In this episode, we dive deep into the importance of building strong relationships and how these connections can lead to significant opportunities. We share a personal example of how a well-nurtured relationship has benefited our brand. We also discuss how Underdog Energy differentiates itself from much larger competitors, seizing opportunities they often overlook or can't support. Additionally, we explore the strategies we've implemented at the store level, highlighting the potential differences between marketing in stores like Market Basket and Whole Foods. Finally, we touch on the challenges of finding the right people to join our brand and the critical role that a shared mindset and vision play in these decisions.

-

You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.

Visit our website to shop clothing and our performance drink, Underdog Energy.

Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.

Support the Show.

In this episode of The Underdog Podcast with the Behind the Business segment, we dive into our journey to Chicago where we faced our first major retailer meetings. From memorizing pitch scripts to navigating rooms full of established companies, we unravel the tension and triumphs of our initial encounters. we had some pivotal meetings with industry giants like Walgreens and Hannaford, sharing insights on managing expectations versus reality and the importance of persistence. Lastly, we share the unexpected ways we connected with key distributors and learn why taking risks is crucial for seizing opportunities.

-

You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.

Visit our website to shop clothing and our performance drink, Underdog Energy.

Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.

Support the Show.

In this episode of Behind the Underdogs, we dive into the story of guest, Bryan Whynot, who has battled an autoimmune disease since he was a child. He opens up about his transformative journey with fitness, a pivotal moment of hospitalization, and an encounter with a young patient that reshaped his perspective on life. Throughout, he shares how he avoids a victim mentality by remembering others have it worse, and how remembering his trials and tribulations keeps him resilient during tough times. As he outlines his future goals, he offers invaluable advice to the younger generation, underscoring the power of perseverance and hope. This episode is a testament to the strength found in adversity.

You can follow Bryan @the.whynot.lifestyle on Instagram

-

You can follow us on social media @underdog_brand on Instagram, @underdog_brand on TikTok and The Underdog Brand on YouTube where we share podcast snippets, athletic research, and our products.

Visit our website to shop clothing and our performance drink, Underdog Energy.

Thanks for letting us share inspiring stories with you! Make sure to leave us a review and rating, it is very much appreciated! Most importantly, share with a friend that needs to hear this story.

Support the Show.