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伊藤忠 財閥系を超えた最強商人
- Narrado por: 後藤 敦
- Duración: 13 h y 42 m
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Resumen del Editor
本タイトルは12時間を超えるため、パートごとに分割してダウンロードすることができます。
★ダイヤモンド・オンラインの大人気連載を書籍化
☆伊藤忠商事の160年超の歴史が1冊でわかる
★岡藤正広会長が語る「経営の真髄」とは
【内容紹介】
今や就職人気トップの伊藤忠商事。
事業においては、ファミリーマート、エドウイン、ヤナセなど、多くの企業を傘下に収め、一昨年には最終利益、株価、時価総額でついに総合商社トップとなった。
かつて「万年4位」といわれた非財閥系の伊藤忠商事は、なぜ財閥系の雄である三菱商事、三井物産を凌駕する成長を遂げたのか。2年以上にわたる多くの関係者への取材で、伊藤忠商事の創業から160年超の歴史を振り返るとともに、その強さの理由に迫った。
【目次】
プロローグ 社員との約束
第一章 伊藤忠の原点
第二章
財閥系商社との違い
第三章 戦争と商社
第四章 総合商社への道
第五章 高度成長期における商社の役割
第六章 自動車ビジネスへの挑戦
第七章 オイルショックの衝撃
第八章 下積み時代の教訓
第九章 バブルの残照
第十章 商社の序列
第十一章 コンビニ事業への参入
第十二章 ITビジネスへの飛躍
第十三章 か・け・ふ
第十四章 あるべき姿とめざすべき姿
第十五章 日本と総合商社
第十六章 CEOの決断
エピローグ 花見と桜と
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