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Brandfetti

By: Anita Siek
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  • Summary

  • A real talk no fluff podcast dedicated to helping brands stand out through copywriting, clever content marketing, and the understanding of consumer psychology. Join Anita Siek - founder and Director of Wordfetti, a strategic copywriting and communications house - as she sharp-shoots to your ears weekly practical copywriting, content, social media and online marketing advice and gives you a peek behind the curtains of how some of the best known brands in the industry have built their stand out brand through their language and copywriting.
    ©Copyright 2023 Anita Siek
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Episodes
  • CONVERSION SERIES | Are you making one of these conversion-killer mistakes?

    CONVERSION SERIES | Are you making one of these conversion-killer mistakes?
    Apr 11 2024

    Welcome to part 2 of our 4 part "Conversion Series" where we'll be talking about how to drive more sales, leads and kachings in this current economy. Today's episode? We'll be diving into looking at some of the biggest conversion-killers in your copy and content.

    Could you be making one of these mistakes?

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    ***Our uber transformative popup experience The 3 Day Copy Confidence Challenge is BACK in 2024. 18. 19. 22nd of April, join us LIVE over these 3 days and learn how you can translate the thoughts out of your head onto paper fast, and write more persuasively.

    Grab your ticket now at wordfettigroup.com/challenge***
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    17 mins
  • CONVERSION SERIES | Why it may feel "harder" to drive leads + sales right now

    CONVERSION SERIES | Why it may feel "harder" to drive leads + sales right now
    Apr 9 2024

    Welcome to part 1 of our 4 part "Conversion Series" where we'll be talking about how to drive more sales, leads and kachings in this current economy. Today's episode? We'll be diving into 6 of the biggest reasons as to WHY it may be feel a lil bit harder right now to drive leads and sales.

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    ***Our uber transformative popup experience The 3 Day Copy Confidence Challenge is BACK in 2024. 18. 19. 22nd of April, join us LIVE over these 3 days and learn how you can translate the thoughts out of your head onto paper fast, and write more persuasively.

    Grab your ticket now at wordfettigroup.com/challenge***
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    26 mins
  • What the heck is a brand DNA

    What the heck is a brand DNA
    Apr 4 2024

    Brand DNA, Brand Strategy, Brand Guide, Brand Book, Brand Bible. You've heard it all, but what EXACTLY is a Brand DNA?

    In this episode, I dive into what a Brand DNA is, what a Brand DNA should include, and the 3 big ways it can help you level up your business and sales.

    PS. Creating your Brand DNA is somethin' we dive into together in our 12-week live group mentoring program, Wordfetti Your Words. We will be opening doors for enrolment this month. Don't want to miss out?! Join the waitlist here: wordfettigroup.com/wywwaitlist.

    ___

    ***Our uber transformative popup experience The 3 Day Copy Confidence Challenge is BACK in 2024. 18. 19. 22nd of April, join us LIVE over these 3 days and learn how you can translate the thoughts out of your head onto paper fast, and write more persuasively.

    Grab your ticket now at wordfettigroup.com/challenge***
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    16 mins
Marketing Economics
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