In this episode Matt talks with the Chicagoland real estate queen of all things events – Meg Daday. Meg has built a business on her creative “big sister” approach by which she offers the advice and style that a big sister would offer, she has leveraged this style into a $20,000,000+ business that centers on women, community and events. Key take aways include:

• Having a clear strategy and understanding your ideal client is crucial for hosting successful events.
• Micro events and strategic socializing with a small group of people can be more effective than large-scale events.
• Partnering with other organizations and leveraging past clients can help expand your reach and attract your target audience.
• Focus on providing value and creating meaningful connections through your events.
• Consider unique and creative event ideas that appeal to your target market.

For more information on Meg or to contact her check her out on social media. https://www.instagram.com/heyday.homes/

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans:https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org

In this episode Matt and co-host Josh May talk to a “farmer” in Canada who through consistently farming a 750-1200 home area. Scott Moe is a top producing RE/MAX agent with over 20 years of experience in farming a geographic area and working his database to produce big results. We discuss how to choose a farm, how to farm for free, what to mail if you plan to mail, and how to incorporate door knocking into your strategy to 10x your results. We also discuss the importance of consistency and accountability both in farming and in all other aspects of real estate marketing.

Key take aways include:

• Having an accountability partner can greatly benefit your real estate business by providing support, motivation, and a sense of accountability.

• Farming is a powerful strategy for growing your real estate business by focusing on a specific neighborhood and consistently door knocking and building relationships with residents.

• Community involvement and sponsoring local events can help establish your presence and reputation in a neighborhood.

• In a competitive market, it is crucial to be relentless in your efforts to win for your clients and go above and beyond to provide exceptional service.

• Staying consistent and committed to your chosen strategies is key to long-term success in real estate.

https://www.moeteam.ca/

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org

Michael Hellickson, CEO and founder of Club Wealth and the one time Number 1 Agent on the Planet, discusses the challenges and opportunities in the real estate market. He emphasizes the importance of hard work, discipline, and sticking to a schedule in order to succeed. He also highlights the significance of investing in real estate and becoming your own best client. Michael provides tips for agents to educate their clients about investment opportunities and create value in their communities. He encourages agents to make phone calls and engage in conversations with potential clients, focusing on building relationships and providing valuable information. We then dive into the specifics of what to say when you are making your calls, and how to make client’s feel valued and listened to. Some key take aways include:

• Hard work, discipline, and sticking to a schedule are key to success in the real estate market.
• Investing in real estate and becoming your own best client can provide financial stability and create opportunities for growth.
• Agents should educate their clients about investment opportunities and provide valuable information to build trust and loyalty.
• Making phone calls and engaging in conversations with potential clients is essential for building relationships and creating value in the real estate industry.

https://clubwealth.com/

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”

Get ready to be inspired as we chat with Austin Hellicskon, a successful real estate agent who has achieved remarkable success at a young age. In this episode we talk about Austin's journey in real estate, his team structure, lead generation strategies, daily schedule, and future goals. Austin shares insights on lead sources, lead management, and the importance of consistency and discipline in real estate. He also introduces us to the art of pattern interrupts in phone calls—a nifty trick you'll want to steal! This episode provides valuable insights for new and experienced real estate agents alike.

Takeaways

• Success in real estate requires a disciplined and consistent approach to lead generation and lead management.
• Leveraging social media to showcase success and build credibility is crucial for attracting clients and establishing a strong presence in the market.
• Pattern interrupts in phone calls can be effective in engaging potential clients and setting the stage for meaningful conversations.
• Lead sources should be evaluated based on ROI, and a systematic approach to lead management is essential for optimizing results.
• Setting ambitious goals and focusing on team growth can help real estate agents transition from production to leadership roles, driving long-term business success.

https://www.skylineproperties.com/austinhellickson/

https://www.hellickson.com/

https://clubwealth.com/coaches/


The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”

Call it a niche, or call it the best side hustle a Realtor can have. In this episode Matt talks with Naples, FL agents Mike Zeccino & Shaun Kass of The Agency who have built their traditional real estate business by building a profitable short term rental management company. They have built systems for converting both tenants and owners into traditional buyers and sellers. They manage over 100 rental units and have converted their business on the short-term rental side into over 27 sales last year. They provide insights into the challenges and opportunities of property management, including the importance of providing excellent customer service and being available 24/7. They also discuss their marketing strategies, such as using social media platforms like Instagram Reels and partnering with local companies for collaborations. The conversation concludes with advice for agents looking to get into property management and the importance of scalability and planning for future growth.

