Respect Yourself Audiobook By Robert Gordon cover art

Respect Yourself

Stax Records and the Soul Explosion

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Respect Yourself

By: Robert Gordon
Narrated by: Cassandra Campbell
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The story of Stax Records unfolds like a Greek tragedy. A white brother and sister build a record company that becomes a monument to racial harmony in 1960’s segregated south Memphis. Their success is startling, and Stax soon defines an international sound. Then, after losses both business and personal, the siblings part, and the brother allies with a visionary African-American partner. Under integrated leadership, Stax explodes as a national player until, Icarus-like, they fall from great heights to a tragic demise. Everything is lost, and the sanctuary that flourished is ripped from the ground. A generation later, Stax is rebuilt brick by brick to once again bring music and opportunity to the people of Memphis.

Set in the world of 1960s and '70s soul music, Respect Yourself is a story of epic heroes in a shady industry. It’s about music and musicians - Isaac Hayes, Otis Redding, Sam and Dave, Wilson Pickett, the Staple Singers, and Booker T. and the M.G.’s, Stax’s interracial house band. It’s about a small independent company’s struggle to survive in a business world of burgeoning conglomerates. And always at the center of the story is Memphis, Tennessee, an explosive city struggling through heated, divisive years.

Told by one of our leading music chroniclers, Respect Yourself brings to life this treasured cultural institution and the city that created it.

Download the accompanying reference guide.©2013 Robert Gordon (P)2014 Audible, Inc.
Americas History & Criticism Music State & Local United States

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All stars
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I never knew the entire story of STAX Records. We have all know Motown's history.

Great, Very Captivating

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After listening to this book I listen to the Stax music with a whole new respect & a different ear.

Definite Must Read

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A magical tale beautifully told. I can’t recommend this book highly enough. I kept taking breaks and playing the singles being discussed. So much talent. Such a vision. Jim Stewart, Estelle Axton, and Al Bell brought a dream to life. In the heart of Jim Crow Memphis they built a sanctuary to art where hits were churned out in an environment where Black and White lived, performed, and created together. This book will “take you there.”

Soulsville Lives!

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What a great review of the success and downfall of Stax records .
After reading or listening to this amazing book please plan a trip to Memphis to visit the Stax Museum.

Our history

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Any additional comments?

I would have preferred a little less of the financial details of the seamy underbelly of the recording industry and lot more musical detail and analysis of the grooves vis a vis the other music of the period - there have been some interviews with Cropper and Art Jackson that could have provided source material for this. That said, the book is well researched and very compelling. It's not trying to be for musicians - it's trying to tell a great story and extrapolate it outward to the history of the civil rights movement and at this it succeeds brilliantly, so I can't ding it down to 4 stars just because I'm a music geek. It does exactly what it sets out to do. It's two concurrent stories - the Stax company and the civil rights movement, seen first through the prism of Memphis (a truly despicable racist disgrace of a city) and then through the personal prism of the many Stax personalities.

Both the author and narrator give the book the feel of a novel although it's non-fiction. The narrator is off the hook - she gives each character a voice and personality and makes the characters 3-dimensional. It's subtle and low-key and it takes a little while for her to ease you into the world of each character but by the end you really what a tremendous performance it is.

Great narration

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