00:18:41)

    Explores the concept of making one decision now to avoid making multiple decisions later.

    Saying No and Prioritizing (00:19:38)

    Discusses the importance of saying no to tasks and commitments and prioritizing responsibilities.

    Recognizing Personal Limits (00:20:23)

    Shares experiences of struggling with certain tasks and the importance of acknowledging personal limitations.

    Getting Things Done Approach (00:22:55)

    Discusses the approach by David Allen for organizational models and stress management.

    Acknowledging Stress and Anxiety (00:25:21)

    Emphasizes the importance of acknowledging stress and anxiety instead of denying or internalizing it.

    Creating a Safe Space for Stress Discussions (00:26:13)

    Encourages leaders to create an environment where employees feel safe discussing stress and challenges.

    Leadership's Role in Stress Management (00:29:21)

    Highlights the role of leaders in initiating conversations about stress and creating a supportive environment.

    Addressing Structural Problems (00:32:54)

    Emphasizes the importance of leaders addressing recurring structural problems causing stress.

    Managing Stress in the Workplace (00:33:32)

    Encourages individuals to manage stress rather than seeking a stress-free job, acknowledging personal responsibility.

    Stress Management Tools (00:35:02)

    Discussion on effective stress management tools for creating a positive work environment and improving productivity.

    Closing Remarks (00:35:18)

    Tom expresses gratitude for the conversation, and Joey reciprocates the sentiment.
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    36 m
  • How Can a Formalized Onboarding Process Transform Your Accounting Firm's Success?

    How Can a Formalized Onboarding Process Transform Your Accounting Firm's Success?
    Jun 24 2024

    “Your Spidey sense has to be high during onboarding. If you start to sense frustration from the client, there might be something else that you need to dig into. I might send them a quick note and say, ‘hey, do you mind if we talk tonight?’ and I offer up my cell phone number. I've never had a client abuse it. In fact, as you start to build those relationships, they'll text you just like your friends; they don't talk business. It's really important that you establish that relationship and that connection.” – Adam Hale


    The finer details of this episode:

    • Importance of formalized onboarding processes
    • Building strong client relationships
    • Leveraging support resources for successful onboarding
    • Significance of discovery in the onboarding process
    • Building relationships with clients and internal team members
    • Leadership and collaboration in ancillary roles
    • Leveraging resources and coaching relationships for career progression
    • Effective communication and collaboration within the team and with clients
    • Tailoring services to meet specific client needs
    • Utilizing available resources for ongoing success

    Episode resources:

    • Summit Virtual CFO by Anders website: https://www.summitcpa.net/
    • If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.com
    • Check out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/
    • Connect with us on LinkedIn: https://www.linkedin.com/company/vcfobyanders/, https://www.linkedin.com/in/adamhalecpa/, https://www.linkedin.com/in/joey-kinney-cpa-60658188/

    Timestamps:

    Welcome to the Modern CPA Success Show (00:00:00)

    Introduction to the podcast and its mission to provide insights on accounting innovations.

    Background of Onboarding (00:00:58)

    Discussion on the formalization of the onboarding process and its importance for client success.

    Discovery Process in Onboarding (00:04:28)

    Importance of the discovery process in understanding client's financial status and needs.

    Elevate Your Firm with a Virtual CFO Playbook (00:05:08)

    Promotion of a comprehensive online series for providing scalable CFO services.

    CFO's Perspective on Discovery (00:06:19)

    Insight into the CFO's perspective on client discovery and understanding their business goals.

    Building Relationships in Onboarding (00:09:26)

    Tips for building relationships with clients and internal team members during the onboarding process.

    Client Relationship and Engagement (00:13:45)

    Importance of establishing trust and personal connections with clients during the onboarding process.

    Support Resources in Onboarding (00:17:33)

    Discussion on the role of support resources, including project managers and financial support, in the onboarding process.

    Architecting and Leading Engagement (00:18:32)

    Discussion on the role of CFOs in leading engagements and leveraging resources effectively.

    Coaching Expectations (00:19:39)

    Exploration of the coaching structure and the expectations for individuals seeking coaching.