Takeaways

• Property managers can leverage their experience in short-term rentals to convert business into real estate sales.
• Providing excellent customer service and being available 24/7 are crucial in property management.
• Marketing strategies like social media and collaborations can help attract leads and build a personal brand.
• Scalability and planning for future growth are important considerations in property management.
• Finding a side hustle that complements the real estate industry can be a valuable opportunity for agents.

https://www.rentwithmikez.com/

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”

In this conversation, Matt interviews Dan, a Brazilian jujitsu fighter and top .0001% recruiter in the real estate & mortgage industry. They discuss when real estate agents should consider making a move to a different company, the importance of evaluating the market, the company, and oneself before making a decision, and the key factors to consider when recruiting new salespeople. They emphasize the need for stability and strong leadership in a company, the importance of networking and building relationships with top producers, and the value of asking the right questions during the interview process. In this conversation, Dan and Matt discuss the importance of due diligence and building strong relationships when making a career move. They emphasize the need for confidence and preparation when starting a new job. They also address common excuses for not making a move and the negative impact of trying to time the market. The conversation highlights the importance of marketing and onboarding in the recruiting process, as well as the discipline and passion required for successful recruiting. They also discuss the importance of being genuine and building rapport when making sales calls.

· When considering a move to a different company, evaluate the market, the company, and oneself to determine if a change is necessary.

· Company stability and strong leadership are crucial factors to consider when choosing a new company.

· Networking and building relationships with top producers can provide valuable insights and help in the decision-making process.

· Ask the right questions during the interview process to gain a better understanding of the company's culture and vision.

· Compensation should not be the primary factor in making a decision; focus on the overall value and support the company provides. Be confident and prepared when making a career move

· Build strong relationships and go deep with your network

· Don't make excuses based on seasonality or timing

· Focus on the benefits for your clients and community when making a move

· Recruiting is a long-term process that requires discipline and passion

· Disarm people by being honest, genuine, and focused on building relationships

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”

In this must-listen episode of our podcast, we're joined by Jake Garay, a top-producing Realtor from Berkshire Hathaway Home Services in NY, who shares his insider strategies for when your sphere of influence just isn't cutting it. Whether you're a seasoned agent facing a dry spell or a newcomer looking to make your mark, Jake's insights are your ticket to turning things around.

Dive deep with us from the very beginning as Jake takes us on his journey from starting out in real estate to discovering the gold mine that is real estate investments. By 03:13, we're unpacking the wisdom behind specializing in this area, not just as an agent but as an investor, leveraging property ownership to build wealth.

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”

In this conversation, Matt and David Roybal discuss the impact of commission changes on agents buying leads, the challenges for first-time home buyers, and the importance of re-educating past clients. They also explore David's unique approach to engaging past clients through charitable events. David shares advice for new agents and emphasizes the need for a plan and mentorship. They discuss the potential impact of commission changes and conclude with a focus on moving forward with confidence.

The Neighborhood Realtor is proudly sponsored by Treadstone Funding and Neighborhood Loans. For more tangible tips in real estate marketing, check out Matt's book, The Tangible Action Guide for Real Estate Marketing available on Amazon.
🔑 Treadstone Funding: https://www.treadstonemortgage.com/
🔑 Neighborhood Loans: https://neighborhoodloans.com
🔑 Real Estate Marketing Guide: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1698339747
📲 Learned something new, or have a suggestion? Message Matt Muscat on Instagram!

🏛️ Treadstone Funding propelled by Neighborhood Loans NMLS 222982 “Illinois Residential Mortgage Licensee No. MB.6759826. neighborhoodloans.com/licensing/ For licensing information, go to www.nmlsconsumeraccess.org”