Is burnout really a “right of passage” for business owners? Is resting the “cure” for burnout? How do you recognize the signs that you’re headed toward burnout? As (self-proclaimed) burnout experts, we’re kicking off a fun new mini-series by dishing all about our experiences with burnout, what burnout is really trying to tell you, how to navigate burnout & more.

Timestamp Breakdown:

2:38—10:46: Our experiences with burnout and a unique perspective on what burnout could truly be a sign of

10:49—20:01: Red flags to look for that might signal burnout is coming, potential causes for burnout, and why resting isn’t a “cure” for burnout

20:01—37:05: Preventing burnout, the importance of prioritizing YOU and how to step away from your work without feeling like it’s always in the back of your mind

37:05—40:40: Navigating burnout due to things in your personal life vs your business and how this looks different

40:40—48:00: The importance of appreciating the journey that you’re on and not always pushing yourself to be at the destination

48:00—51:38: How saying “no” to things is a preventative for burnout

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

We’re baaack! After taking July off, we’re celebrating Unfiltered’s 1 year birth-iversary with this recap episode. We’re reminiscing on where we (and our businesses) were this time last year, how much has changed since, and what we’re excited for in the next year!

Timestamp Breakdown:

00:29—11:38: What we’ve been up to during the past mont + why we decided to take a month off from recording episodes

11:38—18:51: A look back on what our lives & businesses looked like a year ago when we first launched Unfilitered

18:51—33:30: Our biggest lessons learned during out first year of the podcast, what surprised us the most, and what our top performing episodes were

Have you listened to our most popular episodes?

No. 1. Episode 3—12 Biz Investments We’re So Glad We Made Listen on Spotify or Apple Podcasts!

No. 2: Episode 2—What’s the Deal With all the Mean Girl Marketing? Listen on Spotify or Apple Podcasts!

No. 3: Episode 16—Imposter Syndrome or Unqualified? Where’s the H*cking Line? Listen on Spotify or Apple Podcasts!

Shoutout to our friend and favorite podcast manager, Jace Apollo Creative! If Fran ever burns out from podcast editing, he’ll be the first person we call. Give him a follow on IG!

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

“I can’t believe they said that” Instagram posts, marketing campaigns that pissed of A LOT of people, BS apologies, and more—that’s what we’re chatting about in today’s episode of Unfiltered.

In this super open convo about some recent marketing mishaps we’ve witnessed from brands like Copyhackers, Bumble, Youthforia, and more, we’re discussing what these missteps show us consumers are fed up with, the best ways to handle public apologies, and some things we consider… pretty dang unforgivable.

Grab a glass of milk because this one’s extra spicy.

Highlights:

• 3:00—17:19: The Copyhackers post that enraged the internet (and the surprisingly unpleasant way that Copyhackers handled all the angry IG comments)
• 17:19—35:50: What Bumble did right and what Bumble didn’t get so right in their latest marketing campaign that also enraged the internet
• 35:50—45:20: The beauty company that had all of TikTok talking (and not in a good way) because of one product they recently put out
• 45:20—50:00: The importance of being honest when marketing products and a very popular beverage biz that recently found itself in hot water for not being so honest
• 50:00—59:39: Why Kelloggs’ recent ad was giving off “let them eat cereal” vibes and what we can learn about the balance between hopping on current issues vs. being insensitive to people’s current struggles

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

In this episode of Unfiltered, we’re sharing our all-time-fav books (so far). Everything from nonfiction books in the business and self development genres to fantasy and thriller fiction genres!

Have any recs that you think we’d like? Message us on IG! Here are the ones we mentioned:

Nonfiction Books:

• “Permission to Put Yourself First” by Nancy Levin
• “The Dark Side of the Light Chasers” by Debbie Ford
• “The Cult of the Customer“ by Shep Hyken
• “Building a StoryBrand” by Donald Miller
• “Obsessed: Building a Brand People Love from Day One” by Emily Hayward
• “You are a Badass at Making Money” by Jen Sincero
• “Everybody Writes” by Ann Handley
• “The Storyteller’s Secret” by Carmine Gallo
• “10x Is Easier Than 2x” by Benjamin Hardy and Dan Sullivan
• “Tools of Titans” by Tim Ferriss
• “Untamed” by Glennon Doyle
• “Becoming Supernatural” by Joe Dispenza

Fiction Books:

• “Powerless” by Lauren Roberts
• “Kingdom of the Wicked” by Kerri Maniscalco (3 Book Series)
• “Starling House” by Alix E. Harrow
• “Between Shades of Gray” by Ruta Sepetys
• “The House Across the Lake” by Riley Sager
• “The Silent Patient” by Alex Michaelides
• “100 Years of Solitude” by Gabriel García Márquez
• “House of the Spirits” by Isabel Allende
• “A Prayer for Owen Meany” by John Irving
• “The Amazing Adventures of Kavalier and Clay” by Michael Chabon

Want a free book? You can use Fran’s or Alethea’s Thriftbooks link and when you spend $30, you’ll get credit for a free book!

