Social Media Storytelling

Filled with thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.

Annalee Newitz traces the way disinformation, propaganda, and violent threats have evolved from military weapons deployed against foreign adversaries into tools in domestic culture wars. Newitz delves into America's deep-rooted history with psychological operations, beginning with Benjamin Franklin's Revolutionary War-era fake newspaper and nineteenth-century wars on Indigenous nations, and reaching its apotheosis with the Cold War and twenty-first-century influence campaigns online.

Stories provide portals into other worlds, both real and imagined. The promise of escape draws people from all backgrounds to speculative fiction, but when people of color seek passageways into the fantastic, the doors are often barred. The Dark Fantastic is an engaging and provocative exploration of race in popular youth and young adult speculative fiction. Grounded in her experiences as YA novelist, fan-fiction writer, and scholar of education, Thomas considers four black girl protagonists from some of the most popular stories of the early 21st century.

With over 500,000 readers a month at her enormously popular blog, AwesomelyLuvvie.com, Luvvie Ajayi is a go-to source for smart takes on pop culture. I'm Judging You is her debut book of humorous essays that dissects our cultural obsessions and calls out bad behavior in our increasingly digital, connected lives - from the importance of the newest Shonda Rhimes television drama to serious discussions of race and media representation to what to do about your fool cousin sharing casket pictures from Grandma's wake on Facebook.

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low, the learning curve is steep - and quality matters. That’s where NPR comes in. In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent to guide aspiring podcasters through the conception, creation, and launch of a podcast.

This edition brings together some of Ephron’s most famous writing on a generation of women (and men) who helped shape the way we live now, and on events ranging from the Watergate scandal to the Pillsbury Bake-Off. In these sharp, hilariously entertaining, and vividly observed pieces, Ephron illuminates an era with wicked honesty and insight. From the famous "A Few Words About Breasts" to important pieces on her time working for the New York Post and Gourmet Magazine, these essays show Ephron at her very best.

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.

Immerse yourself in the compelling world of "Digital Storytelling Mastery," the essential guide turning the art of narrative into a transformative tool for your brand. In a digital age where every brand vies for attention, the ones with gripping, authentic stories rise above the noise. But the question remains How does one craft a tale that not only captures attention but also embodies the very essence of their brand? Embark on a journey through this meticulously curated collection of wisdom, which unveils the power of storytelling as the heartbeat of effective branding. Begin by exploring ...

In "ChatGPT For Citizen Journalists," readers are taken on an enlightening journey that explores the confluence of artificial intelligence and journalism. This innovative guide illustrates the transformative power of ChatGPT, an advanced AI model, in redefining the landscape of global and citizen journalism. Across 14 insightful chapters, the book delves into a range of journalistic tasks and demonstrates how ChatGPT can be integrated seamlessly into each one. Learn how ChatGPT can revolutionize deep research, fact-checking, narrative crafting, conducting interviews, ethical decision-making...

Step into the unique world of nomadic living with "Capturing the Journey", an insightful guide that opens the door to the enriching van life culture. This novelty eBook is your ticket to understanding the intersection of photography and storytelling in the context of van life. Discover subjects such as the allure of nomadism, the basics of the van life culture, and the essentials for preparing for your journey. Delve into the exploration of how photography distinctively defines the van life experience, and how storytelling plays a pivotal role in the van life community. Learn about framing ...

Whether it’s playing through blockbuster-esque adventures, diving deep into hidden bits of story and lore, or building relationships that change the fate of the world itself, video games are bringing stories to life in ways that are immediate, interactive, and immersive. Focusing on some of the best and most memorable experiences in gaming, The Greatest Stories Ever Played examines the relationship between gaming and storytelling in a new way.

Dive into the essential guide for mastering the subtle art of making lasting connections with "Connect to Conquer." This transformative eBook is tailored to professionals eager to elevate their networking game beyond mere interaction to build meaningful, impactful relationships that transcend business cards and LinkedIn requests. Are you ready to leave a mark with every handshake, every introduction, and every conversation? "Connect to Conquer" meticulously unpacks The Psychology of First Impressions in Chapter 1 and walks you through the maze of cognitive biases and personal branding, ...

From comedian and writer ( Parks and Recreation, Eastbound & Down) Harris Wittels comes a hysterical breakdown of boasts, brags, and self-adulation disguised as humble comments and complaints - based on his popular @humblebrag Twitter feed. >Something immediately annoyed Harris Wittels about Twitter. All of a sudden it was acceptable to brag, so long as those brags were ever-so-thinly disguised as transparent humility....

Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale. The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing.

Unleash the power of compelling, influential digital content with "Content That Converts," your comprehensive guide to creating content that captivates, convinces, and converts. Dive headfirst into the bustling digital landscape with Chapter 1, equipped with a detailed overview of modern digital platforms, a deep understanding of today's digitally-savvy audiences, and a newfound appreciation for personalized content. Tap into the sheer persuasive power of well-crafted digital content in Chapter 2. Learn how to tailor your messages for ease of consumption and leverage cognitive biases to ...

Branding is a way for a business to make it to the top, plus improve its operations. This audiobook comprises years of experience, created to allow a complete beginner to grasp how the most powerful companies and small businesses handle branding.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

In an evolving networked era, social-issue documentaries like Blackfish are art for civic imagination and social critique. In Story Movements, producer and scholar Caty Borum Chattoo explores how documentaries disrupt dominant cultural narratives through complex, creative, often investigative storytelling.