Feyikemi, a senior user researcher and strategist, joins host Tina to discuss her upcoming talk at uxcon vienna titled "Co creation, the power of collaborative research among niche user groups." Feyikemi shares her journey from architecture to user research, discussing how she connects with specialized user groups through empathy and collaboration. This conversation offers strategies for UX professionals to build trust with expert users and previews what attendees can expect from Feyikemi’s talk on September 20th at Expedithalle in Vienna.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/feyikemi-akinwolemiwa-uxcon-special/

Episode highlights

• 00:01:16 – Feyikemi's career journey
• 00:02:38 – Research methodology
• 00:05:54 – Strategies for collaboration
• 00:10:30 – Empathy in user research

About our guest Feyikemi Akinwolemiwa

Feyikemi Akinwolemiwa has over 8 years of research experience across various industries, including developer tools, energy, e-commerce, and education. She is known for her versatility and ability to drive user research in both B2B and B2C sectors. Passionate about solving problems, she balances business needs with research, and understands cultural nuances in global markets. Feyikemi is also skilled in product design, having successfully designed apps and websites, and values storytelling as a tool for effective research.

🔎 Where to follow Fey

LinkedIn

About uxcon vienna

uxcon vienna is a conference dedicated to UX Research and UX Design. It brings together professionals, experts, and enthusiasts in the field of UX to share knowledge, insights, and best practices. The conference is attended by both specialists from both Europe and the US, thus providing a great opportunity for networking or professional exchange. Attendees can expect to learn about the latest trends and developments in UX research and design, gain practical skills, and connect with like-minded individuals. uxcon vienna aims to inspire and empower UX professionals to create impactful user experiences.

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

Katy Mogal, an expert in design and research, joins Tina to discuss her upcoming talk at uxcon vienna 2024. Scheduled for September 20, Katy, alongside her colleague Markos Grohmann, will explore the theme "Designing for Connection in a World of AI: Love-Bots, Googly-Eyed Roombas, and the UX Quandary of Anthropomorphic Products." They delve into the human tendency to anthropomorphize technology, the responsibilities of UX researchers, and the ethical implications of designing AI products that foster emotional connections. This episode offers insights into the evolving landscape of AI in UX and provides a preview of what attendees can expect at the conference.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/uxcon-special-katy-mogal-human-connection-in-a-world-of-ai/

Episode highlights

• 00:07:15 - Anthropomorphism in Technology
• 00:13:19 - Ethical Considerations
• 00:16:56 - Impact of UX Research
• 00:20:32 - Future of AI and Human Interaction

About our guest Katy Mogal

Katy combines a love of science and measurement with a deep curiosity about people. A research Swiss army knife, she’s worked in research agencies and on the client side, tackling all kinds of problems with a wide range of approaches. For the last fifteen years she’s worked as a leader in UX research and strategy, with experience at Google, Facebook, and Fitbit. She began her career in market research at LRW (now Material), where she led research projects using tools ranging from discrete choice models to in-home ethnographic research, for clients including Nike, Nestle, Electrolux and Weight Watchers. Katy has multiple academic degrees, has taught in various design programs, and has lived in several countries. She now resides in Rome, where she consults and advises start-ups, serves on advisory boards and studies Italian.

🔎 Where to follow Katy

LinkedIn

About uxcon vienna

uxcon vienna is a conference dedicated to UX Research and UX Design. It brings together professionals, experts, and enthusiasts in the field of UX to share knowledge, insights, and best practices. The conference is attended by both specialists from both Europe and the US, thus providing a great opportunity for networking or professional exchange. Attendees can expect to learn about the latest trends and developments in UX research and design, gain practical skills, and connect with like-minded individuals. uxcon vienna aims to inspire and empower UX professionals to create impactful user experiences.

