Episodios

  • Why Retail Business Growth Starts to Feel Heavy at Six Figures!
    Jan 8 2026

    Why Retail Business Growth Starts to Feel Heavy at Six Figures

    If your retail business is doing well on paper, but somehow feels heavier than it used to, this episode is for you.

    With thanks to this episode’s sponsor SumUp.com.

    Get 10% off hardware with the code GamePlan10.

    I’m Catherine Erdly, and this is the Resilient Retail Game Plan — product business advice with a healthy dose of reality.

    This isn’t about chasing more sales or adding more tactics.

    It’s about the moment growth stops feeling exciting and starts feeling risky.

    When decisions feel heavier.

    When stock, cash flow and planning won’t switch off in your head.

    And when everyone assumes you’re doing brilliantly, but you’re quietly feeling stretched.

    After 25 years in retail, I’ve seen this pattern again and again. Hitting six figures doesn’t magically make things easier. For many founders, it’s the point where relying on instinct stops working and structure becomes essential.

    In this episode, I talk through why growth often starts to feel heavy at this stage, why it’s not a motivation problem, and what actually helps founders move from reacting to leading again. I also explain how Retail by Design and Stock Doctor work together to bring clarity, calm and confidence back into growing product businesses — without overwhelm or fluff.

    If you’re tired of winging it, second-guessing decisions, or carrying everything in your head, this episode will help you understand what’s really going on — and what support should look like at this stage of growth.

    Chapters:

    00:00 The 'Heaviness' Struggle for Product Retailers

    05:42 Stock & Strategy Solutions

    06:49 "Retail Growth Through Stock Insight"

    10:06 "Retail by Design Program"

    Links:

    Website: https://resilientretailclub.com

    Retail Sales Game Plan: https://www.resilientretailclub.com/retailsales/

    Enjoy the episode?

    DM me your takeaways or questions @resilientretailclub on Instagram. And if you find the show useful, please follow, rate and review — it helps more product businesses find us.

    Mentioned in this episode:

    Get 10% off hardware at SumUp - use code "Game Plan 10"

    Get 10% off hardware at SumUp - use code "Game Plan 10"

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Más Menos
    16 m
  • Meta Ads Have Changed: What will actually work in 2026!
    Jan 1 2026

    Meta Ads Have Changed – What Actually Works in 2026

    If Meta ads feel like a wild goose chase lately, you’re not alone—and you’re not imagining things.

    With thanks to this episode's sponsor SumUp (https://sumup.com) Use the code 'GamePlan10' to get 10% off hardware from their online shop!

    Hi, I'm Catherine Erdly, and this week on The Resilient Retail Game Plan, I’m rolling up my sleeves with Meta Ad strategist CJ Sinclair to dig into why product business advice for retailers is evolving fast.

    Algorithms have turned upside down.

    Forget the old playbook; smaller brands now have the nimble edge over the big guns. From creative diversity to new ways to track ROAS and cash flow for retailers, we break down what actually moves the needle in 2026. I’m bringing my 25 years in the trade—plus CJ Sinclair’s day-to-day on the ground—for an episode that’s equal parts practical know-how and myth-busting.

    Why listen?

    1. Squeeze more margin from your Meta ad spend, even with a modest budget
    2. Nail creative that cuts through—no high-gloss needed
    3. Get independent retailer tips to speed up pivoting, not just scaling a product business
    4. Avoid common ROAS mistakes and measure what matters for profit
    5. Connect your email, website and socials for rich marketing strategies that don’t break the bank
    6. Learn how to improve cash flow in a small product business while boosting conversion rates

    Links:

    Website: https://resilientretailclub.com

    Retail Sales Game Plan: https://www.resilientretailclub.com/retailsales/

    Enjoy the episode?

    DM me your takeaways or questions @resilientretailclub on Instagram. And if you find the show useful, please follow, rate and review — it helps more product businesses find us.

    Mentioned in this episode:

    Freebie download

    Stock Freebie

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Más Menos
    15 m
  • How Christmas 2025 Really Felt In Retail (and why that matters for 2026)
    Dec 25 2025

    Ever wondered what Christmas really felt like at the sharp end of retail—and what it’s whispering about your 2026 playbook?