    Utilizing Resources and Collaboration (00:20:57)

    Importance of utilizing resources, seeking help, and collaborating for successful outcomes.

    Expectations and Collaboration (00:22:29)

    Emphasizing the importance of understanding and articulating expectations, collaboration, and managing up within the team.

    Success and Relationship Building (00:27:09)

    Defining success in terms of utilizing the team's capabilities, building relationships, and collaborating with clients and internal teams.

    Onboarding and Client Relationships (00:25:48)

    Discussion on the importance of understanding client needs, building rapport, and setting up successful advisory relationships.

    Standardizing vs. Tailoring (00:28:33)

    Balancing standardization with tailoring to meet the unique needs of each client during onboarding.

    Conclusion and Future Training (00:29:22)

    Acknowledgment of the importance of onboarding, overview of training, and setting expectations for success.
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    30 m
  • Strategies for Setting Boundaries and Managing Scope in Advisory Work with Chris Papin

    Strategies for Setting Boundaries and Managing Scope in Advisory Work with Chris Papin
    Jun 10 2024

    “Spending time onboarding can be tough for firms because it's not billable, but it is probably more important for the value proposition.” – Chris Papin


    The finer details of this episode:

    • Scoping, setting boundaries, and having next step conversations with clients
    • Subscription-based model and building slack into engagements
    • Managing scope creep in advisory work
    • Impact of economic changes on client needs
    • Aligning client and firm expectations
    • Implementing change orders for additional services
    • Onboarding and spending time on non-billable activities

    Episode resources:

    • Summit Virtual CFO by Anders website: https://www.summitcpa.net/
    • If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.com
    • Check out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/
    • https://www.papincpa.com/
    • https://www.linkedin.com/in/chrispapin/

    Timestamps:

    The Introduction (00:00:00)

    Introducing the podcast and its mission to provide insights on accounting strategies and services.

    Chris Papin's Background (00:00:56)

    Chris Papin shares his journey and the motivation behind his multi-disciplinary approach to accounting, law, and insurance.

    Ethical Trust Advisor (00:04:24)

    Chris discusses the importance of ethical trust advisor pillars and the difference between scope and boundaries in client relationships.

    Scope and Boundaries (00:06:45)

    The discussion delves into the approach to defining tasks and boundaries in accounting services, emphasizing the need for flexibility and communication.

    Strategic Advisor and Boundaries (00:13:18)

    Chris explains the role of a strategic advisor and the ongoing conversation needed to establish and maintain boundaries with clients.

    Client Communication and Education (00:17:02)

    The conversation revolves around the challenges of communicating technical accounting concepts to clients and the importance of client education and trust-building.

    The slippery slope of advisory work (00:20:32)

    Discussion on the challenges of defining boundaries and managing scope creep in advisory work.

    Talking about talking about it (00:21:48)

    Emphasizing the need for action and the impact of missed deadlines on client behavior.

    Value and hard conversations (00:25:00)

    Exploring the importance of adding value, having opinions, and asking tough questions in client meetings.

    Client expectations and firm alignment (00:33:06)

    Aligning client and firm expectations early in the process to determine next steps and potential change orders.

    Empowerment and change order process (00:38:55)

    Discussion on team empowerment to handle conversations and initiate change orders, with consideration for unique client situations.

    The client's expectations (00:40:05)

    Managing client expectations and limitations when dealing with out-of-state matters.

    Client engagement model (00:40:56)

    Discussing the importance of clarity in scoping, fees, and trust in client relationships.

    Value proposition and onboarding (00:42:47)

    Emphasizing the significance of understanding client needs and effective onboarding for a successful value proposition.

    Reflecting on client boundaries (00:43:11)

    Recognizing the need to assess and address potential client relationship boundaries and discomfort in addressing issues.

