Have you ever had a product launch flop? If you haven’t but want to avoid ever having a “floppy” launch 😅, this episode has four actionable tips for you.

We know firsthand the excitement and hard work that goes into creating a digital product, but what happens when all that effort leads to disappointment?

In this episode, we're sharing our personal experiences with failed launches, including the lessons learned from a calendar app and a digital magazine called Color Your Soul.

We explore the importance of pre-launch preparation, from creating strategic content to validating your offer with real customer feedback. You'll hear tips about starting your planning six months ahead, using project management tools to stay organized, and understanding customer behavior to ensure your launch is anything but a flop.

This is not about dream selling but about creating a calm, repeatable launch strategy that keeps your well-being intact.

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🚀 If you want less stressful launches, our proven plan of action, and tips to help you generate more sales, get our 4-week Calm Launch Fundamentals email series by joining our weekly newsletter at wanderingaimfully.com/newsletter

We’re creating our first new product in years and taking you along on the journey behind the scenes! The product is called Calm Launch Formula and it’s a done-for-you online course that helps you plan your next digital product launch using our proven system.

What goes into creating a new product? How is this different than a standard online course? What does “done-for-you” mean and how are we using AI to do all the boring work?

Tune in this week as we share all the details of going from initial idea, to first brainstorm sesh, then dumping the big concepts into a bulleted list, refining that list, building slides in Canva, and then engineering all the AI prompts to do all the work for you (in 15 minutes or less 😱).

We can’t wait to help you have more calm launches in your business using this system and it’ll be the first product we sell outside of WAIM Unlimited in 6 years!

We mentioned the Calm Creator Canva Whiteboard: https://waim.co/canva

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

We officially created and posted our very first piece of social content for Teachery 😂. But… there were some mental hurdles when it came time to hit publish and we’re going to share how we worked through those.

If you’ve been following along the past few weeks, we were on a content creation extravaganza and we’ve finally reached PUBLISHING time!

We had some pretty strong resistance to posting and we cover the feelings that came along with that this week. Hopefully, as you listen to this episode, it gives you permission to hit publish/send/upload on something you’ve been holding back on.

Our mantra right now, “good enough is better than not at all!”

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

We are two months out from our next enrollment period for WAIM Unlimited and wanted to give you a behind the scenes look at everything on our to-do list pre-launch.

This is our first enrollment period in over a year that includes a new program! We’re creating the “Calm Launch Formula,” a product to help you plan your own 2-week launch based on our proven schedule, sales page, sales emails, pre-marketing tactics, and more.

What are all the tasks on our list the next few weeks? When will we start marketing and promoting our new program? And how do we feel about doing our first LIVE cohort??

All of that and more in this week’s ep!

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

There is a ton of glamorization when it comes to having a “team” in the online business world. Having employees can be a badge of honor, but is hiring the right fit for you??

In this episode, we share our thoughts on keeping our “team” small and not going down the path of hiring more people. We’re not saying hiring people is bad, but for us, managing people and the stress that comes along with it is not worth it at this time in our businesses.

We DO have a few freelancers we work with on an ongoing basis. It’s a very low-stress and minimal interaction relationship with those people, which feels nice and calm. We’ve experienced having a bigger team before and it was stressssssful 😂.

If you’re thinking about growing your team or hiring freelancers, we hope this episode gives you some food (💩🥪👀) for thought!

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

Is a CALM content creation plan possible? And can we do it for TWO businesses?? In this episode, we explore our content batching schedule and some of the processes we’re experimenting with this month.

We’ve been on a break from consistently creating social media and video content for nearly 3 years 😬. But, that’s all about to change and we’re getting back on the content creation train for both of our businesses.

How much content are we creating? What does our weekly schedule look like? What is “good enough” looking like for now? Have a listen and get inspired to build your own content creation plan!

Grab the Canva Whiteboard: https://waim.co/canva

YouTube Video of our Content Plan: https://youtu.be/bZq0n7-idTI

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

After spending many years with an unfocused audience and nebulous problem we solve, we *THINK* we’ve finally landed on the right answer for our core business…. maybe?

One thing we know for sure, we’ve always operated Wandering Aimfully as generalists. We can help with email marketing, copywriting, branding, etc. Sure, we were always trying to help small business owners who care about being intentional, but that was very unclear and made our lives difficult when it came to positioning ourselves and our core product.

In this episode, we share our NEW content focus, which also presented a more niched-down audience focus too. We hope that hearing us talking it out in real-time can help you to better focus your core audience or problem your business solves.

Lots of (fun) changes coming to our Wandering Aimfully website and content very soon!

Our YouTube channel: https://youtube.com/wanderingaimfully

Framer (aff link): https://bit.ly/jasonframer

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter

Last week, we shared a plan of action from an SEO Expert we paid. It included writing articles, competitor pages, and a user-generated content strategy. How did we do with that plan? Tune in to find out!

Writing informative articles is not our favorite thing, BUT, after working on the task for a week we feel like we found a good groove. In this episode, we share the process and the tools that made the writing process much simpler.

We also go over our competitor page strategy and how we used Framer to make the job easier for us.

Jess Cooks Garlic Bread: https://www.thisjess.com/sourdough-discard-garlic-pull-apart-bread/

SEO Article Tool (aff link): https://bit.ly/jasonfrase

Framer (aff link): https://bit.ly/jasonframer

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profits, have more predictability, and feel peaceful with your biz? Sign up for our weekly email at wanderingaimfully.com/newsletter