Dive deep into the world of digital tools for CO2 reduction in this episode of the Energy Tech Startups Podcast! Join hosts Jason and Nada as they welcome Erik Rambech, Co-founder of Endrava, all the way from Oslo, Norway. Discover how Erik's journey from DNV to founding Endrava has paved the way for innovative solutions in industrial decarbonization.

Erik Rambech, Co-founder of Endrava, brings over a decade of expertise in climate tech. His leadership in developing CapturMap, a platform that maps global CO2 emission sources and capture projects, is driving significant advancements in the energy and industrial markets. Erik's passion for sustainable solutions and his innovative approach make him a thought leader in the field.

00:00 - Welcome back
1:27 - What is CaptureMap
4:11 - How did you commercialize CaptureMap
5:34 - Who are your ideal customers
6:56 - What kind of emissions are you displaying
7:39 - How do people interact with CaptureMap
9:05 - Your journey hasn’t been linear
13:57 - Why now
16:50 - Bootstrapping vs. VC funding
18:25 - What’s next for Captur
21:27 - Exit strategy
24:09 - Founder relationship
29:32 - What makes entrepreneurs special
31:20 - Importance of learning from mistakes
32:45 - Outsourcing vs doing everything yourself
35:09 - Selling software is hard
40:24 - Building a community around your company
43:15 - Houston
46:57 - Do you need feet on the ground
50:35 - Closing
55:35 - Personal climate impact story
59:30 - Climate change and mass migration
1:01:15 - How to support climate tech startups

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