    Concluding remarks (00:44:07)

    Expressing gratitude and appreciation for the insightful conversation.
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    44 m
  • The Most Powerful Accounting Tool That You’re Not Using with Jeff Bartsch

    The Most Powerful Accounting Tool That You’re Not Using with Jeff Bartsch
    May 27 2024
    “These aren't just numbers; numbers represent things that people care about, and when you start thinking about it that way, that's when you get clients who stay with you for life.” –Jeff BartschThe finer details of this episode:Importance of storytelling and communication skills in the accounting industryStrategic use of storytelling, empathy, and understanding deeper motivations of clients in the context of financial numbers and business strategyThe role of communication skills in human connection, client retention, team management, and business growthThe core outcome of storytelling as human connection and building trust Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.comCheck out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/Jeff Bartsch is the founding communication strategist at Story Greenlight, which empowers accounting advisors to attract and keep their ideal advisory clients. With over 20 years of experience in the entertainment industry and client coaching, Jeff has helped shape content for clients including ABC, NBC, Disney, Apple, Netflix, and many others. Jeff has been recognized as a Top 30 thought leader in the accounting advisory world, and his commentary has been featured in publications including Accounting Today, the Associated Press, Time Magazine, and USA Today. He believes that the power of story is within reach of everyone, and that human connection is everything.Connect with Jeff at https://www.storygreenlight.com/moderncpa/Timestamps:Introduction (00:00:00)Welcoming listeners to the podcast and discussing the upcoming conversation with Jeff Bartsch. Demystifying Storytelling (00:00:22)The importance of storytelling in becoming a better communicator and advisor in the accounting industry. Jeff Bartsch's Background (00:02:00)Jeff Bartsch introduces himself, highlighting his background in communication strategy and thought leadership coaching, including his experience in Hollywood. The Power of Storytelling (00:03:49)Jeff Bartsch shares a personal experience about the transformative power of storytelling and its impact on human connection. Transition to Accounting Industry (00:05:51)Jeff Bartsch explains his transition from Hollywood to working with the accounting industry, emphasizing the importance of human connection and trust-building in the accounting profession. Strategic Communication and Storytelling (00:10:15)Discussion on the strategic level of storytelling, including the definition of a story and its impact on communication with clients. Virtual CFO Playbook Advertisement (00:13:08)An advertisement for a virtual CFO playbook, offering essential tools for creating and delivering scalable CFO services. Strategic Communication and Tough Questions (00:15:20)Exploring the role of strategic communication in asking tough questions and guiding clients through challenging financial situations. Empathy in Strategic Storytelling (00:16:55)Jeff Bartsch discusses the importance of empathy in strategic storytelling and understanding the deeper motivations of clients beyond just the numbers. The importance of strategic storytelling (00:20:28)Strategic storytelling as a crucial element in client advisory services, influencing clients' perceptions and willingness to pay. The experience of creating the movie (00:21:38)Drawing parallels between mastering tools in Hollywood and applying that to client advisory services to create a powerful experience. Adapting communication strategies in the digital age (00:23:19)Discussing the evolving role of digital platforms and technologies in communication strategies, and the importance of making tools invisible in client interactions. Maintaining the human element in the age of AI (00:26:27)Addressing the challenge of preserving the human element in client advisory services amidst technological advancements like AI. The power of asking great questions (00:27:48)Emphasizing the significance of asking powerful questions to uncover clients' true desires and needs, guiding them to find their own answers. Avoiding pitfalls in client communication (00:36:08)Identifying pitfalls, such as hammering on different problems and telling tactical stories for the wrong reasons and emphasizing the role of the advisor as a guide rather than self-promotion. Strategic Communication and Storytelling (00:40:18)Discussion on the use of storytelling in strategic communication and how it can guide strategic conversations in the accounting industry. De-escalating Client Situations (00:41:14)The importance of starting with common ground to de-escalate client situations and guide them towards a different plan. The Power of Storytelling and Neuroscience (00:42:23)Exploration of the brain's response to storytelling and the impact on contentious conversations, emphasizing the need to start from ...
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    46 m
  • Crafting Financial Narratives: Strategies for Storytelling in Accounting with Soufyan Hamid

    Crafting Financial Narratives: Strategies for Storytelling in Accounting with Soufyan Hamid
    May 13 2024

    “Telling the story behind the figures is not about compliance; it's about triggering an action in the heads of business owners.” –Soufyan Hamid


    The finer details of this episode:

    • Importance of storytelling in finance
    • Practical tips for effective financial communication
    • Transforming financial data into compelling narratives

    Episode resources:

    • Summit Virtual CFO by Anders website: https://www.summitcpa.net/
    • If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.com
    • Check out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/
    • https://soufbp.com/

    Timestamps:

    Introduction to Financial Storytelling (00:00:00)

    Discussion on the importance of storytelling in finance and challenges faced by finance professionals.

