Gregory Galant is the co-founder and CEO of Muck Rack, a platform enabling PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news and quantify their impact. It’s used by thousands of organizations, including Taco Bell, Pfizer, Golin, International Committee of the Red Cross, Knight Foundation, Kauffman Foundation and Penguin Random House. Muck Rack is also the solution of choice for journalists, who use Muck Rack’s free, automatically updated portfolios to showcase their work and provide information about what stories they’re looking for. Greg is also the co-creator and executive producer of The Shorty Awards, which honor the best of social media. After being rejected by countless secret societies, Greg secured membership in Twitter and Instagram's exclusive first name club -- follow him at @gregory on both platforms.

In this discussion Greg and I go deep on his experiences.

Listen to our conversation to learn all about:

➡️ Co-founder dynamics: The power of complementary skills and the dangers of too much similarity.

➡️ Hiring: How to know when it’s time to hire someone and what to look for when you’re running lean.

➡️ Managing challenges: How to handle the stress that comes with building a startup - or doing anything challenging.

Learn more about Greg's company Muck Rack | Website
https://www.muckrack.com

Connect with Alisa!

Follow Alisa Cohn on

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• Website: http://www.alisacohn.com

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Kristi Herold is the CEO of JAM, a global business connecting people through play, and one of the largest recreational sports leagues in the world. Since 2020, JAM has produced 3,500+ corporate team-building events in over 30 countries. Kristi consults and speaks on how to move a culture from surviving to thriving. Her bestselling book, "It Pays to PLAY," is a rich resource to help organizations playfully connect with their teams and improve retention, engagement, and overall workplace culture.

Here are three takeaways from our talk:

- Pivot with Purpose

When faced with adversity, like the 18-month revenue hit from the pandemic, Jam Group's shift to virtual events and culture consulting didn't just salvage the business. It highlighted how play can create bridges and bolster morale even in the toughest times.

- Create Joy at Work

Kristi’s entrepreneurial wisdom reminds us that injecting playfulness into the workplace—be it through music sessions, sports teams, or creative meetings—can significantly uplift employee engagement and translate into happier customers and improved profitability.

- Lessons in Leadership

Embracing vulnerability, from owning up to mistakes to combating imposter syndrome, Kristi's approach underscores the power of radical candor and the significance of building social connections within teams for a stronger and more resilient organization.

Learn more about Kristi | Website
https://www.kristiherold.com

Connect with Alisa!

Follow Alisa Cohn on

• Instagram: @alisacohn
• Twitter: @alisacohn
• Facebook: facebook.com/alisa.cohn
• LinkedIn: https://www.linkedin.com/in/alisacohn/
• Website: http://www.alisacohn.com

Download her 5 scripts for delicate conversations (and 1 to make your life better)

Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

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If you've ever found yourself stumbling over words in a high-stakes presentation or wondering how to turn a dinner party into a deeper connection, this is the conversation you need to hear. Plus, for all the leaders out there, we have expert insights on managing emotional reactions to feedback and fostering a culture of open dialogue for transformative organizational growth.

Prepare to enrich your entrepreneurial toolkit and communicate with confidence, empathy, and a little bit of small talk finesse.

Matt Abrahams is a leading expert in communication with decades of experience as an educator, author, podcast host, and coach. As a Lecturer in Organizational Behavior at Stanford University’s Graduate School of Business, he teaches popular classes in strategic communication and effective virtual presenting. He received Stanford GSB’s Alumni Teaching Award in recognition of his teaching students around the world.

Outside of the classroom, Matt is a sought-after keynote speaker and communication consultant. He has helped countless presenters improve and hone their communication, including some who have delivered IPO road shows as well as Nobel Prize, TED, and World Economic Forum presentations. He also consults for the United Nations’ Secretary General’s Strategic Planning and Communication Office. His online talks garner millions of views and he hosts the popular, award-winning podcast Think Fast, Talk Smart The Podcast.

His new book Think Faster, Talk Smarter: How to Speak Successfully When You’re Put on the Spot provides tangible, actionable skills to help even the most anxious of speakers succeed when speaking spontaneously, such as navigating Q&A sessions, shining in job interviews, providing effective feedback, making small talk, fixing faux pas, persuading others.

Learn more about Matt | Website
http://mattabrahams.com

Connect with Alisa!

Follow Alisa Cohn on

• Instagram: @alisacohn
• Twitter: @alisacohn
• Facebook: facebook.com/alisa.cohn
• LinkedIn: https://www.linkedin.com/in/alisacohn/
• Website: http://www.alisacohn.com

Download her 5 scripts for delicate conversations (and 1 to make your life better)

Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Love the show? Subscribe, Rate, Review, Like, and Share!