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

If you could go back to the beginning of your biz, knowing everything you know now, what would you definitely do the same and what would you change?

In today’s episode of Unfiltered, we’re answering exactly that. From the #1 thing we all agree took us too long to figure out to the things we’re so thankful we did in the beginning, we’re spilling about the exact things we would and wouldn’t change if we were to start our businesses all over again.

Highlights:

• 10:31—24:27: Our thoughts on transitioning into running your own business versus going all in right off the bat
• 24:27—33:11: The #1 thing that took all of us some serious time and money to realize was total BS
• 33:11—36:57: What we learned about having multiple offers vs. just a few
• 36:57—39:53: Brand strategy (and when the hell would actually be the best time to invest in it)
• 39:53—51:01: The different marketing platforms we love (and the ones we wish we hadn’t wasted time on)
• 53:12— 58:56: A few ways we regret having spent our money as well as a few of the things we wish we had invested in at the beginning
• 58:56—1:01:45: The different ways we wish we had approached creating packages and timelines
• 1:01:45—1:06:25: The importance of prioritizing community-building and biz friendships

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

We’ve it, you’ve seen it, and a whole lot of the online space seems to be full of it… and that’s people talking about viral strategies and hitting huge income months, but behind closed doors? Everything isn’t always as it appears.

In today’s episode of Unfiltered, we’re talking about the myth of overnight success, why chasing huge money goals can bite you in the ass, some of the BS we’ve noticed when it comes to income transparency, and the things we actually focus on and prioritize to build our own businesses sustainably.

It’s a doozy of a discussion so buckle up and let’s dive in.

Highlights:

• 2:11—17:29: Why going viral isn’t a metric to aim for and how it gets used as a scam strategy
• 17:29—24:17: The myth of overnight success and why it’s important to create your own definition of success
• 24:17—28:00: How to take a step back and pay attention to who you’re comparing yourself to
• 28:00—34:31: The danger of popular traps that flash big numbers (like 20k days, 100k months, etc.)
• 34:31—42:52: A summary of all the things we pay attention to to build our businesses sustainably

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

If there’s one thing every entrepreneur is guaranteed to go through it’s a pivot. Whether that’s a pivot into a new niche, a pivot away from an offering, or a pivot of your whole-ass business, pivoting is a big part of building a business.

In today’s episode of Unfiltered, we’re dishing on all of the pivots we’ve made, the fears we’ve faced around changing up the stuff we’ve come to be known for, when the desire to shake sh*t up is something you should listen to and when it’s something to ignore, and so much more.

It’s juicy. And hopefully, helpful. And as always, totally unfiltered.

Highlights:

• 4:16—11:33: All the title changes our IG bios have undergone
• 11:43—15:21: The importance of being cringey
• 15:21—27:15: The “taboo” feeling of pivoting and the way we’ve reframed it
• 27:23—30:52: Why listening to your desire to pivot is important (and when it can be harmful)
• 32:07—41:34 The #1 thing that makes it possible to pivot without having to leave everything behind

Brand Strategy Resources:

• Brand Foundation Self-Discovery by State of Sage
• Clarity Era: Unlocked, A Free Training by PDA Studio

We’d love to connect with you! You can join our broadcast channel and connect with us on Instagram: Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

All aboard the struggle bus because in today’s episode of Unfiltered we’re sharing all the things we’re currently struggling with. Not the lessons we’ve learned. Or how we’ve made it to the other side. But just the fears we’re facing in real-time and the challenges we’re working with.

It’s hella vulnerable, hopefully relatable, and definitely a reminder that things are messier behind the scenes than they might appear to the world.

(Anti) Highlights:

• 6:00—19:44 - The battles of balancing social media (marketing on it, unplugging from it, you name it)
• 19:44—26:20 - Creating a flexible schedule vs. the reality of actually having a flexible schedule
• 26:20—33:51 - Questioning what success even looks like to us and all the ways that has changed
• 33:51—40:00 - Scarcity mindset. Period.
• 40:00—44:46 - A real-time revelation about “bad” investments
• 44:46—End - The BS behind believing in a “secret formula”

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!