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    I’m Catherine Erdly, and welcome to this festive edition of the Resilient Retail Game Plan—your product business advice, with a side of reality.

    This isn’t a spreadsheet post-mortem, it’s an honest (sometimes wry) look at how Christmas truly landed for independent retailers.

    After 25 years in retail, I know December isn’t just numbers, it’s stories, triumphs and warnings we need to catch while they’re fresh—because come January, all that noise gets buried under new-year resolutions and stocktakes.

    In this episode, I’ll invite you, not just to audit your cash flow for retailers or nit-pick inventory management, but to actually feel your festive season.

    Think: one sentence gut-checks, inspiration scavenger hunts, and surprisingly useful lessons from your own inbox, shopping habits and the businesses that quietly wowed you.

    Mentioned in this episode:

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Más Menos
    15 m
  • Your January Stock Clearance Strategy
    Dec 18 2025

    January clearance doesn’t have to feel like a panic move, a brand compromise, or an admission of failure.

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    Hi, I’m Catherine Erdly.

    This week on the Resilient Retail Game Plan, I’m walking you through how to run a proper stock clearance. Not a blanket discount. Not a last-minute scramble. But a strategic, cash-releasing reset that helps you start the year lighter, clearer, and more profitable.

    If the idea of discounting makes you nervous, you’re not alone. I hear it all the time. Fear of damaging your brand. Fear of training customers to wait for sales. Fear of “doing it wrong”.

    So in this episode, I break down exactly how experienced retailers approach January clearance, and how small product businesses can do the same, without ending up on a discount treadmill.

    We talk about when to run your sale, what should and shouldn’t go into it, how deep to discount, and what to do if stock still isn’t shifting.

    This is about releasing trapped cash, reducing mental load, and giving your business the space it needs to move forward.

    We cover:

    – Why clearance is a strategic tool, not a failure

    – What stock belongs in a clearance sale (and what absolutely doesn’t)

    – How to decide your discount levels without obsessing over margin

    – Why January is different in the customer’s mind

    – How to plan and promote your sale so it actually works

    – What to do if products still don’t sell

    – How clearance can increase full-price sales

    – Turning stuck stock into space, cash and clarity

    If you’re heading into January with a stockroom that feels heavy, overwhelming, or quietly stressful, this episode will help you take control of it properly.

    Links:

    Website: https://resilientretailclub.com

    Retail Sales Game Plan: https://www.resilientretailclub.com/retailsales/

    Enjoy the episode?

    DM me your takeaways or questions @resilientretailclub on Instagram. And if you find the show useful, please follow, rate and review — it helps more product businesses find us.

    Mentioned in this episode:

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Freebie download

    Stock Freebie

    Más Menos
    23 m
  • Retail Profit vs Turnover: When £3 Million Nearly Broke the Business
    Dec 11 2025

    On paper, Anna Scaife's business Anna Lou of London looked unstoppable — multi–seven-figure turnover, dream stockists like Selfridges and Harvey Nichols, celebrity customers, even a Carnaby Street shop. But behind the scenes, the numbers were quietly telling a very different story.

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    Hi, I'm Catherine Erdly.

    This week on the Resilient Retail Game Plan, I’m digging into the real retail profit vs turnover conversation.

    What happens when the visibility shoots up, the orders explode, but the margins… don’t?

    Anna shares how she scaled too fast, drowned in stock, tried to please every buyer, and chased the kind of “success” that looks incredible on Instagram — but nearly cost her the entire business.

    We talk about the ego hits, the financial shocks, the burnout, and the moment she finally rebuilt everything from a place of alignment, clarity and actual profit.

    If you’ve ever felt the pressure to keep growing, keep adding more, keep saying yes — even when it’s draining your cashflow — this one’s going to land. Hard.

    We cover:

    – Why high turnover means nothing without margin

    – How stockists can destroy cashflow without you noticing

    – When “busy” becomes a red flag

    – The emotional cost of maintaining the illusion of success

    – Rebuilding with a made-to-order model

    – Why alignment and nervous system regulation matter more than people admit

    – What sustainable retail growth really looks like

    This is the story behind the story.

    And it’s one every product founder needs to hear.

