Meagan Bukowski went from engineer to college instructor to now a multi-six figure online business owner, as well as a homeschool mom to her two kids. She is on a mission to help new entrepreneurs figure out the tech needed to make money online!

Meagan gives advice for overcoming hesitations with technology as a new business owner. She dives into the importance of simplifying tech choices, using dedicated tools for specific functions, and the value of Facebook ads for growth. She also shares her experience as a homeschooling mom and gives realistic advice on balancing business with family life. Don’t miss out on Meagan’s go-to tech tips! Learn how to efficiently integrate technology into your business operations from the very beginning.

Connect with Meagan Bukowski:

Build Your Website In 3 Days - Free mini course

Engineering Expectations

Wicked Easy Tech

Key Takeaways:

• (02:40) Meagan’s background before starting a business
• (10:40) What has/hasn’t worked in her business over the years
• (12:45) Meagan’s thoughts on running two businesses at once
• (15:40) Running a business while also homeschooling kids
• (17:40) Facebook ads vs organic marketing
• (22:00) Advice for those intimidated by tech
• (30:20) Build Your Website in 3 Days; other current projects

Don’t forget to grab the FREE Teacher Biz Starter Guide!

teacherbiz.com/Start

Connect With Heather:

https://teacherbiz.com/about/

https://instagram.com/teacherbiz

If you've been around here a while, you're likely aware of the importance of building an email list and using a freebie to incentivize people to join. But you might be wondering how to actually create a freebie and get it out into the world. In this episode, Heather walks you through the step-by-step process of creating and launching a new freebie. She covers everything from designing the freebie in Canva, setting up email sequences in ConvertKit, to promoting the freebie via Facebook ads and social media. She also provides tips on targeting the right customers and ensuring the process is quick and manageable. Get ready to grow your email list and engage your target audience effectively!

Key Takeaways:

• (02:35) Creating a freebie with your target customer in mind
• (06:10) Step 1: Creating your freebie
• (07:10) Step 2: Creating a cover graphic
• (08:10) Step 3: Creating feature images
• (09:30) Step 4: Email service provider setup
• (12:10) Step 5: Creating a landing page
• (15:20) Step 6 and 7: Promoting your freebie

Start your FREE 14 day trial of ConvertKit!

teacherbiz.com/CovertKit

Start your FREE trial of Lead Pages!

teacherbiz.com/LeadPages

Don’t forget to grab the FREE Teacher Biz Starter Guide!

teacherbiz.com/Start

Connect With Heather:

teacherbiz.com/about

instagram.com/teacherbiz

Who is going to purchase a product from me?

Why am I putting myself out there like this?

I am just a fraud.

Imposter syndrome is real, but so is your ability to overcome it! In this episode, Heather addresses the common feelings of imposter syndrome when starting a business. She offers strategies to overcome self-doubt, emphasizing the importance of focusing on the customers you aim to help rather than on your own insecurities. By directing attention to the specific problems and needs of your target audience, you can push through initial challenges and eventually gain confidence from the positive impact your work has on others!

Key Takeaways:

• (03:05) Focusing on helping others instead of your own insecurities
• (04:05) The point in business when imposter syndrome goes away
• (05:15) Focusing on the person you are trying to serve
• (09:55) Knowing you’re not alone; these feelings are normal

FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/start

Connect With Heather:

teacherbiz.com/about

instagram.com/teacherbiz

Linda Kardamis taught middle school math before being led to become the founder of Teach 4 the Heart - a website centered on providing practical advice, encouragement, and support for Christian teachers. As part of her calling to uplift educators everywhere, Linda has written three books: Create Your Dream Classroom, Take Heart & Teach, and Teach Uplifted. She is also the creator of online courses such as Classroom Management 101 and Teach Uplifted, and her Teach 4 the Heart podcast is enjoyed by educators nationwide. All of Linda's work and programs focus on her faith-based passion and calling to help teachers across the country and around the globe excel and thrive in their teaching adventures and careers. Linda and her husband Tim are raising their four children in northeast Ohio.

Linda shares her journey of starting and evolving her online business over the past 10 years. She emphasizes the importance of being passionate about your business to sustain motivation during challenging times. She also provides actionable advice for teachers looking to follow a similar path, the challenges of creating physical and digital products, and effective marketing strategies, including leveraging Facebook ads and virtual summits.

Connect with Linda Kardamis:

Podcast: teach4theheart.com/podcast/

Planner: teach4theheart.com/planner

Rise Up Summit (online summit): riseupchristianeducators.com/

B2S CM webinar: teach4theheart.com/backtoschooltraining/

Special BTS podcast episode about planner: youtube.com/watch?v=Rsj-s0qSOsE

Key Takeaways:

• (02:10) Linda's journey from the classroom to the online space
• (06:20) Linda’s 10 year evolution of growing an online business
• (07:50) Digital vs. physical products
• (13:30) The teach 4 heart podcast
• (15:00) Marketing strategies and finding customers
• (18:45) Virtual summits; advice for new business owners

Don’t forget to grab the FREE Teacher Biz Starter Guide!

teacherbiz.com/Start

Connect With Heather:

https://teacherbiz.com/about/

https://instagram.com/teacherbiz

By now you’re probably aware that building and nurturing an email list is important for the growth and stability of your online business. But what should you actually be sending to your email list? In this episode, Heather gives advice on what to email your audience, including sharing stories, offering tips, and providing free resources. She also touches on the necessity of staying authentic, celebrating unsubscribes as part of the process, and effectively managing your list in order to maintain engagement and drive business growth.

