Subliminal

How Your Unconscious Mind Rules Your Behavior (PEN Literary Award Winner)

By: Leonard Mlodinow

Narrated by: Leonard Mlodinow

Leonard Mlodinow, the best-selling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.

Your preference in politicians, the amount you tip your waiter—all judgments and perceptions reflect the workings of our mind on two levels: the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live.

Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.

Includes a bonus PDF of diagrams and illustrations from the book

All Around Good Book

This is such an enjoyable listen, I highly recommend it. Leonard Mlodinow is a great writer and narrator. He used so many good examples I was captivated throughout. I listened to it at work while I was doing tedious tasks and it carried me through easily. If you want to understand why you do certain things, this book will help you. I'm looking forward to listening to more books by this author.

Great Author, OK Book

Not as good as 'The Drunkard's Walk' but in all a good book. Seems a little short compared to his other work. I found it interesting and as always he has great examples. But overall it could have been better. If you are new to Mlodinow I would say read TDW instead.

Eye Opening

You may think you understand human bias, but you really don't. Once you go through this book, you will then have a more solidified understanding.

you'll learn alot

Would you listen to Subliminal again? Why?

i learned a lot from this book. it took me awhile to get used to the author's voice, but once i did i thoroughly enjoyed it. a must read if you want to understand more about our world and the human condition.

Interesting...

It's interesting, but I guess that the bottom line is that I don't remember much about the audio book even though I just listened to it not more than a week ago, but that would be okay since my memory betrays me according to the author. It's another book to make the drive to and from work more interesting...