The Unschool by Andi Alleman  By  cover art

The Unschool by Andi Alleman

By: Andi Eaton Alleman
  • Summary

  • Smart girls don't gatekeep. Join Andi Eaton Alleman on 'Unschool by Andi Alleman,' a podcast dedicated to rethinking and deprogramming traditional business approaches, advocating for an intuitive flow and practical strategy blend. As the founder of Oui, We and Casa Noon Beauty, and a leader in new school thought, Andi has collaborated with tech giants like Google and Pinterest. She also helms a global community of over 160K kind, caring creatives who are all about embracing an out-of-office lifestyle. Andi is celebrated for her ability to seamlessly blend intuition, imagination, and analysis. Her goal: to help you create your obsession-worthy brands. She utilizes a diverse array of tools, including AI, Instagram, Astrology, and Human Design, to share her strategies and best practices. Featuring guests and Unschool students, this show is a must-listen for creatives and entrepreneurs looking to establish their dream businesses and achieve transformative success. Learn more on IG: @ouiwegirl & @ouiwestudio
    © 2024
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Episodes
  • identity architecture part 1: what is it? and how you can use empathy, design thinking, and magnetic messaging to to get in the minds of your perfect people
    Apr 30 2024

    Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club

    Travel with us: get details on the Joshua Tree Sabbatical

    Apply for the Smart Girls Mastermind Membership: APPLY NOW

    Today's show:

    Part 1 in our series on Identity Architecture.

    In today's episode, we dive into the transformative concept of Identity Architecture—a blend of strategic planning and emotional storytelling that elevates obsession-worthy brands beyond traditional niches.

    In this episode we're discussing:

    • The definition of Identity Architecture: Learn what it means to be an Identity Architect and how it differs from traditional niche strategies.
    • The power of narrative: How emotionally evocative language and compelling narratives can transform audience engagement.
    • IA examples: Andi shares details on how she arrived at "No Gatekeeping Smart Girls" and "OOO Entrepreneur"; plus we're looking at successful brands like Glossier and Nike and their IA slogans.
    • Empathy + an AI prompt: Get a 15-minute journaling exercise from and an AI prompt straight from our Smart Girls Mastermind Membership to help you clarify the needs of your perfect people.

    RESOURCES:

    Join the Smart Girls Broadcast Channel for free on Instagram

    The Unschool FREE How to Launch Masterclass is available here.

    Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.

    The Income to Instagram Starter Kit is now available

    Get $50 towards your first Peerspace booking

    Soulset Stock an aesthetic content library

    Want to chat about this episode? Text 📲 at +1 (323) 405-9256

    This show is produced, mixed, recorded + additional music by Ben Alleman

    Show more Show less
    19 mins
  • From starting her first business at 15 to creating her dream brand, how Smart girls Mastermind member Kiara Ramirez is overcoming subconscious beliefs to manifest success
    Apr 23 2024

    Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club

    Travel with me: get details on the Joshua Tree Sabbatical

    Apply for the Smart Girls Mastermind Membership: APPLY NOW

    This episode:

    "Reprogramming your subconscious mind is crucial for manifesting your desired reality."

    Smart Girls Mastermind Member Kiara Ramirez is an entrepreneur and the founder of the brand kikismeadow, a platform dedicated to guiding ambitious dreamers from confusion & overwhelm to clarity and creation.

    Kiara shares her entrepreneurial journey, from starting her first business at 15 to working in the film industry and eventually creating her brand. She discusses the challenges she faced, including subconscious beliefs and identities that held her back, and how she overcame them.

    Links:

    Get Kiara's Unlock Your Dream Reality course

    Follow Kiara on Instagram at @kikismeadow

    RESOURCES:

    Join the Smart Girls Broadcast Channel for free on Instagram

    The Unschool FREE How to Launch Masterclass is available here.

    Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.

    The Income to Instagram Starter Kit is now available

    Get $50 towards your first Peerspace booking

    Soulset Stock an aesthetic content library

    Want to chat about this episode? Text 📲 at +1 (323) 405-9256

    This show is produced, mixed, recorded + additional music by Ben Alleman

    Show more Show less
    42 mins
  • 2 things to get really good at to work 1-2 hours per day, plus the 3 post ideas you need for 30 days of content + what I learned from a two-star review
    Apr 16 2024

    Turning Instagram into a $$-making biz doesn’t have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club

    Travel with me: get details on the Joshua Tree Sabbatical

    Apply for the Smart Girls Mastermind Membership: APPLY NOW

    This episode:

    What it takes to build an OOO entrepreneur lifestyle:

    It can look glamorous on the internet when you see your favorite business girlies shopping in London, beaching in Mallorca, and museum hopping in Paris.

    But it only works if you're willing to work differently.

    In this episode, Andi shares the two things to get really good at if you want to work 1-2 hours/day, plus the three post ideas to have in your content rotation to build a 30 day content plan.

    Andi also shares what she learned from receiving a 2-star podcast review.


    Links:

    Dupe Photos for royalty-free aesthetic photos

    Soulset Stock an aesthetic content library

    RESOURCES:

    Join the Smart Girls Broadcast Channel for free on Instagram

    The Unschool FREE How to Launch Masterclass is available here.

    Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.

    The Income to Instagram Starter Kit is now available

    Get $50 towards your first Peerspace booking

    Want to chat about this episode? Text 📲 at +1 (323) 405-9256

    Get my new book: Elemental: Natured Inspired Rituals to Nourish Your Life

    This show is produced, mixed, recorded + additional music by Ben Alleman

    Show more Show less
    23 mins

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My favorite Podcast 😍

Andi gives my brain a workout & relief at the same time😅She has taught me so much in so little time and her approach is from the perfect angle that I fully understand & believe in myself! I've never truly believed in myself, her poadcast is so encouraging and uplifting❤️The guests she has on here are all so amazing and inspiring just like her that after listening I feel like I'm aligned with them all energetically! I keep that feeling with me and nourish it until next week when she has another secret to share with me!🥰

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