240 - In today's episode, we're diving into the realm of marketing automation and its incredible benefits for photographers. Whether you're juggling multiple roles in your business or looking for effective ways to streamline your marketing efforts, this episode is packed with insights and practical advice.

Joining us is special guest Dayna Schaaf, a marketing guru from "This Can't Be That Hard," who brings a wealth of knowledge on using tools like ManyChat to enhance client interaction without losing that personal touch for our social media.

We’ll discuss the indispensable power of having an email list, provide simple steps to keep your marketing efforts consistent and effective, and share tailored advice for introverts who want to maximize their social media impact without stepping out of their comfort zone.

Whether you're a seasoned photographer or just starting out, these insights will help you attract and retain clients more efficiently while keeping your marketing game strong and stress-free. Get ready to transform the way you engage with your audience and set your photography business up for success!

What To Listen For:

• The Power of an Email List: Discover why having an email list is crucial for photographers and how it can be more reliable than social media platforms.
• Simple Steps to Effective Marketing: Uncover practical tips for photographers to manage their marketing efforts without feeling overwhelmed, focusing on key actions that bring results.
• Leveraging Social Media: Insights on how to use social media effectively to attract and retain a photography clientele, even for introverts who prefer minimal social interaction.
• Marketing for Introverts: Tailored advice for photographers who are introverts, emphasizing how to handle social media and client interactions comfortably.
• Utilizing MiniChat for Client Interaction: Explore how MiniChat can be used to automate and personalize client interactions without making it feel robotic or impersonal.

Connect with Dayna Schaaf:

• Free ManyChat Training for Photographers
• Instagram
• Consistency Club
• This Can't Be That Hard Website

Resources From This Episode:

• ManyChat Training
• Hair of the Dog Academy
• Elevate Coaching Program

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

239 - Welcome back to the Freedom Focus Photography Podcast! As emerging photographers, many of you might be grappling with the question: "Am I ready to start charging for my services?"

It's a hurdle that every new photographer faces at some point. You might feel like your skills aren't polished enough or your portfolio isn't vast enough to justify setting a price. Perhaps there's a lingering doubt whether your business structure is comprehensive enough to start accepting payments.

Today, we're diving deep into these insecurities. We'll debunk the myth that you need to be perfect to start charging, explore how to recognize the value you already offer, and discuss how to gauge market response to your pricing. Our goal is to equip you with the confidence to move past self-doubt and start building a profitable photography business, step by step.

What To Listen For:

• The Myth of 'Not Good Enough': How to challenge the common fear that your skills or portfolio aren't ready for the market.
• Recognizing Your Value: Understanding that charging for your work isn't about perfection, but about the value you're providing right now.
• Market Response: Discovering that market acceptance is a more accurate indicator of readiness to charge than personal doubt.
• Setting Initial Prices: Insights into setting your initial pricing based on your current skill level and market standards.
• Overcoming Self-Doubt: Strategies for moving past the feeling that you're not experienced enough to start charging for your services.

Resources From This Episode:

• Hair of the Dog Academy
• Elevate Coaching Program

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.

238 - Welcome back to the Freedom Focus Photography Podcast! In this episode, we're continuing our exploration of the common excuses photographers make that stall their progress.

Heather Lahtinen joins us once again as we call BS on these all-too-familiar myths. Whether it’s the size of your audience, your personal skills in sales, or misconceptions about what clients value, we’re here to break down these barriers.

Join us as we tackle more of these limiting beliefs, empowering you to push past the excuses and thrive in your photography business. Let’s dive in and debunk these myths together!

What To Listen For:

1. I need a bigger audience first: Debunking the myth that success is solely dependent on having a large following or email list before you can effectively market your services.

2. I'm not good at sales and marketing: Challenging the belief that you are inherently bad at sales or marketing, emphasizing that these are skills that can be learned and improved with practice and education.

3. Clients only care about digital files, not prints or albums: Addressing the misconception that clients are only interested in digital products and showing how diverse client preferences can be, including a demand for physical products like prints and albums.

4. I just need to find the right marketing trick: Dispelling the notion that there is a single, magical marketing trick that will solve all business challenges, encouraging a more holistic and consistent approach to marketing strategies.

5. I need to perfect my skills before I can charge more (or at all): Overcoming the belief that you need to reach a level of perfection in your skills before you can justify charging appropriately for your services. This myth will be discussed in more detail in the next episode.

Resources From This Episode:

• Hair of the Dog Academy
• Elevate Coaching Program

Connect with Heather

• Flourish Academy
• Flourish Academy on FB
• Flourish Academy on IG

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.