    Timestamped summary

    00:00 "Anna's Untold Business Struggles"

    04:23 "Pivoting to Sustainable Simplicity"

    06:29 "Misalignment and Rediscovering Purpose"

    09:45 "Wholesaling: Shuffling Stock Globally"

    16:03 "Staying Aligned in Business"

    19:32 "Intentional Business Growth Insights"

    Enjoy the episode? DM me your lightbulb moments or next guest wish list @resilientretailclub on Instagram. Please rate, follow, and review this podcast in your app—it helps more indie founders decide to give us a try!

    Mentioned in this episode:

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Más Menos
    21 m
  • Retail Trends 2026: Four Shifts Retail Businesses Need To Prepare For
    Dec 4 2025

    The shopfront of retail is about to change—will you be on the right side when the robots come knocking?

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    Hi, I'm Catherine Erdly.

    This week on the Resilient Retail Game Plan, I’m laying out the four seismic shifts set to hit independent retailers by 2026.

    Think agentic AI that shops for your customers, TikTok Shop turning the high street digital, trust as your most valuable currency, and the resale boom rewriting what “new” means.

    With 25 years of retail trenches behind me, I’m sharing not just the what, but the how—so you can cut through the noise, strengthen cash flow for retailers, and make sure your product business survives (and thrives) in the new landscape.

    Grab your notebook and come behind the counter—these are the independent retailer tips that matter.

    Make sure you grab my freebie at http://resilientretailclub.com/freebie

    Enjoy the episode? DM me your lightbulb moments or next guest wish list @resilientretailclub on Instagram. Please rate, follow, and review this podcast in your app—it helps more indie founders decide to give us a try!

    00:00 "Top Retail Trends for 2026"

    06:05 "Future of Shopping: AI & Shoptainment"

    10:07 "Shoppable Live Streams on TikTok"

    14:16 TikTok Shop: Creator-Brand Strategies

    16:33 "AI Pets and Trust Issues"

    18:42 Building Trust for Small Businesses

    22:44 "Building Trust Through TikTok"

    Mentioned in this episode:

    Freebie download

    Stock Freebie

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Más Menos
    27 m
  • Dead Stock to Cash Flow: Access Trapped Cash Tied Up in Inventory
    Nov 27 2025

    Ever feel like your money’s gone missing—but you know you’ve already spent it?

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    In this episode, I’m diving into one of the most common and costly problems I see in product-based businesses: trapped stock. That unsold inventory piling up in your stockroom, storeroom, or studio? It’s not just taking up space—it’s tying up thousands of pounds you could be using to pay yourself, invest in your bestsellers, or boost your marketing.

    I share a story that’s stuck with me for years: a shop owner who discovered over £7,000 worth of untouched stock hidden away in plastic totes. We’ll unpack why this happens (spoiler: buying on gut, not data), how to spot the mental and emotional weight of dead stock, and why clearing it isn’t failure—it’s smart, strategic retailing.

    If you want to start freeing up cash in your business right now, this episode is your clean slate moment.

    Mentioned in this episode:

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Freebie download

    Stock Freebie

    Más Menos
    19 m
  • Christmas Stock Management: How to shift slow sellers and avoid brown bananas
    Nov 20 2025

    Christmas is close enough to smell the cinnamon, but I know for many indie retailers this is also the “please don’t let me be stuck with this stock in January” moment.

    This episode of "The Resilient Retail Game Plan" is brought to you by SumUp. Get 10% off their hardware by clicking the link and using the coupon code "GamePlan10"

    In this episode, I’m talking you through the three big troublemakers you need to get on top of right now: slow sellers, overstocks, and the infamous “brown bananas” — those products that basically lose all their value the second Christmas week ends.

    I’ll show you how to read your Shopify reports properly, how to spot the items that won’t budge in January no matter how hopeful you are, and why targeted discounts nearly always beat the big “panic discount” button.

    If you want to protect your cash flow, avoid a messy January, and make smarter decisions while the footfall is still high, this one will help.

    Perfect for any product business juggling stock levels, nerves, and the final push of the Golden Weeks.

    Mentioned in this episode:

    Get 10% off with SumUp - Use code GamePlan10

    https://www.resilientretailclub.com/RRGPsumup

    Sum Up - 10% off hardware - use code "Game Plan 10"

    Stock doctor

    Más Menos
    21 m
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