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

Meet Indi Young, a renowned UX expert, as she joins host Tina Ličková to share details about her upcoming full-day workshop on "Listening Deeply." Indi will discuss her workshop's focus on deep listening and understanding user cognition, offering practical techniques to uncover users' underlying thoughts and emotions through non-directed interviews. This conversation offers valuable strategies for UX professionals and a preview for those interested in attending the workshop, which will be happening at Co-Inno Factory, on September 18th, 2024.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/indi-young-deep-listening/

Episode highlights

• 00:03:39 - Workshop at uxcon vienna
• 00:07:01 - Concept of Deep Listening
• 00:20:12 - Affinity Techniques and Patterns
• 00:29:30 - Creating a Safe Space for Dialogue
• 00:37:43 - Reflecting on Economic and Social Challenges

About our guest Indi Young

Indi is a qualitative data scientist who makes tools that support inclusive and responsible solutions for a broader variety of thinking styles. She teaches courses online, writes books & essays, presents talks and does podcast appearances, and pens helpful posts on LinkedIn.

🔎 Where to follow Indi

LinkedIn / Indi's website

About uxcon vienna

uxcon vienna is a conference dedicated to UX Research and UX Design. It brings together professionals, experts, and enthusiasts in the field of UX to share knowledge, insights, and best practices. The conference is attended by both specialists from both Europe and the US, thus providing a great opportunity for networking or professional exchange. Attendees can expect to learn about the latest trends and developments in UX research and design, gain practical skills, and connect with like-minded individuals. uxcon vienna aims to inspire and empower UX professionals to create impactful user experiences.

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

Meet Konstantin, a psychologist and freelance user researcher, discussing his insights at the UXR Meetup by UXtweak with host Tina Ličková. He explores overcoming UX research challenges in companies, breaking down communication barriers, and the vital role of user researchers in aligning departments and achieving business objectives. This conversation offers strategies for dismantling organizational silos and a recap for those who missed the event.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/konstantin-escher-uxr-meetup-insights/

Episode highlights

• 00:01:09 Guest Introduction: Konstantin’s Journey in UX
• 00:03:31 Breaking Silos in Companies: Main Discussion
• 00:16:24 Impact of Silos in Small vs. Large Companies
• 00:24:14 Preventing Misinterpretation of Research Findings
• 00:32:49 Conclusion: Embracing the “Dark Side” of Research

About our guest Konstantin Escher

Konstantin Escher is a social and decision-making psychologist and works as UX Research Manager at AVIV in Berlin. Over the last nine years, Konstantin consulted global brands (adidas, trivago, OneFootball, bp) on customer-centricity and User Research principles and he believes that researchers are natural silo-breakers and connectors within large organizations.

In his free time, Konstantin enjoys photography, running, good coffee, gardening and playing with his two cats. His biggest personal goal for 2024 is running a sub-4 marathon.

🔎 Where to follow Konstantin

LinkedIn / Konstantin website

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

Tina talks with Aiden, a research leader and digital strategy consultant. They discuss the combined power of grounded theory and continuous discovery in UX research. Aiden shares their experiences and perspectives on how these methodologies enrich the understanding of user needs, driving innovation in user-centric design while exploring the interplay between teamwork and individual efforts in research. 🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/aiden-hirshfield-grounded-and-continuous-discovery/

Episode highlights

• 00:01:15 Aiden's Media Background and UX Journey
• 00:04:26 Team Dynamics in UX Research
• 00:06:48 Critique of the Scientific Method in UX
• 00:10:41 Grounded Theory Explained
• 00:25:01 Democratization in UX Research

About our guest Aiden Hirshfield

Aiden is a research leader and digital strategy consultant across industries, focused on helping people foster more thoughtful and critical relationships with the media and technology they use in business and in life. His work is rooted in empathy building and uses mixed-method research to elevate the stories of people with lived experiences. Aiden believes that research is a group effort, so he is passionate about enabling teams with the right tools, methods, and expertise needed to conduct continuous and fruitful research at any maturity level.

Aiden holds a Ph.D. in Media Psychology, where his research examines the impact of representation on marginalized identities, primarily the LGBTQ+ community. He also started a new podcast, Media Psyched, where he talks about our complex relationships with media and technology. Aiden loves to give back to the UXR community as a mentor, speaker, and author.

