Critical Business Skills for Success

By: The Great Courses, Clinton O. Longenecker, Eric Sussman, Michael A. Roberto, Ryan Hamilton

Narrated by: Clinton O. Longenecker, Eric Sussman, Michael A. Roberto, Ryan Hamilton

What does it take to reach success in business - the kind of success that lasts? How do you set yourself apart from competitors or venture out into different markets? What does it take to develop streamlined processes, become a stronger team leader, and work your way up the corporate ladder?

It all comes down to a solid grasp of the fundamentals of business taught to MBA students in many of the world's most prestigious business schools. This fascinating 60-lecture course is designed to give you just that kind of comprehensive, accessible introduction. Here in one place is an authoritative guide to the five key disciplines that everyone, entry-level employees and CEOs alike, needs to master in order to reap rewards in today's complex 21st-century marketplace.

Bringing together five prestigious and renowned business professors, each 12-lecture part is a detailed look at a particular skill: strategy, operations, finance and accounting, organizational behavior, and marketing. In exploring each skill, you'll learn about everything from key terms and methodologies to research-backed strategies and case studies involving some of the world's most influential companies. You'll come away with a well-rounded education you can use to more firmly establish your own successful path in the business world. Bringing the MBA experience to you, Critical Business Skills for Success demystifies the secrets of business and provides illuminating, empowering insights that will help you achieve your goals.

The complete list of lecturers includes Professor Thomas J. Goldsby, PhD.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2015 The Great Courses (P)2015 The Teaching Company, LLC

Glad to have bought this, and will listen again

These lectures are for everyone, and beneficial to almost any organization or institution. Whether you're a leader, manager, entrepreneur, or just a regular worker, participant, or consumer, there are important lessons on how the business and marketing world interact with consumers and the general public, and how organizations are/can be structured, and how those interactions and structures can be improved for all involved. There are also valuable lessons on coaching, mentoring, and leadership. Each lecture is interesting and can be read/listened to individually or as part of the great story. I highly recommend this audiobook.

If you read only one business book...

I don't read many business books. I'm interested in economics and it's necessary for me to apply business skills in my career but I find most books on business to be kind of gimmicky and my Dilbert-style BS meter is set pretty high. This audiobook however was very academic and no nonsense. It covers all the essential subjects: strategy, operations, finance and accounting, organizational behavior, and marketing. This is one "business book" I can heartily endorse.

full of wisdom and we'll delivered

this book was informative. full of insights. we'll delivered. enjoyed educating myself. comprehensive book. complete business wisdom

Something here for every business owner

A wide range of topics that everyone should have an awareness, which go deep for great insight and wisdom.

Just as good as any class I took in college

If you sit down and make a real effort to internalize the concepts in this course, you shouldn’t feel as if what these lectures provide is any less valuable from what a university lecturer can provide.

Why spend $$$$ on an MBA when there's this!

Incredibly informative. Will be listening to this over and over again. Superb lecturers. Well worth the credit!

Amazing Course

Great insights, like a mini MBA crash course. The course covers general management, supply chain, accounting/finance, org. leadership, and marketing. This was a fun and engaging course

The best great course so far

I'm not a busissnes theme consumer, just a regular guy who just got interested on the topic. This is so complete I doubt there's something like this out there. Simply great for beginners in this field.

This course is awesome!

Well laid out. easily digestible as most great courses are. i would definitely recommend this book for any business minded folks!

Great Collegiate Business Summary

Having had my business degree for over 20 year, I have forgotten many aspect of business principles I do not use on a regular basis. if someone is new to business, it is worth their while to listen to this over and over again.