    Practical Tips for Effective Financial Communication (00:01:46)

    Introducing the guest, Soufyan Hamid, and his background in financial storytelling and finance.

    Challenges Faced in Financial Storytelling (00:02:55)

    Soufyan shares his personal experience and challenges faced in financial storytelling.

    Reverse the Narrative Concept (00:07:29)

    Explaining the concept of "reverse the narrative" in financial storytelling and its impact on communicating financial information effectively.

    Adopting Financial Storytelling (00:12:35)

    Challenges in adopting financial storytelling, including the struggle to leave out details and focus on the main message.

    Practicing Effective Presentation and Public Speaking (00:15:19)

    Tips for effective presentation and public speaking in financial storytelling, including the importance of practice and engaging the audience.

    Adapting Financial Communication to Small Group Discussions (00:21:14)

    Discussion on adapting financial communication to small group discussions and the importance of anticipating questions and reactions.

    Visual Aids in Financial Communication (00:23:31)

    Discussion on the use of visual aids like dashboards and graphs in financial communication and their role in supporting the narrative.

    Adapting Visuals for Effective Storytelling (00:24:37)

    The importance of visually adapting graphs and charts to focus on specific points and guide the audience's attention in financial storytelling.

    Preparation and Structuring for Effective Financial Communication (00:27:12)

    The significance of preparation, structuring the message, and using visuals to guide the audience's attention in financial presentations.

    The Four Steps of Financial Storytelling (00:33:07)

    The four essential steps in financial storytelling: preparing a message, structuring the story, creating presentation slides, and practicing delivery.

    Time Management for Preparation (00:38:17)

    Discussion on the time required for preparation, practice, and the overall impact of effective storytelling in financial communication.

    Course Content and Expected Results (00:40:41)

    Details about the financial storytelling course, its duration, interactive elements, and the expected outcomes for participants.
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    46 m
  • Making Sense of Law Firm Metrics with "Judicial Dollars and Cents," with John Scott

