In this episode we are doing something slightly different and featuring and interview from the Wealthy Health Biz virtual summit.

PR coach Gloria Chow debunks some PR myths and introduces her CPR pitching method.

You'll learn about crafting successful pitches, making them newsworthy, and hear real-life success stories using the CPR method.

In this episode:

• Gloria Chow's PR Expertise and making PR accessible for all, especially marginalized groups.
• Common PR Myths such as needing connections to get featured.
• CPR pitching method: Credibility, Point of View, Relevance.
• Tips on creating newsworthy pitches by focusing on industry changes, trends, and seasonal angles.
• Examples of successful PR pitches from Gloria's students.

Connect with Gloria:

Free Podcast Pitch Template
Instagram
Facebook
Website


Episodes you may enjoy:

Episode 221: Should You Hire a Marketing Agency?

Episode 167: Get More Exposure + Visibility With Lisa Simone Richards

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of the Wealthy Coach podcast, Kendra Perry discusses three types of group programs: peer group, hybrid, and DIY.

She clarifies that participating in group programs doesn't mean giving up one-on-one coaching and shares personal stories about the value of community.

The peer group program requires a unique methodology and benefits from using Facebook groups for engagement.

The hybrid program combines individual and group coaching, while the DIY program is generally not recommended for health and wellness due to low completion rates.

In this episode we covered:

• The 3 main Types of Group Programs.
• Peer Group Program and its Unique Step-by-step Methodology
• Hybrid Group Program Combines One-on-one and Group Coaching
• DIY Group Programs and Why They Aren't the Best Choice for Health and Wellness
• Choosing the Right Group Program for Your Business

Episodes you may also enjoy:

Episode 226: 5 Non-Negotiables of a Killer Online Program

Episode 210: How To Run A Group Program When You Have No Audience

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Are you using social media to reach and engage with your target business? Are you driving results and generating revenue? You could have a lot of followers, but are you converting those into qualified leads?

Listen to your host Kendra Perry as she shares the three DM Scripts that could blow up your sales! The best way to increase engagement and turn cold leads into warm leads is to build relationships with your potential clients. Posting and just ghosting them would not do you any good.

You are working on the media side of things but not the social side of things, which could bring your business down. It’s all about commitment. You must be willing to start those meaningful conversations while posting!

Tune in to learn how you could create content that resonates more with your audience and how you could strategize your conversations with them.

In this episode we covered:

• The Issue with Posting and Ghosting
• Understanding Cold Leads
• The Importance of Being Social on Social Media
• Fears around Conversations on Social Media
• Secret to Selling on Social Media
• DM Scripts for Health Coaches
• Commitment to Conversations

Episodes you may also enjoy:

Episode 174: How I’m Using Instagram DM Automation To Grow My Email List

Episode 212: Is it possible to sell without a sales call?

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this Wealthy Coach podcast episode, Kendra Perry covers a variety of topics starting with a listener Q&A.

She compares one-on-one coaching with group programs, emphasizing the need for an audience and leveraging networks. On Instagram lead generation, Kendra highlights the importance of having a niche, using DM automation, and creating lead magnets.

Kendra also gets personal and shares her skincare routine, discusses recovering from a bad launch, and outlines her maternity leave strategy involving advance content creation and team reliance. Action items include pre-scheduled content, DM automation, and niche-specific lead magnets.

In this episode we covered:

• One-on-One vs. Group Coaching for New Businesses
• Using Instagram to Generate Leads
• Kendra's Skincare Regimen
• Planning for Maternity Leave
• Recovering from a Bad Launch
• Communicating Program Value

Shared Resources:

Irresistible Freebie Cheat Sheet

Group Program Checklist

theordinary.com

omnilux mask

upwork.com

Episodes you may also enjoy:

Episode 216: Pregnancy Real Talk

Episode 230: How to Crush Your Next Launch

Episode 174: How I’m Using Instagram DM Automation To Grow My Email List

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of the Wealthy Coach podcast, Kendra Perry highlights the importance of qualified leads for sales and explains what makes a lead qualified.

