Ever wondered what Christmas really felt like at the sharp end of retail—and what it’s whispering about your 2026 playbook?

With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!

I’m Catherine Erdly, and welcome to this festive edition of the Resilient Retail Game Plan—your product business advice, with a side of reality.

This isn’t a spreadsheet post-mortem, it’s an honest (sometimes wry) look at how Christmas truly landed for independent retailers.

After 25 years in retail, I know December isn’t just numbers, it’s stories, triumphs and warnings we need to catch while they’re fresh—because come January, all that noise gets buried under new-year resolutions and stocktakes.

In this episode, I’ll invite you, not just to audit your cash flow for retailers or nit-pick inventory management, but to actually feel your festive season.

Think: one sentence gut-checks, inspiration scavenger hunts, and surprisingly useful lessons from your own inbox, shopping habits and the businesses that quietly wowed you.

January clearance doesn’t have to feel like a panic move, a brand compromise, or an admission of failure.

With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!

Hi, I’m Catherine Erdly.

This week on the Resilient Retail Game Plan, I’m walking you through how to run a proper stock clearance. Not a blanket discount. Not a last-minute scramble. But a strategic, cash-releasing reset that helps you start the year lighter, clearer, and more profitable.

If the idea of discounting makes you nervous, you’re not alone. I hear it all the time. Fear of damaging your brand. Fear of training customers to wait for sales. Fear of “doing it wrong”.

So in this episode, I break down exactly how experienced retailers approach January clearance, and how small product businesses can do the same, without ending up on a discount treadmill.

We talk about when to run your sale, what should and shouldn’t go into it, how deep to discount, and what to do if stock still isn’t shifting.

This is about releasing trapped cash, reducing mental load, and giving your business the space it needs to move forward.

We cover:

– Why clearance is a strategic tool, not a failure

– What stock belongs in a clearance sale (and what absolutely doesn’t)

– How to decide your discount levels without obsessing over margin

– Why January is different in the customer’s mind

– How to plan and promote your sale so it actually works

– What to do if products still don’t sell

– How clearance can increase full-price sales

– Turning stuck stock into space, cash and clarity

If you’re heading into January with a stockroom that feels heavy, overwhelming, or quietly stressful, this episode will help you take control of it properly.

Links:

Website: https://resilientretailclub.com

Retail Sales Game Plan: https://www.resilientretailclub.com/retailsales/

Enjoy the episode?

DM me your takeaways or questions @resilientretailclub on Instagram. And if you find the show useful, please follow, rate and review — it helps more product businesses find us.

Mentioned in this episode:

Faire 50% offer

Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com

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Stock Freebie

On paper, Anna Scaife's business Anna Lou of London looked unstoppable — multi–seven-figure turnover, dream stockists like Selfridges and Harvey Nichols, celebrity customers, even a Carnaby Street shop. But behind the scenes, the numbers were quietly telling a very different story.

With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!

Hi, I'm Catherine Erdly.

This week on the Resilient Retail Game Plan, I’m digging into the real retail profit vs turnover conversation.

What happens when the visibility shoots up, the orders explode, but the margins… don’t?

Anna shares how she scaled too fast, drowned in stock, tried to please every buyer, and chased the kind of “success” that looks incredible on Instagram — but nearly cost her the entire business.

We talk about the ego hits, the financial shocks, the burnout, and the moment she finally rebuilt everything from a place of alignment, clarity and actual profit.

If you’ve ever felt the pressure to keep growing, keep adding more, keep saying yes — even when it’s draining your cashflow — this one’s going to land. Hard.

We cover:

– Why high turnover means nothing without margin

– How stockists can destroy cashflow without you noticing

– When “busy” becomes a red flag

– The emotional cost of maintaining the illusion of success

– Rebuilding with a made-to-order model

– Why alignment and nervous system regulation matter more than people admit

– What sustainable retail growth really looks like

This is the story behind the story.

And it’s one every product founder needs to hear.

00:00 "Anna's Untold Business Struggles"

04:23 "Pivoting to Sustainable Simplicity"

06:29 "Misalignment and Rediscovering Purpose"

09:45 "Wholesaling: Shuffling Stock Globally"

16:03 "Staying Aligned in Business"

19:32 "Intentional Business Growth Insights"

Enjoy the episode? DM me your lightbulb moments or next guest wish list @resilientretailclub on Instagram. Please rate, follow, and review this podcast in your app—it helps more indie founders decide to give us a try!

Mentioned in this episode:

Faire 50% offer

Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com

Faire 50% off - use code 'GamePlan25'

The shopfront of retail is about to change—will you be on the right side when the robots come knocking?

With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!

Hi, I'm Catherine Erdly.

This week on the Resilient Retail Game Plan, I’m laying out the four seismic shifts set to hit independent retailers by 2026.

