What's Contemporary Now? Por arte de portada

What's Contemporary Now?

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  • Designed for curious minds, "What's Contemporary Now?" engages various thought leaders across cultural industries taking in their broad, compelling perspectives and unveiling their common threads. Hosted by Christopher Michael Produced by Shayan Asadi
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Episodios
  • Driven by Curiosity: Erik Torstensson on Brand Building

    Driven by Curiosity: Erik Torstensson on Brand Building
    Jul 8 2024
    FRAME cofounder and chief creative director, Erik Torstensson, is a pioneering figure in the fashion industry. He created Mr. Porter, co-founded and led creative agencies Saturday Group and Wednesday Agency, and co-founded and helmed Industrie magazine. With a keen eye for branding and digital strategy, Torstensson has successfully deployed unique marketing and communication approaches across his roles. He’s driven FRAME's global reach through culture-catching campaigns and collaborations, often fronted by top talents like Gisele Bündchen, Karlie Kloss, and Amelia Gray. As an outside-of-the-box thinker, he shares insights into conscious design, digital strategy, brand partnerships, and his recent obsession with AI. Consistently setting new standards for what’s contemporary, Torstensson advocates for curiosity, naivety, and the restless courage that comes from using an outsider's perspective to his advantage. Episode Highlights: Growing up as an only child on a farm in the Swedish countryside, Torstensson remarks on the importance of boredom to his creative development and the necessity of simply finding something to do. Slow-paced life didn’t suit him. He began to enjoy traveling, dancing, and skateboarding, which held both collaborative and independent creative potential. After working at interiors magazine Wallpaper, Torstensson helped launch Industrie and Man About Town magazines—the former had cover stars like Anna Wintour, Edward Enninful, and Naomi Campbell. Outside of quantitative efforts in brand identity, ad campaigns, and editorial work, Torstensson says, “It’s not really about you. It’s about who you work with, who you surround yourself with.” FRAME was a community-led “passion project” stemming from Industrie. It was built not necessarily on denim but on the idea of perfecting any single product with a particular aesthetic in mind, in this case, “the FRAME woman.” Working on a budget to produce and market FRAME’s aesthetic has led Torstensson to think out of the box. Torstensson discusses a brand’s life cycle and its different versions, from starting out as a hot newcomer to becoming more organized and productive to later cutting through the media landscape with more sensational marketing. On the level of scale and production, AI gave Torstensson a great new tool he likens to Photoshop, making him quicker and more effective. Having a strong team, a partnership with Jens Grede, and the luxury of slowing down have gone hand in hand with an increase in confidence in his work over the years. He foregrounds the importance of knowing your strengths and leaning into them, going with your personal passions—“Just do it.” Torstensson recommends reevaluating what’s contemporary and what will last every five years or so, not being afraid, and learning to evolve. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    36 m
  • Breaking the Mold: Throwing Fits on Independence, Influence, and Irreverence

    Breaking the Mold: Throwing Fits on Independence, Influence, and Irreverence
    Jul 1 2024
    James Harris and Lawrence Schlossman, hosts of the podcast Throwing Fits, are influential figures in menswear with decades of fashion and media experience. Hailing from New Jersey and Manhattan, respectively, Schlossman and Harris lend their understanding of men’s fashion to those in the know, with their podcast featuring guests discussing current fashion trends and personal style. As makers, they’ve begun designing sought-after garments like mesh shorts and cut-and-sew overshirts. Well-known for their chemistry, they describe themselves as yin and yang, with Harris joking and Schlossman sharing insights. Their personal styles reflect their expertise and passions—a sexy Scandinavian look for Harris and a unique take on heritage brands for Schlossman. They both value quality and investing in well-made items, and prioritize organic experiences, exploration, curiosity, and discoverability. Episode Highlights: Schlossman and Harris’s origin story of work and personal partnership was born of necessity and involved building a social calendar around whatever was available to them. They worked together at Complex, “failing upwards,” with a fashion video show that took off based on their dynamic before moving on to more strategic and brand partnerships roles. As they moved up the ladder, both felt creatively constricted by red tape and constrained by creating content that catered to advertising dollars. Schlossman and Harris started their podcast in January 2020 with a sense of having zero stakes—and they say this mentality is what paid off. Retaining their independence is important to them in a clinical media landscape; it keeps their listeners interested in their irreverence voice. Now that they make their own designs and collaborate with their favorite brands, such as Our Legacy, Schlossman and Harris contrast their well-made designs with “guys who get dressed for the internet.” Their audience is “incredibly enthusiastic and incredibly savvy and smart,” Harris says, and respects their underdog style and pursuits. They cite a robust list of favorite brands, like Eckhaus Latta, Connor McKnight, Angelo Urrutia, Stoffa, Sunflower, and Our Legacy as references and masterful brands of the moment. When asked what’s contemporary now, Harris offers “the fragmentation” and “the challenge of how people can eventually find their people,” while Schlossman says “motivation and doing things because they actually make you feel good,” which is inherent to his interest in dressing. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 m
  • Robin Givhan: Bridging Fashion Criticism and Cultural Commentary

    Robin Givhan: Bridging Fashion Criticism and Cultural Commentary
    Jun 24 2024
    Pulitzer Prize–winning journalist Robin Givhan renowned for her insightful fashion commentary, seamlessly integrates fashion into broader cultural discussions. She started as a writer on the Detroit techno scene beat before making her way into fashion journalism. Emphasizing the importance of being a generalist, Givhan talks To Christopher Michael about her early experiences in fashion and how they continue to shape her trajectory and approach today. She speaks of political representation and fashion’s crucial ties to identity, underscoring the need in today’s landscape for a higher standard of reporting in fashion journalism. By exploring the intersection of politics and fashion and the balance between storytelling and crafting, Givhan reveals profound insight and a unique perspective as an influential voice in journalism. Episode Highlights: Talking about her childhood in Michigan, Givhan loved reading and writing and stumbled unintentionally into the fashion sector after writing about Detroit's techno scene. Covering menswear was "a very gentle entry point" into fashion and allowed her to focus on the details, quality, endurance, and longevity of garments. Describing her entry into womenswear as marked by gatekeepers—who were frankly mean—Givhan was stubbornly determined and interested in the fashion scene's character-driven nature rather than its more consumerist elements. Givhan is careful to distinguish between general interest reporting and the reviewing that is natural to "a fashion ecosystem." Givhan notes that she doesn't necessarily have a stake in what's happening, which makes her a good critic. There is a difference between social media influencers, who are engaging, and actual historians, who can give information to journalists, and critics, who can "connect the dots" for the public at large while being held to higher standards. The way people consume media is changing, though Givhan is optimistic that voracious readers will always exist. She sees significant progress in some political realms; the pendulum always swings, oscillates, and zigzags. Givhan outlines sociopolitical fashion as a tool for education, a kind of shorthand for identity, and a means of representation. Is fashion dependent on anchors or hooks from the culture at large? To Givhan, it's engaging enough to stand on its own, while fashion as an industry tends to rely on mainstream media for support. Givhan contrasts companies like Dries Van Noten and Versace, which remain inside the fashion realm, to labels that use celebrities to inspire growth. What's contemporary now is being comfortable in the gray spaces. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    45 m
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