🔎 Where to Follow Aiden Hirshfield

LinkedIn / Aiden's website / Media Psyched podcast

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

In this episode, Tina talks with Suj, who teaches UX design to kids. Suj combines design and empathy to inspire new thinking. We'll explore Suj's journey, his work's impact, and its significance. The discussion also highlights the connection between design and spirituality.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/suj-premachandran-shaping-minds-in-ux/

Episode highlights

• 00:01:20 Suj’s Transition from Recruitment to UX
• 00:05:34 Innovative UX Education for Children
• 00:10:19 The Impact of Meditation and Mindfulness
• 00:15:01 Choosing UX as an Educational Tool
• 00:22:09 Podcast Episode Wrap-Up

About our guest Suj Premachandran

Suj Premachandran has a varied career, with roles at Salt, Revolut, and Fitness First UK. He holds degrees from the University of the Arts London and London South Bank University. Now the CEO of Digital Influx Academy, Suj is recognized for his organizational ability, tech skills and adaptability.

🔎 Where to Follow Suj Premachandran

LinkedIn

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

In this episode, Tina Ličková talks with Dr. Breanna Gentile about integrating psychological principles into UX design, focusing on trauma-informed practices. They explore how understanding users' emotional and psychological backgrounds can inform better design decisions. Dr. Gentile emphasizes cultural sensitivity, the blend of qualitative and quantitative research methods, and the importance of creating safe digital environments. The conversation shows how recognizing the human side of user experiences leads to more empathetic and effective UX research.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/bre-gentile-how-trauma-and-ux-comes-together/

Episode highlights

• 00:01:14 The Journey to UX and the Creation of Dr. G's Lab
• 00:03:14 The Definition and Depth of Trauma
• 00:08:23 The Intersection of Trauma and UX
• 00:14:02 The Importance of Cultural and Generational Sensitivity
• 00:28:25 Methods for Trauma-Informed Research
• 00:32:13 Upcoming Publications and Final Thoughts

About our guest Breanna Gentile

Dr. Breanna Gentile, a psychologist turned UX researcher and designer, is dedicated to trauma-informed research and product design. With a Ph.D. in Clinical Psychology, she founded Dr. G's Lab, empowering teens and publishing studies in peer-reviewed journals. As Chief of Clinical Solutions at Esteem Therapeutics and Director of Product Design at the Center for Youth Wellness, she focuses on resilience through trauma-informed practices.

🔎 Where to Follow Breanna

Breanna / Dr. G’s Lab / From Psychology to UX

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter

In this special episode, Tina discusses the UXinsight festival with its organizers, Karin den Bouwmeester and Debbie Slijpen. They share insights into the conference's development, highlight the significance of post-talk discussions, and explore the challenges of fostering online connections. The theme, "Stay Curious, Be Bold," is discussed in the context of UX research's evolving role. The hosts also offer advice for event organizers, emphasizing the importance of personal connections and authenticity within the community.

🐝 UXtweak tip: Thanks to our collaboration with the UXinsight festival, we're excited to offer our listeners a unique opportunity: a 10% discount on your festival pass. Just use the code UXFEST-GEEKS24 at checkout.

🔎 Do you want to know more? Check out this episode at:

https://www.uxtweak.com/podcast/karin-den-bouwmeester-debbie-slijpen-uxinsight/

Episode highlights

• 00:03:20 The Journey of UXinsight Festival
• 00:09:00 The Challenges and Triumphs of Organizing a Conference
• 00:19:14 The Theme of the Conference: Stay Curious, Be Bold
• 00:23:27 Speakers of UXinsight
• 00:25:33 Organizing Events: Tips and Tricks

About our guest Karin den Bouwmeester

Karin is the founder of UXinsight. With 20+ years of hands-on research experience, she's determined to help the research community grow to a mature level. She loves to connect UX researchers from all over the world.

About our guest Debbie Slijpen

Debbie is UXinsight's coordinator, planner and go-getter. She looks after our speakers, sponsors, trainers, participants and everyone we work with. She isn't happy until everything - and everyone - is taken care of.

🔎 Where to Follow Karin and Debbie

Karin / Debbie / UXinsight

About this podcast:

Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.

🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈

🐝 Where to Follow UXtweak:

LinkedIn / Instagram / YouTube / Facebook / Twitter