Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

In this episode we talk about three major predictions we see for 2023!

1. 2023 will be the major start of our AI Technology future.
2. Will TikTok be Banned - We think so
3. Platforms will have to create more monetization options for creators to lead the consumer social media platforms

What are your predictions?

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

At Brand Week Miami 2022, the discussions focused on how California is passing an electric car law, advertisers are getting more pressure to put their money where their mouth is on diversity, equity, and inclusion (DEI) creators, and how Web3 technologies can create a sustainable future.

Entrepreneurs and our very own digital first creator, Michael Le, (co-founder of Joystick Gaming) shared their experiences on how to create a more inclusive and sustainable future.

With the help of web3 technologies, companies are now able to create more efficient and transparent businesses that are capable of meeting the needs of a more diverse consumer base.

Brand Week Miami was a great opportunity to hear from leading voices in the industry and to learn more about the positive impact of diverse, equity, inclusion that we will see heavily moving forward.

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

In this episode, Duke McKenzie and Kyle Kaplanis, dive in and talk with USC student, Dylan Huey, who is the president of the club called "USC Reach" how this program is helping its students build community online and monetize.

Reach is the first and only social media club at USC. However, they are more than just social media. At Reach, they aim to create a community for content creators, digital marketers, influencers, actors, and anyone interested in entertainment and social media.

Come learn more about how they got started, what they are up to, and whats next at USC Reach!

For more information be sure to check out USC Reach on their website!

Guest:

Dylan Huey
President of USC Reach
Instagram @rodinflash (77K Followers)

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

Mikhael has reimagined what social media can be with Needle Music, the world’s first social platform built to facilitate meaningful connections through music. Despite all the negative effects that social media has on one’s mental health, Mikhael is a firm believer in its positive power. Needle is the perfect case study, bringing together consumers and influencers in a space that rewards both parties for their interactivity. They've placed an emphasis on TikTok marketing, and Mikhael hopes to ride the wave of creator empowerment that the platform has ushered in.

Guest:
Mikhael Porter - LinkedIn

Needle Music
TikTok - @needle.music
Instagram - @needle.music

Download the Needle Music on the IOS or Android App Store Today!

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

Duke and Kyle talk about how the VMA's had 3.9 million viewers this year and how that number of viewers is being aggregated across social media creators every day.

The difference is that traditional media is driving these viewers all at one time, as we see in sports games like the Super Bowl, and World Cup, but many people are not watching traditional media like they used to thanks to the rise in social.

Creators have the power to aggregate audiences and we believe over the next few years creators will be able to drive millions of people all at one time to watch their live events.

The creator economy will be the future of everything.

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy

COMMUNITY, COMMUNITY, COMMUNITY!!!

We are in the new world where your community is where your value is, not in your follower count! We are seeing a massive change on how advertisers are working with creators and due to more resources and tools that advertisers have to track metrics and performance we are seeing advertisers quickly changing their budgets to focus on more creators who actually have a solid community.

Join the conversation as we take you through our experience with this right now!

Be sure to Follow the Tomorrow Today Podcast wherever you listen to podcasts so you never miss a new episode.

Follow us on Social Media

Duke McKenzie

• LinkedIn - Duke McKenzie
• TikTok - @iamdukemckenzie
• Instagram - @iam.dukemckenzie

Kyle Kaplanis

• LinkedIn - Kyle Kaplanis
• TikTok - @theweb3guy
• Instagram - @kyle_kaplanis
• YouTube - The Web3 Guy

Duke McKenzie
LinkedIn - Duke McKenzie

Kyle Kaplanis
LinkedIn - Kyle Kaplanis
TikTok - @theweb3guy
IG - @kyle_kaplanis
YT - The Web3 Guy