• The New B2B Manifesto

  • Jun 18 2024
  • Duración: 16 m
  • Podcast

  • Resumen

  • We all know B2B marketing has evolved, but what is the new way? It seems we've come to a vital decision, how will brand and performance marketing work together in this new era?

    Today, James and Benji discuss a blog from Velocity Partners, "B2B Brand is Back(and MQLs are Bullshit)" -- breaking down some of the top takeaways and mindset shifts marketers must make.

    Link to Post: https://velocitypartners.com/resources/new-b2b-manifesto/

    Connect with us:
    Benji: https://www.linkedin.com/in/benji-block/
    James: https://www.linkedin.com/in/jamescarbary/
    Más Menos
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