    Making Sense of Law Firm Metrics with "Judicial Dollars and Cents," with John Scott
    Apr 29 2024
    “The accounting profession historically has been like taking a trip with an atlas that’s 10 years out of date. However, today, what we can do with modern accounting and advisory services is much like the Waze app or Google Maps; you're getting instantaneous data that will tell you ‘Up ahead there's a roadblock and here's a workaround.’ This real-time info keeps you on track with your financial forecast. You can't make any business decisions on historical information; you must have current information and be able to look forward so that you can make good decisions and stay on track to reach your goals.” –John Scott The finer details of this episode:Importance of thought leadership in the accounting and legal professionsJohn's experience with a law firms’ growth and scaling based on data and metricsDiscussion and insights from John's book, “Judicial Dollars and Cents,” on understanding cash needs and working capital for businesses, including law firmsUnique elements of serving law firms and the complexities of partner compensation plansThe significance of data-driven decision-making in business management Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.comCheck out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/Get the book: https://home.virtualcfo.cpa/johnscott Timestamps: The Introduction (00:00:00)Introduction to the podcast and its mission. Discussing Thought Leadership and Writing a Book (00:00:22)Adam and Tom discuss the value of thought leadership and the process of writing a book. John's Background and Experience (00:01:45)John Scott introduces himself and discusses his experience working with law firms and the collaboration between Anders and Summit. Scaling a Law Firm (00:02:58)John shares a story of an entrepreneurial attorney scaling his business and the focus on data and metrics. Inspiration for Writing the Book (00:04:06)John explains the inspiration behind his book, “Judicial Dollars and Cents,” and the need to provide guidance for attorneys in managing their finances. Unique Elements of Serving Law Firms (00:07:32)Discussion on the unique financial aspects of law firms, including trust accounts and fee structures. Forecasting and Real-Time Data (00:05:55)John uses an analogy to emphasize the importance of real-time data in financial forecasting and decision making. Key Metrics and Client Experience (00:12:13)John discusses the importance of key metrics, staff retention, and client experience in law firms. Availability of the Book (00:13:58)John confirms the availability of the book. Challenges of Writing a Book (00:18:49)John shares the challenges and the process of organizing the content of the book. Advice for Aspiring Authors (00:19:58)John offers advice for those aspiring to write a book. These are the timestamps covered in the podcast episode transcription segment, along with the titles for each topic. Dictation and Writing Process (00:20:03)John discusses using dictation software and his process for capturing thoughts and organizing them for writing. Involving Others in the Writing Process (00:20:59)John explains how he involved others to critique, develop thoughts, and help with grammar in the writing process. Book Content and Editing (00:23:15)The discussion covers the challenges of maintaining authenticity while editing and refining the book's content. Importance of Cash Management (00:23:58)The importance of understanding cash needs and reconciling accounts for businesses, including law firms, is emphasized. Meeting Cadence and Financial Review (00:28:23)The frequency and focus of financial meetings with law firms are discussed, highlighting the importance of reviewing financial statements and forecasts. Compensation Models in Law Firms (00:31:54)John shares insights on partner compensation plans and the importance of aligning individual and organizational goals in law firms. Suitability of Services for Law Firms (00:36:30)The discussion focuses on the ideal size of law firms for external financial services and the benefits of specialized niche expertise. Trusting Data and Decision Making (00:39:40)Discussion on the importance of trusting data for making quick decisions and the need for proper implementation. Thought Leadership and Book Promotion (00:40:26)Exploration of the concept of thought leadership, book promotion, and the value of intentional forecasting for small businesses. Excitement for Book Release (00:41:46)John's excitement for the release of his book and the relevance of the content, with a humorous exchange about his age. Accountants' Behavior at a Conference (00:42:12)Anecdote about accountants' reluctance to accept a free football signed by Rudy, with humorous commentary on their behavior. Promotion and Support for the Book (00:44:36)Acknowledgment of the ...
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    45 m
  • Unlocking Growth and Integration: Benefits of Nearshoring in Mexico with Martin Moll

