In this podcast short Russ Hughes explores how audio professionals can get ahead in marketing. "I remember being on Zoom call with some of the most respected names in music production some time ago. I was talking about marketing strategies to help them get new clients and to grow their businesses. As we went through the Q&A time and the session drew to a close one of them said; “What we really want is for you to do this for us!” They weren’t joking, they all knew how important marketing is, but all hate the thought of doing it.

If that’s you, then here’s my attempt at helping those of you who want to get ahead in audio when you hate the thought of marketing."

In this edition Julian & Ashea are joined by Miles Fulwider, Producer, Engineer & Educator working extensively in Immersive formats and CEO of ADK Microphones. where they discuss how to take the simplistic, ‘less is more’ approach by capturing the best sound at source.

Talking Points:

• You can’t polish a ****, why capturing the best sound in the recording process will make your life easier.
• Mic and recording techniques for a ‘Grammy’ worthy sound.
• The only gear you’ll ever need. If we could only use a handful of tools for the rest of our careers, what would they be and why
• How might these approaches and philosophies apply to audio education?
• Applications in immersive audio (such as off-axis freq response).

Finds of the week:
Julian: Airsound
Ashea:Charli XCX Album- Brat
Miles: Maag PreQ2

In this edition Julian is joined by William Wittman & Steve DeMott, where they discuss transparency vs colour.

Talking Points:

• Coloured Vs Transparent gear,(mics, etc) when, why and how do you use it?
• Arguments for and against.
• Gear recommendations.

Recommended by Steve: Q2 Audio

Finds of the week:

Julian: New IEMs
William: youtube channel : Sorted Food
Steve: Netflix DocuSeries - Rise of Empires: Ottoman