In this episode of Shift, host Blake Mallen welcomes Jessica Loftis, a distinguished entrepreneur who transitioned from a waitress and personal trainer to a leader in the direct sales industry. With over seven years of experience, Jessica has mastered marketing and community building. She discusses the importance of embracing vulnerability and authenticity in an era dominated by social media's polished facades.

The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we’ve consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we’re extending this level of insight and credibility directly to YOU! the most important and powerful Distributor community across the globe!

BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry, He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.