She discusses the limitations of relying solely on social media followers and stresses the necessity of building an email list for better communication.

She touches on defining a clear niche, aligning messaging, and strategies for email list growth, such as creating attractive freebies like guides and checklists. As always Kendra includes some actionable steps to get you started right away.

In this episode we covered:

• Importance of Qualified Leads
• Challenges with Social Media Followers
• Defining a Clear Niche
• Messaging and Content Alignment
• Focus on Email List Growth
• Creating a Desirable Freebie
• Nurturing Email Subscribers

Shared Resources:

Irresistible Freebie Cheat Sheet


You might also enjoy these episodes:

Episode 224: Create a Lead Generating Freebie

Episode 225: Email Nurture Sequences: Get my template!

Episode 182: MASTERCLASS: How to Find your Profitable Niche

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this Wealthy Coach podcast episode, Kendra Perry dives into effective launch strategies.

Key topics include market validation, attracting qualified leads, and crafting a pre-launch content strategy. Kendra shares tips on creating excitement with events, incorporating urgency and scarcity, and implementing robust follow-up strategies. She also covers advanced tactics like Facebook retargeting ads.

The episode concludes with actionable steps such as conducting market research interviews, developing a pre-launch strategy, setting up webinars, creating follow-up email sequences, and utilizing retargeting ads to maximize launch success. Tune in for comprehensive insights and practical tips!

In this episode we covered:

• Market Validation and Research
• How Qualified Leads make all the difference
• Pre-Launch Content Strategy
• Creating Excitement with Events
• Driving Sales with Urgency and Scarcity
• The Importance of Following Up
• Advanced Launch Strategies

Episodes you may also enjoy:

195: Nail Your Messaging To Dominate Your Marketing -- Master Your Marketing Series # 1

187: Three Webinar Mistakes Every Coach Makes

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Join Kendra on this podcast episode as she discusses common social media mistakes she sees coaches make over and over again.

She explains the engagement trap, the pitfalls of overemphasizing educational content, and the importance of building genuine relationships and engagement.

Learn why diversifying your marketing strategies beyond social media is crucial for maintaining consistent sales.


In this episode we covered:

• Don't fall in the Engagement Trap
• There is a major overemphasis on Educational Content right now
• Social media should not be a one-way conversation
• Diversify your marketing strategies

Episodes you may also enjoy:

174: How I’m Using Instagram DM Automation To Grow My Email List

196: My Best Organic Marketing Strategies -- Master Your Marketing Series # 2

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Join Kendra Perry on the Wealthy Coach podcast as she explores the impact of money-back guarantees in the coaching industry. Kendra shares her own experiences with refund requests, emphasizing the importance of setting eligibility criteria to prevent misuse. The episode highlights a trend towards high-risk guarantees promising specific outcomes, like securing a certain number of clients per month, and Kendra voices concerns about the entitlement these guarantees can foster.

Kendra underscores the dedication and perseverance needed in online business, cautioning against expecting guaranteed success without putting in the necessary effort. She discusses the challenges faced by newcomers to the coaching industry who may not fully understand its demands. Kendra also shares her approach to managing refunds within her programs, balancing strict policies to deter misuse with exceptions for genuine circumstances.

By sharing real-life examples of handling refund requests with empathy and discretion, Kendra demonstrates a human-centric approach within established guidelines. She advocates for fostering accountability among clients rather than encouraging entitlement through overly generous guarantees. Tune in for insightful discussions on maintaining integrity and balance in offering guarantees in the coaching industry.

In this episode we covered:

• Money Back Guarantees in Coaching Industry
• Challenges of Online Entrepreneurship
• Ensuring Accountability and Results
• Eligibility and Support Criteria

Episodes you may also enjoy:

219: What I've learned from 5 years of Running Group Programs

192: How to Get Started with Group Coaching Programs

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy