What do I mean when I say being a life coach just isn’t enough? It’s vital to be clear as day about what you do. People already have their guards up when it comes to coaching; some don’t even see it as a real thing. So if I say “Hi, I’m a life coach” then sure, that’s great. But who the hell are you speaking to?

You need to be a specialist in your field and speak to those people with a specific problem. You need to be the go-to person that everyone who’s looking for your solution comes to for said problem. So in today’s episode, I’m going to cover being a specialist and why it’ll benefit your life coaching business. Let’s get into it!

4:14 - An example of a very specific audience for a life coach

5:43 - Demonstrating how specialization allows you to charge more

8:19 - Why simply saying you’re a life coach is equivalent this position in the medical industry

10:27 - Why lower vs. higher ticket offer shouldn’t be a thing in your business

12:31 - Leading with what you do, not the bag of tricks you use to help clients

I have a training that I've put together, and it's the five steps to be able to help you replace your salary so you can eventually kiss your job goodbye. I'm telling you; this is the training that I so wish that I had when I was first starting.

This is my straight-up call to action for you. If you're not ready to book a call just yet definitely go ahead and check out this brand-new training that I have. I've got the plan all laid out for you.

There are only five things that you need to do to be able to help you reach your goal. You'll be able to see whereabouts in the process like you've been falling through the cracks or where your efforts have been spent elsewhere. Definitely go ahead and check out The Replace Your Salary Training now.

Mentioned In This Episode:

Replace Your Salary Training

Episode 58: 2 Powerful Ways to Identify Your Ideal Coaching Client

Episode 56: The Transformation of Kemba Samuel From Invisible to Successful Coach

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