What is design worth and can its value even be measured?

The authors of the forthcoming book, Value of Design: Creating Agency Through Data-Driven Insights, join Most Podern to state that it can be and discuss the importance of design in the built environment and its impact on society. They aim to bridge the gap between design and finance, and quantify the value of design in terms of its impact on financial value, social value, and cultural value. The discussion also touches on the subjective nature of design, the role of developers and policy makers in decision-making, and the importance of evidence-based approach to evaluating design quality.

Value of Design: Creating Agency Through Data-Driven Insights coming Fall 2024

by Andrea Chegut, Minkoo Kang, Helena Rong, and Juncheng Tony Yang

In the context of architecture and real estate, the value of design—be it financial or social value—remains largely unmeasured, overlooked, and inadequately researched. By failing to acknowledge the potential of design, we miss opportunities to address the wide-ranging social and sustainability challenges at play today.

MIT Real Estate Innovation Lab

Published by ORO Editions

Graphic Design by Studio Lin

Edited by Julia van den Hout of Original Copy

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