Key Takeaways:

• (02:50) Strategies for consistent engagement
• (04:20) Creating quick and simple emails
• (07:55) Offering freebies to your list
• (13:40) Handling unsubscribes positively

FREE RESOURCE ALERT → If you're ready to start your own Teacher Biz, check out the Teacher Biz Starter Guide! teacherbiz.com/start

Connect With Heather:

teacherbiz.com/about

instagram.com/teacherbiz

Ready to turn your teacher biz into a profitable venture? Hit play and learn the four main ways to monetize an online business! From paid ads and sponsorships to affiliate marketing and creating your own products, Heather breaks down each option and gives the pros and cons on their effectiveness. Pulling from her own experiences, she also shares which option she HIGHLY recommends starting with and which one is not her favorite. Don’t miss these tips and real-life examples to help you get started making money in your business today!

Key Takeaways:

• (01:55) The 4 strategies for monetizing your business
• (03:15) Leveraging paid advertisements and sponsorships
• (08:35) Earning commissions through affiliate marketing
• (15:13) Developing and selling your own digital products
• (18:45) The best way to monetize your online business

Listen to Past Episodes:

04: 3 Reasons to Sell Your Products on Your Own Website (not on TPT!)

18: Learn the Power of Facebook Ads with Beth Anne Schwamberger

28: Lessons Learned from a Failed Business

Start a Free 14 Day Trial of ConvertKit: teacherbiz.com/convertkit

Get Lifetime Access to ThriveCart: teacherbiz.com/thrivecart

Sign up for the Brilliant Ads Bootcamp: teacherbiz.com/ads

Connect With Heather:

teacherbiz.com/about

instagram.com/teacherbiz

Laura Kebart leverages her 20+ years of classroom teaching experience and instructional coaching systems to serve busy middle school English Language Arts Teachers through her online presence at languageartsteachers.com. Through her educational consulting, realistic instructional strategies, hands-on workshops, and back-to-school MSELA Summit each July, Laura helps educators teach with confidence while reducing their overwhelm and increasing student engagement.

Laura shares her journey of (slowly) transitioning out of the classroom to become a full-time online business owner, utilizing her teaching skills and knowledge. From starting without any prior knowledge of online business to now hosting successful webinars and summits, Laura gives insights into her approach to building a thriving teacher biz. Gain inspiration and advice for starting your own online business with intention and determination!

Connect with Laura Kebart:

languageartsteachers.com

mselasummit.com

Key Takeaways:

• (03:00) Laura’s background as a teacher and the start of her online business
• (08:15) Building an email list and starting a scrappy membership
• (13:40) Organic growth through a Facebook group and a blog
• (17:30) Balancing teaching and building an online business
• (23:30) Leveraging webinars and summits grow your following
• (30:10) Choosing one person to follow and learn from

Don’t forget to grab the FREE Teacher Biz Starter Guide!

teacherbiz.com/Start

Connect With Heather:

https://teacherbiz.com/about/

https://instagram.com/teacherbiz

Tammy Overhoff, a seasoned food blogger and digital product expert, began her journey in 2011 with the Organize Yourself Skinny blog. Since then, she has empowered busy women with the tools and knowledge to lead healthier lives through eBooks, digital guides, and courses. In 2023, she expanded her business by creating Reset & Flourish, a brand that includes the Reset & Flourish Shop for digital products and the Reset & Flourish Planner, a meal prep and freezer prep membership site. Despite numerous Google algorithm updates and other social media shifts, her food blog remains successful, thanks to her focus on digital products.

From humble beginnings selling on eBay to launching in-demand digital products, Tammy shares her journey in the online business world, emphasizing the power of digital solutions for business growth. She discusses the significance of email marketing, the importance of focusing on one niche and one solution to a problem, the impact of nurturing email funnels, and the effectiveness of strategic Facebook ads. Tammy's story highlights the value of adapting to change, trying out new ideas, and honing in on what truly resonates with your audience.

Connect with Tammy Overhoff:

organizeyourselfskinny.com

resetandflourishshop.com

resetandflourishplanner.com

tastydigitaleats.com

Key Takeaways:

• (02:50) Tammy’s background and the evolution of her business
• (05:10) Scrappy eBooks; teaching other to sell on eBay
• (12:10) Cultivating an email list to nurture leads
• (15:00) How repurposing older content can generate sales
• (19:45) How a Google algorithm update changed everything
• (23:50) Creating products based on audience feedback
• (28:30) Using sales funnels to nurture email subscribers
• (36:25) Focusing on one niche, one person, one solution

Listen to Episode 18: Learn the Power of Facebook Ads with Beth Anne Schwamberger

Don’t forget to grab the FREE Teacher Biz Starter Guide!

teacherbiz.com/Start

Connect With Heather:

https://teacherbiz.com/about/

https://instagram.com/teacherbiz