Think agentic AI that shops for your customers, TikTok Shop turning the high street digital, trust as your most valuable currency, and the resale boom rewriting what “new” means.

With 25 years of retail trenches behind me, I’m sharing not just the what, but the how—so you can cut through the noise, strengthen cash flow for retailers, and make sure your product business survives (and thrives) in the new landscape.

Grab your notebook and come behind the counter—these are the independent retailer tips that matter.

Make sure you grab my freebie at http://resilientretailclub.com/freebie

Enjoy the episode? DM me your lightbulb moments or next guest wish list @resilientretailclub on Instagram. Please rate, follow, and review this podcast in your app—it helps more indie founders decide to give us a try!

00:00 "Top Retail Trends for 2026"

06:05 "Future of Shopping: AI & Shoptainment"

10:07 "Shoppable Live Streams on TikTok"

14:16 TikTok Shop: Creator-Brand Strategies

16:33 "AI Pets and Trust Issues"

18:42 Building Trust for Small Businesses

22:44 "Building Trust Through TikTok"

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Freebie download

Stock Freebie

Faire 50% offer

Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com

Faire 50% off - use code 'GamePlan25'

Ever feel like your money’s gone missing—but you know you’ve already spent it?

In this episode, I’m diving into one of the most common and costly problems I see in product-based businesses: trapped stock. That unsold inventory piling up in your stockroom, storeroom, or studio? It’s not just taking up space—it’s tying up thousands of pounds you could be using to pay yourself, invest in your bestsellers, or boost your marketing.

I share a story that’s stuck with me for years: a shop owner who discovered over £7,000 worth of untouched stock hidden away in plastic totes. We’ll unpack why this happens (spoiler: buying on gut, not data), how to spot the mental and emotional weight of dead stock, and why clearing it isn’t failure—it’s smart, strategic retailing.

If you want to start freeing up cash in your business right now, this episode is your clean slate moment.

Mentioned in this episode:

Freebie download

Stock Freebie

Christmas is close enough to smell the cinnamon, but I know for many indie retailers this is also the “please don’t let me be stuck with this stock in January” moment.

In this episode, I’m talking you through the three big troublemakers you need to get on top of right now: slow sellers, overstocks, and the infamous “brown bananas” — those products that basically lose all their value the second Christmas week ends.

I’ll show you how to read your Shopify reports properly, how to spot the items that won’t budge in January no matter how hopeful you are, and why targeted discounts nearly always beat the big “panic discount” button.

If you want to protect your cash flow, avoid a messy January, and make smarter decisions while the footfall is still high, this one will help.

Perfect for any product business juggling stock levels, nerves, and the final push of the Golden Weeks.

Mentioned in this episode:

Stock doctor

Christmas 2025 is shaping up to be a season of cautious confidence — and coziness.

With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!

Hi, I'm Catherine Erdly.

In this episode of The Resilient Retail Game Plan, I'm sharing insights from my Forbes.com research, drawing on data from Shopify, Etsy, Klaviyo, LoyaltyLion and more to reveal what shoppers are really planning this festive season.

Discover why UK consumers are expected to spend over £91 billion, how AI is reshaping holiday shopping, and why “comfort, connection and coziness” are the emotional triggers driving this year’s trends.

I'll also break down what all this means for independent retailers — from loyalty strategies to smarter stock planning — so you can make this Christmas your most profitable yet.

Make sure you grab my freebie at http://resilientretailclub.com/freebie

Mentioned in this episode:

Freebie download

Stock Freebie

Ever wish a retail expert would walk into your stockroom, pull up your numbers, and just tell you exactly what to do?

Hi, I'm Catherine Erdly.

This week on the Resilient Retail Game Plan, I’m tearing down the myths and fears behind a stock audit and showing why getting your inventory under control is the most powerful move a product-based business owner can make.

After 25 years in retail, I’ve seen it all: wasted cash in stagnant shelves, business owners drowning in data but starving for answers.

So I created Stock Doctor — a done-for-you service that cuts through overwhelm with actionable clarity.

Click play to hear real-world product business advice, cash flow for retailers, and inventory management tips that make strategy feel personal.

If you want independent retailer tips with zero judgement, this audit episode is your toolkit.

Why Listen

• Discover how to squeeze more margin from your current stockholding
• See why smart inventory management means better cash flow—and a healthier bank balance
• Get simple, practical techniques to clear excess stock without damaging your brand
• Learn demand forecasting tricks specifically for small product businesses
• Find out how to price products for wholesale, set minimum order quantities, and scale a product business confidently
• Hear success stories from real retailers who’ve used Stock Doctor to boost sales, decrease surplus, and claim more owner pay

DM your biggest takeaway or guest suggestions to @resilientretailclub on Instagram. Rate/follow the Resilient Retail Club Podcast in your favourite app to stay ahead.

Mentioned in this episode:

Faire 50% offer

Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com

Faire 50% off - use code 'GamePlan25'