    Unlocking Growth and Integration: Benefits of Nearshoring in Mexico with Martin Moll
    Apr 15 2024
    “We did a lot of due diligence; we landed on Guadalajara, Mexico not only because of time zone, cultural assimilation, and a direct flight from the west coast but its citizens are highly educated, so there's a big pool of talented individuals working there.” – Martin MollThe finer details of this episode:Discussion of nearshoring and its benefits for accounting firmsDifferences between nearshoring in Mexico and offshoring in IndiaChallenges and advantages of nearshoring, including nurturing and training nearshore team membersExperiences with offshore teams and challenges faced when working with teams in IndiaImportance of critical thinking and cultural differences in offshore workChallenges of finding talent and benefits of outsourcing for smaller firmsImportance of building a strong bond with the offshore team and treating them as an extension of the firmEpisode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.comCheck out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/https://www.cadencia.io/ Timestamps:Introduction (00:00:00) Introduction to the podcast and its mission to provide insights on accounting and related topics. Martin Moll's Career Story (00:00:54)Martin Moll shares his career journey from being a lawyer to becoming the president of Cadencia, emphasizing his experience with CPA firms and offshore operations. Choosing Guadalajara for Nearshoring (00:03:58)Martin explains the decision-making process behind choosing Guadalajara, Mexico, as a nearshore location, considering factors such as education, economy, and safety. Cultural Assimilation and Language Barrier (00:06:47)Discussion on the importance of cultural assimilation and the differences in exposure to tech stacks between nearshore locations like Mexico and offshore locations like India. Benefits of Nearshoring and Staff Integration (00:10:51)Martin highlights the benefits of nearshoring, emphasizing the potential for highly motivated and well-educated professionals and the integration of nearshore team members with the onshore firm. Advertisement for Virtual CFO Playbook (00:08:24)An advertisement for the Virtual CFO Playbook, offering essential tools for creating and delivering scalable CFO services. Comparative Analysis of Offshoring and Nearshoring (00:15:39)Comparison of offshoring and nearshoring, focusing on the cost, effectiveness, and the approach to hiring and training team members in Mexico. Career Development and Critical Thinking Training (00:17:28)Discussion on the career development opportunities and critical thinking training provided to nearshore team members, highlighting the focus on long-term career growth and skills enhancement. The learning curve (00:19:49)Discussion about the learning curve when working with offshore teams and the challenges of cultural differences. Outsourcing challenges (00:21:08)Addressing the challenges faced by smaller firms in finding people and considering outsourcing as an alternative. Community support (00:22:08)The importance of community support and sharing best practices among firms, especially for smaller firms. Establishing a bond (00:23:30)The significance of establishing a strong bond with offshore teams, including visiting them and integrating them into the firm's culture. Cost benefit for smaller firms (00:25:25)Highlighting the cost benefit of offshore staffing for smaller firms compared to larger competitors. Talent shortage and client-facing roles (00:26:20)Discussion on the talent shortage and the transition of team members to client-facing roles. Language fluency and communication skills (00:28:18)Ensuring team members are fluent in English and developing communication skills for client interactions. Security and trust (00:33:26)Addressing security concerns and the importance of building trust with offshore team members. Insurance and liability (00:36:23)Clarifying the insurance coverage for dishonest acts and professional liability. Onboarding and integration (00:37:28)Discussion on best practices for onboarding and integrating offshore team members into the firm's culture. Engaging with Cadencia (00:39:00)Information on how to engage with Cadencia and the initial process for reaching out. Martin Moll's Insights (00:39:14)Martin discusses the importance of meeting the team and the impact on hiring decisions. Closing Thoughts (00:39:39)Wrap-up discussion and hope for audience understanding. Near Shoring and Talent Competition (00:39:46)Adam highlights the competition for talent and the growing trend of near shoring. Mission-Driven Industry (00:40:08)Martin and Adam express their passion for the accounting industry and small firms. Valuable Discussion (00:40:26)Appreciation and closing remarks from the hosts and guest.
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    41 m
  • Mastering the Art of Onboarding: Why Even Small CPA Firms Should Invest

    Mastering the Art of Onboarding: Why Even Small CPA Firms Should Invest
    Apr 1 2024

    “At the end of the day, it's first impressions. If you get a flat tire those first couple of weeks, it’s just going to really resonate through the entire relationship. You're never going to be able to win back that trust." -Adam Hale

    The finer details of this episode:

    ● Importance of onboarding for CPA firms

    ● Setting clear expectations and creating a process for onboarding

    ● Activities involved in the onboarding process (accounting discovery, advisory discovery)

    ● Role of project management and client success managers in onboarding

    ● Significance of ongoing evaluation and improvement of the onboarding process

    ● Impact of successful onboarding on long-term client relationships

    Episode resources:

    ● Summit Virtual CFO by Anders website: https://www.summitcpa.net/

    ● If you have questions or would like to be a guest on the show, email us at mcpasuccessshow@anderscpa.com

    ● Check out the Virtual CFO Playbook Course: https://vcfoplaybook.summitcpa.net/

    Timestamps:

    The importance of onboarding (00:01:07)

    Adam discusses the importance of onboarding and setting expectations for new clients, emphasizing the need for a structured process.

    Discovery meetings and setting client expectations (00:02:21)

    Tom explains the process of accounting and advisory discovery meetings, setting specific dates for deliverables, and aligning on priorities with the client.

    Organizing work and project management (00:05:51)

    Adam suggests organizing the team to focus on one area together, emphasizing the need for a solid process and project management for effective onboarding.

    Client communication and feedback (00:08:04)

    The importance of setting communication policies and feedback loops with clients during the onboarding process is discussed, ensuring clear expectations are established.

    Role of a project manager and client success manager (00:11:02)

    The role of a project manager in organizing the onboarding process and the importance of a client success manager for communication and issue resolution are highlighted.

    Continual improvement of onboarding process (00:15:59)

    The discussion emphasizes the continual evolution and improvement of the onboarding process to ensure a positive initial impression for clients.
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    17 m