Naming opportunities are a nonprofit's golden ticket to unlocking major donations. This episode reveals the power of offering naming rights to recognize supporters, plus you'll learn 7 key steps to follow to successfully implement this lucrative fundraising strategy.

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Describing the need is easy compared with the hard work of finding the descriptive words that paint a picture of the need having been met.

If there is one thing I find that leaders don't understand, it is the power of vision. Most leaders think they become powerful when they can describe the need. Not so. Describing the need is easy compared to describing the world, like Pastor Wells, where that need would no longer be valid.

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When we fail to recognize and celebrate “firsts,” we miss powerful opportunities to strengthen our relationships, build momentum, and create a positive, thriving culture.

• In families, celebrating firsts – from a baby’s first steps to a teenager’s first job – helps to create a strong sense of unity, pride, and mutual support. By acknowledging these milestones, we show our loved ones that we are paying attention, and that we are invested in their growth and success. This builds trust, strengthens bonds, and fosters a family culture of encouragement and celebration.
• In the business world, recognizing firsts is equally crucial. When a team member lands their first client, closes their first deal, or completes their first project, it’s a chance to boost morale, build confidence, and reinforce the behaviors and values that drive success. By celebrating these achievements, leaders demonstrate that they value their employees’ contributions and are committed to their professional development. This, in turn, fuels engagement, loyalty, and a positive company culture.
• On a societal level, marking firsts – from groundbreaking inventions to historic civil rights victories – helps to shape our collective narrative and propel us forward. These milestones remind us of our capacity for innovation, progress, and overcoming challenges. They inspire us to dream bigger, to push beyond our perceived limits, and to work towards a better future. When we neglect to celebrate these firsts, we risk losing sight of our shared accomplishments and the power of our collective potential.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

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Your vision and mission statements are more than just words on paper - they’re the heart and soul of your nonprofit, guiding every decision you make and every dollar you raise. Invest in getting them right, and watch your impact soar.

Need more help? Get my book, I dedicate a whole chapter, Establish Your Compelling Vision, to this.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

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Jewish storytellers celebrate unity and brotherhood by telling a story about pouring huge amounts of expensive oil on the top of one of their leader's heads. Their story corresponds to the "rock in the pond" principle.

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One of Dale Carnagie's favorite stories was about fishing. "I love strawberries and cream, but I find for some reason that fish prefer worms."

In the same vein, you don't "catch" donors by baiting the hook with what you love...

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Organizations and fundraisers go to great pains to make sure donors know that giving to their mission is tax deductible. Is this a major reason why donors give to you?

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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People who are tens on the leadership scale attract other people who are tens, nines, eights, and lower. Sevens attract other sevens, sixes, fives and so on. Threes can attract other threes, twos, and ones.

People who are a five on the leadership scale don’t often get to work with tens. People who are tens on a leadership scale rarely team up with fives. This is just reality.

Remember, you are somewhere on that leadership scale. Your number on that scale matters supremely. It determines who you attract into your orbit. Here’s the good part. With some effort, you can raise your leadership ability and begin to attract people of a higher caliber to your mission.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

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