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Масштаб: Универсальные законы роста, инновации, устойчивости и темпа жизни
- Джеффри Уэст. Ключевые идеи книги
- Narrado por: Дмитрий Евстратов
- Duración: 26 m
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Масштаб: Универсальные законы роста, инновации, устойчивости и темпа жизни
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Resumen del Editor
Понимание ключевых принципов метаболизма, роста и умирания живых существ относится к фундаментальным знаниям образованного человека. Практическое применение этих знаний возможно на каждом шагу - например, при правильном расчете детской дозы лекарства. Наиболее важно применение принципов масштабирования к соцсетям, росту компаний и городов. Мы не можем прибавить или убавить себе росту, даже если бы видели в этом пользу, но можем просчитывать оптимальные размеры для городов, предсказывать динамику развития компаний, выстраивать сложные структуры взаимодействия и корректировать их метаболизм. Человек и его среда - социальные сети, города, природный мир - представляют собой сложные адаптивные системы, а мы зачастую все еще подходим к себе и миру с линейными мерками. Знание законов масштабирования способствует совместной работе над общим будущим.
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